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The Ad ContrarianNamed one of the worlds most influential advertising and marketing blogs by Business Insider
http://adcontrarian.blogspot.com/
Named one of the worlds most influential advertising and marketing blogs by Business Insider
http://adcontrarian.blogspot.com/
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The Ad Contrarian | adcontrarian.blogspot.com Reviews
https://adcontrarian.blogspot.com
Named one of the worlds most influential advertising and marketing blogs by Business Insider
adcontrarian.blogspot.com
The Ad Contrarian: June 2014
http://adcontrarian.blogspot.com/2014_06_01_archive.html
June 30, 2014. One of the early principles of online marketing was disintermediation. A typically dense and obnoxious word that digi-dweebs used to mean "eliminating the middle man.". The thinking went like this: Levi's makes jeans. People buy jeans. The web will allow people to buy jeans directly from Levi's and eliminate the unnecessary costs of distribution, promotion, and retailing that are necessitated by middlemen. So disintermediation has turned out to be largely a pile of hooey. Now let's cut to ...
The Ad Contrarian: November 2014
http://adcontrarian.blogspot.com/2014_11_01_archive.html
November 26, 2014. No App For Gratitude. Today's post is my traditi onal (since last year). Thanksgiving is my kind of holiday. It doesn't require gods or miracles or tragedies or victories or angels or kings or winners or losers or flags or gifts. All you need is some pumpkin pie, a big-ass flat screen, and a comfortable sofa to drool on. Oh, and a little gratitude. So this Thanksgiving, let's put aside harsh judgments for a day or two. Thank a cop. Give a bum a buck. Kiss an in-law. November 24, 2014.
The Ad Contrarian: December 2014
http://adcontrarian.blogspot.com/2014_12_01_archive.html
December 30, 2014. 2014's Most Popular Post. Continuing our blessed vacation from blogging, today is the last post of 2014. It was the most popular post (by viewership) of the past year. It was a two part post entitled "The Slow Painful Collapse Of The Social Media Fantasy.". It was going to change business forever. It was going to make traditional advertising irrelevant. It was going to revolutionize marketing. While people with a financial or ideological stake in social media continue to propagate the ...
The Ad Contrarian: Marketers Are From Mars, Consumers Are From New Jersey
http://adcontrarian.blogspot.com/2015/05/marketers-are-from-mars-consumers-are.html
May 04, 2015. Marketers Are From Mars, Consumers Are From New Jersey. My new book, Marketers Are From Mars, Consumers Are From New Jersey. Is now available at Amazon. The theme of the book is that the advertising and marketing industries are kinda screwed-up. Including. The gross misunderstanding of the role of brands. The near destruction of the agency business. The mistaking of gimmicks for trends. The abandonment of the most powerful consumer group the world has ever seen. WOW BOOK JUMPED TO #4 ON FIR...
The Ad Contrarian: Social Media's Massive Failure
http://adcontrarian.blogspot.com/2011/03/social-medias-massive-failure.html
March 21, 2011. Social Media's Massive Failure. For several years there has been consensus among a very vocal and highly placed group of marketing executives and commentators that fundamental changes have taken place in our culture and in technology which render traditional modes of marketing communication no longer relevant or effective. The thinking behind the hypothesis goes like this:. Marketing is a "conversation.". People are no longer willing to accept the "interruption" model of advertising.
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Things are just plain Wacko in Calgary – The Official Real"ad"tor Awards
https://realadtors.wordpress.com/2013/12/30/things-are-just-plain-wacko-in-calgary
The Official Realadtor Awards. Celebrating Excellence in Realtor Advertising. Things are just plain Wacko in Calgary. December 30, 2013. August 11, 2015. You’d be crazy not to use her. If you think prices in Calgary, Alberta are insane then you would be crazy not to use Wendy Wacko of Royal LePage Foothills Realty. Getting through all the deal paperwork can make you go nuts and having a trusted Realtor advisor clears the mind like only electric shock therapy can. Http:/ www.wendywacko.com/. The Official ...
bo-sacks.live.publishwithagility.com
Publishing Links
http://bo-sacks.live.publishwithagility.com/publishing-links
Who Is Bo Sacks? Publishing Links You Can Use. Mr Magazine Dr. Samir Husni. FIPP - worldwide magazine media association. NY Post - Kelly. Whats new in publishing. NY Times on Media. From the Foredeck of the Titanic. Media - NY Observer. What's New in Publishing. The Future of Publishing. Just How Dangerous Is Alexa? BoSacks Speaks Out: Ad Fraud and the Agencies Revenue Stream. BoSacks Speaks Out: On David Carey's Keynote at C-Summit @ the Folio Conference. With A Strong Brand, A Magazine Can Be Anything.
