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Todd Knutson's Blog on Driving Ad Agency New Business | New Business Intel

Todd Knutson's Blog on driving Ad Agency New Business

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Todd Knutson

1440 Dutc●●●●●●●●● Place NE

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Todd Knutson's Blog on Driving Ad Agency New Business | New Business Intel | newbusinessintel.com Reviews

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Todd Knutson's Blog on driving Ad Agency New Business

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Boomers and Social Media; Impact on Ad Agency New Business » Blog | New Business Intel

http://www.newbusinessintel.com/read/boomers-and-social-media-impact-on-ad-agency-new-business

Driving Ad Agency New Business ]. Boomers and Social Media; Impact on Ad Agency New Business. Research from Center for the Digital Future. What's the best way to reach your ad agency's new business prospects? It may depend on how old they are. New research from the Center for the Digital Future. At USC's Annenburg School, was presented by Jeffrey Cole, Director, at the recent 4As Transformations conference. Cole broke Boomers down into two groups: late boomers are those 47-56 years old. To help with this.

2

What is Your Ad Agency’s Talent Risk? » Blog | New Business Intel

http://www.newbusinessintel.com/read/what-is-your-ad-agencys-talent-risk

Driving Ad Agency New Business ]. What is Your Ad Agency’s Talent Risk? McKinsey and Co. managers spend thirty days per year training and evaluating their people. In contrast, agency managers spend two. Given that consulting companies like McKinsey are encroaching on turf that has historically been the purview of ad agencies, what does that say about the future? We use the excuse that we don't have time. The reality is,. We aren't taking our own advice. The advice we give to clients every day. Bottom lin...

3

Razorfish: How to Win a Formal Agency Review » Blog | New Business Intel

http://www.newbusinessintel.com/read/razorfish-how-to-win-a-formal-agency-review

Driving Ad Agency New Business ]. Razorfish: How to Win a Formal Agency Review. Christian Juhl on ad agency new business. Razorfish has won some of the most desirable interactive clients in the world. Christian Juhl is the president, and knows a thing or two about how to win. At the recent Mirren New Business Conference he shared five key things he's learned over the years. 1 The best idea loses all the time. Do you know what it takes to win? 4 Walk away if it's not right. What do you think? Raquo; Small...

4

Run Towards Your Greatest Fear for Ad Agency New Business Success » Blog | New Business Intel

http://www.newbusinessintel.com/read/run-towards-your-greatest-fear-for-ad-agency-new-business-success

Driving Ad Agency New Business ]. Run Towards Your Greatest Fear for Ad Agency New Business Success. Run To The Roar. Over the millennia on the African savanna. Lions have developed a hunting technique. The oldest lion in the pride is often infirm. She is a great-grandmother. She has lame legs, rotten teeth, a scabby coat. She cannot hunt. But she still has lungs and can still give a deep-throated, primeval roar. What do you fear? Not closing enough new business? Doing something embarrassing in a pitch?

5

The 90-9-1 Rule for Ad Agency Social Media » Blog | New Business Intel

http://www.newbusinessintel.com/read/the-90-9-1-rule-for-ad-agency-new-business

Driving Ad Agency New Business ]. The 90-9-1 Rule for Ad Agency Social Media. Impact on new business? If you spend any time at all talking about online communities, you’re bound to stumble across the 90-9-1 Principle," says Jake McKee. "The idea is simple: In social groups, some people actively participate more than others." The question is, how can you leverage this for your ad agency's blog and new business program? Here's the diagram that explains the principle:. Jake goes on to say that,. The larger ...

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michaelgass.wordpress.com michaelgass.wordpress.com

Speaking | FUEL LINES Fueling Ad Agency New Business Through Social Media

https://michaelgass.wordpress.com/speaking

FUEL LINES Fueling Ad Agency New Business Through Social Media. Ad agency new business tips, tactics, trends, talents and tools. Michael Gass speaks on topics related to leadership, business development, and social media. He has been speaking publicly for more than 25 years and has keynoted more than 100 events. If you would like more information about having Michael make a presentation to your group, please email. Or call him (205) 370-7750. One Day Social Media/New Business Workshop:. Social media meas...

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50 Top Posts | FUEL LINES Fueling Ad Agency New Business Through Social Media

https://michaelgass.wordpress.com/best-of

FUEL LINES Fueling Ad Agency New Business Through Social Media. Ad agency new business tips, tactics, trends, talents and tools. Having reached the milestone of 600 post I’ve written for this blog, I thought it would be good to publish this top 50 post list. I’ve assembled the best of FUEL LINES agency new business articles based upon analytics of site visitors and their comments. FUEL LINES’ Top 50:. Steve Jobs: 10 Presentation Tactics for Ad Agency New Business. The Top 100 Social Brands of 2009. Socia...

