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Brand Strategists Network

http://www.brandstrategists.net/ourvisionbrandyourbusiness.html

People Make The Brand. A Brand Is A Beacon. Business Built on Brands. A brand has a job to deliver. Brands are a way to make money. If your brand doesn't help you earn money, you must get rid of it or change the brand's essence. You are in business and so should your brand be. A brand must go beyond the mere fact of being some promise on paper. It must be a promise in the heads of all stakeholders and moreover, it must deliver that promise.

2

Brand Strategists Network

http://www.brandstrategists.net/ourvisionbrandbeacon.html

People Make The Brand. A Brand Is A Beacon. Brands are like flags that. Gather the long, the short and the tall around the same idea. A brand is a symbol that has adepts, fans and militants through its reputation. To build up and maintain this reputation, brands must. Ongruous in a c.

3

Brand Strategists Network

http://www.brandstrategists.net/ourvisionpeoplemakethebrand.html

People Make The Brand. A Brand Is A Beacon. You can own a brand's name,. Brands are made by people; the stakeholders. These stakeholders exist on an internal (employees, management, shareholders,.) as well as on an external level (consumers, clients, suppliers, .). The relation between these stakeholders IS the brand. Therefore our work is focussed not only on defining brands from the bottom to the top but also on bringing it to life in the company, around the company and outside of the company. Whic...

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Brand Strategists Network

http://www.brandstrategists.net/home.html

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8212; Main Menu —. Master of BrandScience Award. Expertise & Publications. Personal & Professional Brands. Presentations & Symposiums. A Brand is Only as Good as its "Promise". Strategies for Genuine Brands. Your Promise Becomes a Unique Brand Experience. Distinguish Consumer Perceptions to Develop Exclusivity. Earn Brand Trust . Every Person, Every Time. Earn Brand Loyalty by Embracing Excellence. Creating Successful Strategies For Genuine Brands. Perceived value in consumers’ minds is determined by the...