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Winners of Clio 2010 Television/Digital spots | Deceptive Cadence

https://deceptivecadence.wordpress.com/2010/05/27/winners-of-clio-2010-televisiondigital-spots

Marketing and business thoughts. Posted by: Sami Salmenkivi. May 27, 2010. Winners of Clio 2010 Television/Digital spots. The winners of Clio Awards have been published. I went thought the television/digital spot category and wanted to share the Grand Prize winner and some favorite Gold winners. Grand: Pure Waters – James Boag’s Draught. Agency: Publicis Mojo, Walsh Bay. Gold: DJ Hero – Activision/Freestyle Games. Agency: Framestore, London. Gold: Going West – New Zealand Book Council. This is the future.

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Short films for marketing purposes | Deceptive Cadence

https://deceptivecadence.wordpress.com/2011/04/11/short-films-for-marketing-purposes

Marketing and business thoughts. Posted by: Sami Salmenkivi. April 11, 2011. Short films for marketing purposes. Online video sites allow us to produce longer bits of marketing content for no extra media cost, yet at the same time, we know that people tend to favor shorter clips unless they are really interesting or relevant, and of course it costs money to create the extra minutes. So, is it feasible to produce short films to promote your brand? 8230;and, full screen recommended). On April 15, 2011.

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Algorithms ruling the stock exhange | Deceptive Cadence

https://deceptivecadence.wordpress.com/2011/08/10/algorithms-ruling-the-stock-exhange

Marketing and business thoughts. Posted by: Sami Salmenkivi. August 10, 2011. Algorithms ruling the stock exhange. Because, it’s no longer about desirability of shares, or greed and fear for that matter, it is about computer algorithms. Kevin Slavin gives a very interesting perspective to the stock exchange and algorithms ruling many things in today’s world. Even if you’re not familiar with the subject, or overly interested, you should watch it. Trust me. As mentioned on Kevin Slavin’s speech, a year ago...

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Nike Grid delivered by AKQA looks inspiring | Deceptive Cadence

https://deceptivecadence.wordpress.com/2010/04/15/nike-grid-delivered-by-akqa-looks-inspiring

Marketing and business thoughts. Posted by: Sami Salmenkivi. April 15, 2010. Nike Grid delivered by AKQA looks inspiring. Nike has always been the forerunner in marketing, from the iconic 80’s tv spots to Nike and the more service oriented marketing of the past couple of years. Their latest campaign Grid ( by AKQA agency. Posted in Digital marketing and trends. Laquo; Opera mini 5 for the iPhone. 8230;] to become the street wear of choice in the UK. Quite ironically, they even ran a campaign titled &...

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Facebooze – TBWA/Helsinki’s christmas present | Deceptive Cadence

https://deceptivecadence.wordpress.com/2010/12/22/facebooze-tbwahelsinkis-christmas-present

Marketing and business thoughts. Posted by: Sami Salmenkivi. December 22, 2010. Facebooze – TBWA/Helsinki’s christmas present. This Christmas TBWA/Helsinki gave it’s traditional Koskenkorva bottle to employees with a social media flavor. “Facebooze helps you disconnect from social media and share with the people in your life”. I like the the “like” / “unlike” glasses. Posted in Random rambles. Laquo; Value of a Facebook fan page. Short films for marketing purposes. Leave a Reply Cancel reply. Install lin...

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Value of a Facebook fan page | Deceptive Cadence

https://deceptivecadence.wordpress.com/2010/06/13/value-of-a-facebook-fan-or-page-liker-if-you-will

Marketing and business thoughts. Posted by: Sami Salmenkivi. June 13, 2010. Value of a Facebook fan page. There’s been so much talk about the Facebook fan pages, that it’s almost annoying to add an article to the lot. However, there’s substantial evidence that, at the moment, the pages are so valuable – considering that you have managed to lure in lots of fans – that one more article doesn’t hurt. I recently stumbled upon a survey (PDF). Posted in Digital marketing. On June 14, 2010. On August 23, 2010.

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Marketing as a Service (MaaS) | Deceptive Cadence

https://deceptivecadence.wordpress.com/2011/05/04/marketing-as-a-service-maas

Marketing and business thoughts. Posted by: Sami Salmenkivi. May 4, 2011. Marketing as a Service (MaaS). Companies creating general digital assets – namely websites, eCommerce sites, and apps – are going face harsh competition from the cheap bulk producers, which I will call. Marketing as a Service. MaaS) companies. Similarly as the. Software as a Service. You can’t unless you go high end, tailor-made, and start adding incremental value. Here are some MaaS brands to get acquainted with:. Add tabs, such a...

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Restless in Tracksuits | Deceptive Cadence

https://deceptivecadence.wordpress.com/2011/08/30/restless-in-tracksuits

Marketing and business thoughts. Posted by: Sami Salmenkivi. August 30, 2011. We’ve all seen the images from Libya and London – people on the streets fighting the establishment – carrying arms in Libya, televisions in London. In both countries the restlessness is happening in tracksuits, hoodies and t-shirts. What strikes me is the fact that everyone in Libya is wearing Adidas, while in London, most are sporting Nike. The Three Stripes Revolution. Laquo; Algorithms ruling the stock exhange. Just curious&...

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My new book, Meatspace, is out! | Deceptive Cadence

https://deceptivecadence.wordpress.com/2012/05/16/my-new-book-meatspace-is-out

Marketing and business thoughts. Posted by: Sami Salmenkivi. May 16, 2012. My new book, Meatspace, is out! Mobile is the next big thing, no news there for most of us. While we are using our mobile services, we are more often connected to the real world, real places, real people and real physical products. New mobile services are bridging the gap between the digital world and our real physical world. And, I wrote a book about this. And, what about the name, Meatspace, you may wonder? This is the future.

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Password Strength | Deceptive Cadence

https://deceptivecadence.wordpress.com/2011/11/28/password-strength

Marketing and business thoughts. Posted by: Sami Salmenkivi. November 28, 2011. The latests example was from today’s Taloussanomat. What to do then? As a solution, the specialists are saying we should use external sources in addition to passwords, for example SMS or key word sheets. I say this is good for online banking, but way too complicated for daily email use, not to mention social media services. I especially like the end quote of the cartoon. Laquo; Restless in Tracksuits. On November 28, 2011.