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4 Tips For Successfully Activating Your Brand By Integrating Mobile and Web. | Clive Maclean Consulting

https://clivemaclean.wordpress.com/2013/05/07/4-tips-for-successfully-activating-your-brand-by-integrating-mobile-and-web

Delivering profitable agency growth. 4 Tips For Successfully Activating Your Brand By Integrating Mobile and Web. Many of the main issues marketers experience stem from what can only be called the Separate Development Syndrome . When different individuals or departments own different pieces of the activation program, it’s no wonder that the experience can feel disjointed to a consumer. Make sure that you have mobile with a purpose versus just to say that you have an App. Digital, mobile and social techno...

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How to Handle Rejection | New Business Pipeline

https://newbusinesspipeline.wordpress.com/2009/07/03/how-to-handle-rejection

Insightful Appointment Setters Can Drive Sales. July 3, 2009. How to Handle Rejection. Posted by sheryltut under Cold Calling. Learning to deal with rejection is paramount to a career in sales. It’s important that a rejection doesn’t render you useless, and that the fear of future rejection doesn’t stop you in your tracks. Here are some important tips to help you properly handle and overcome rejection. For every no you hear, you are that much closer to the next yes. Get over it and quickly! They say sale...

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Mobile Shopper Marketing…Influencing Consumer Behavior In-Store! | Clive Maclean Consulting

https://clivemaclean.wordpress.com/2012/05/10/mobile-shopper-marketinginfluencing-consumer-behavior-in-store

Delivering profitable agency growth. Mobile Shopper MarketingInfluencing Consumer Behavior In-Store! Retailers have become the largest most successful marketing services companies in the world, sourcing over $20 Billion in shopper marketing funds from manufacturers annually to fund retailer-controlled advertising and marketing initiatives. Recently, however, brand marketers have begun to see a ray of hope in the emergence of mobile marketing Source: marketing3point0.com. Mobile Consumer Product Reviews:.

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Global Advertising Examples | Clive Maclean Consulting

https://clivemaclean.wordpress.com/innovative-advertising-examples

Delivering profitable agency growth. I have been fortunate in my career to have had the opportunity to work wthin many different markets across three continents. The variations in cultures, advertising regulations, consumer attitudes and overall sense of humor are vast. Incredible examples exist of highly creative advertising and marketing solutions that are considered main stream in some cultures while being unthinkable in others. I hope you enjoy looking at them. 8220;Chips” commercial. BC Sports Suppo...

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Client Login | FUEL LINES Fueling Ad Agency New Business Through Social Media

https://michaelgass.wordpress.com/tutorials

FUEL LINES Fueling Ad Agency New Business Through Social Media. Ad agency new business tips, tactics, trends, talents and tools. This content is password protected. To view it please enter your password below:. This post is password protected. Enter the password to view any comments. Agency Search Consultants (9). Fuel for Thought (64). New Business Plans (3). New Business Survey (10). New Business Tactics (55). New Business Talents (15). New Business Tips (157). New Business Tools (111).

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Ad Agencies: Independence does not mean having to go it alone | FUEL LINES Fueling Ad Agency New Business Through Social Media

https://michaelgass.wordpress.com/2012/05/15/ad-agencies-independence-does-not-mean-having-to-go-it-alone

FUEL LINES Fueling Ad Agency New Business Through Social Media. Ad agency new business tips, tactics, trends, talents and tools. Ad Agencies: Independence does not mean having to go it alone. Ad Agency networks offer many benefits for small to midsize independent advertising agencies. This is a guest post written by my friend, Peter Gerritsen, president of Transworld Advertising Agency Network better known as TAAN. Peter Gerritsen, president of TAAN. But are you truly open about everything. A number of y...

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Todd Knutson's Blog on Driving Ad Agency New Business | New Business Intel

Driving Ad Agency New Business ]. Know Your Outreach Numbers to Win Ad Agency New Business. Key to daily objectives. Published on April 25, 2012. Reaching out to prospects you dont know - whether through cold calling, referrals, or networking - is a numbers game. Once you know your numbers, you can plan your weekly outreach so you meet your new business objectives. Heres what I mean: A sales trainer Im familiar with does the following every day:. Calls 15 companies hes never called before. Lets say that ...

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