ad-nauseam-original.blogspot.com
Ad Nauseam: Tuesday, April 28, 2009
http://ad-nauseam-original.blogspot.com/2009_04_28_archive.html
Writing about advertising since 1994. Best of Ad Nauseam. 8226; What social marketing can learn from learner-centered education. 8226; Finding your "brand footprint" at NADS. 8226; Marketing heroes: Michael Scataloon. 8226; V8 Juice ads and Canadian unity. 8226; Cultural marketing threatens Keebler Elves and Tetley Tea Folk. 8226; CTRs: The "Car Through Rate". 8226; Oh, so now they're turning to Boomers. 8226; A&W Campaign Increasingly Disappointing. Tuesday, April 28, 2009. Generations have grown up see...
Ad-miration: January 2012
http://ad-miration.blogspot.com/2012_01_01_archive.html
Clever ads from past to present from around the world, alongside brilliant wordplay, that entertain, move, anger, excite, confuse, impress, shock, amuse and most of all inspire, all of which I couldn't resist sharing. Sadly, Transfer Deadline Day is one of the biggest days in my life. And this piece of online marketing from Sky Sports News is a wonderfully novel and unique idea. Here's my version: http:/ www.skybet.com/cms/breaking-transfer-news.shtm? Honda do beautiful advertising. Fact. Game Over, Audi.
Ad-miration: May 2011
http://ad-miration.blogspot.com/2011_05_01_archive.html
Clever ads from past to present from around the world, alongside brilliant wordplay, that entertain, move, anger, excite, confuse, impress, shock, amuse and most of all inspire, all of which I couldn't resist sharing. D̶a̶r̶k̶ Chocolate. Is this ad racist? I do feel however that Cadbury has made a huge mistake comparing their product to Naomi. Their chocolate is sweet and popular, nothing like Miss Campbell. It's just ridiculous. Stand by for a lawsuit from the Milky Bar Kid next, guys. All You Can Eat.
Ad-miration: Book A Rest In Bucharest
http://ad-miration.blogspot.com/2013/02/book-rest-in-bucharest.html
Clever ads from past to present from around the world, alongside brilliant wordplay, that entertain, move, anger, excite, confuse, impress, shock, amuse and most of all inspire, all of which I couldn't resist sharing. Book A Rest In Bucharest. In response to the recent Guardian campaign. That discourages Romanians to come over to Britain, Romanian website gandul.info. Have created a set of ads to persuade Britons to immigrate to Romania instead. I, for one, am considering a trip to Bucharest.
Ad-miration: March 2012
http://ad-miration.blogspot.com/2012_03_01_archive.html
Clever ads from past to present from around the world, alongside brilliant wordplay, that entertain, move, anger, excite, confuse, impress, shock, amuse and most of all inspire, all of which I couldn't resist sharing. This is an example of a simple but excellent piece of copy that so many print ads lack. The ad is for Hubba Bubba in Israel and was created by BBDO, Tel Aviv. And I keep going back to the copy. I think it's outstanding. These ads irritate me. Snow Way To Die. It's incredibly simple, and dis...
Ad-miration: November 2011
http://ad-miration.blogspot.com/2011_11_01_archive.html
Clever ads from past to present from around the world, alongside brilliant wordplay, that entertain, move, anger, excite, confuse, impress, shock, amuse and most of all inspire, all of which I couldn't resist sharing. Now this I 'Like'. It's becoming harder and harder to find innovative ways to use social media but this is a great idea. Crafted by Brazilian agency AGE Isobar. A clever idea, and although I'm sure it's against Facebook usage rules, who cares? Watch the agency video below. Don't Bank On It.
men in black | whole brevity thing
https://wholebrevitything.com/2012/01/19/men-in-black
The dude abides (bryan jones). The little lebowski urban achievers. January 19, 2012. In in my head. I whined about #SOPA too much, so the local news asked if I would come on air and talk about it. I thought that I might need a little help in making it clear for the audience, so I asked my friends the question, “How would you explain #SOPA to your mother? PROTECT IP Act Breaks The Internet. Fight for the Future. Wed, Nov 16 2011 21:08:21. Alright friends, how would you explain #SOPA to your mother? Bryan...
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The Ad Contrarian
May 14, 2015. Marketers Are From Mars." Now An eBook. In its second day of release, the ebook of " Marketers Are From Mars, Consumers Are From New Jersey. Broke into the top 3 in advertising at Amazon. Thank you, thank you, thank you. The good news is that it's selling for $2.99 . That's less than you pay for 5 kernels of popcorn at the movies. And it doesn't make your mouth all dry and smelly. You can read it on any device. If you don't have a Kindle-ish thing, just go here. May 13, 2015. Yes, I know yo...
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