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Web & E-Commerce Design. The Synergy of PR and SEO. The Synergy of PR and SEO. May 28, 2015. Filed under PR 101. The Synergy of PR and SEO. Saderra has just introduced a PR Division. So now is the perfect time to delve into the synergy between PR and SEO. The future of SEO. Is not in the technology, but the ability to tell stories that readers will find interesting. 1 Create targeted press releases. 2 Create a timed schedule for press releases and social media announcements. Thus creating a multi-dimensi...