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Friday, June 29, 2007. Fallon Wins at Cannes but Loses Client. June 27, 2007 - Product Placement News. Branded Entertainment - Does ROI to the client matter? Brawny Academy is now winning awards and is considered one of the best examples of Branded Entertainment - but Georgia Pacific (the client) has defected from Fallon to DDB. How good can it really be if the client leaves and there is no return on investment. Posted by Carioca at 4:44 PM. Wednesday, June 27, 2007. Jun 26 2007 - MTV.com. Nielsen Media ...

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Friday, June 29, 2007. Fallon Wins at Cannes but Loses Client. June 27, 2007 - Product Placement News. Branded Entertainment - Does ROI to the client matter? Brawny Academy is now winning awards and is considered one of the best examples of Branded Entertainment - but Georgia Pacific (the client) has defected from Fallon to DDB. How good can it really be if the client leaves and there is no return on investment. Posted by Carioca at 4:44 PM. Wednesday, June 27, 2007. Jun 26 2007 - MTV.com. Nielsen Media ...

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8 adverblog

9 the latest

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AKA ADVERTISING | akaadvertising.blogspot.com Reviews

https://akaadvertising.blogspot.com

Friday, June 29, 2007. Fallon Wins at Cannes but Loses Client. June 27, 2007 - Product Placement News. Branded Entertainment - Does ROI to the client matter? Brawny Academy is now winning awards and is considered one of the best examples of Branded Entertainment - but Georgia Pacific (the client) has defected from Fallon to DDB. How good can it really be if the client leaves and there is no return on investment. Posted by Carioca at 4:44 PM. Wednesday, June 27, 2007. Jun 26 2007 - MTV.com. Nielsen Media ...

INTERNAL PAGES

akaadvertising.blogspot.com

1

AKA ADVERTISING

http://akaadvertising.blogspot.com/2007/04/tv-wardrobe-march-21-2007.html

Tuesday, April 03, 2007. March, 21 2007 - CoolBusinessIdeas. We're talking about consumers who want to own the same pair of jeans that Meredith wears on "Grey's Anatomy" or a dress that was seen on Gabrielle's character on "Desperate Housewives." The Times dubs this new phenomenon "shopping-enabled entertainment," a rapidly-growing marketplace now aided by several new websites selling the most popular and fashionable of the as-seen-on-TV products to consumers. Now, websites such as SeenON.com.

2

AKA ADVERTISING

http://akaadvertising.blogspot.com/2007/06/fallon-wins-at-cannes-but-loses-client.html

Friday, June 29, 2007. Fallon Wins at Cannes but Loses Client. June 27, 2007 - Product Placement News. Branded Entertainment - Does ROI to the client matter? Brawny Academy is now winning awards and is considered one of the best examples of Branded Entertainment - but Georgia Pacific (the client) has defected from Fallon to DDB. How good can it really be if the client leaves and there is no return on investment. Posted by Carioca at 4:44 PM. Transformers Roots Can Be Traced To Care Bears, .

3

AKA ADVERTISING

http://akaadvertising.blogspot.com/2007/03/advertising-on-loading-screens-march-8.html

Tuesday, March 20, 2007. Advertising on Loading Screens. March 8, 2007 -. Why aren't there any ads or other info snippets on loading screens of Flash-heavy websites? It's a huge missed opportunity since people actually look at these screens so that they don't miss the a-ha! It's a lot like that business case legend. About a company that had just built a major building realized their elevators were intolerably slow and installed mirrors to cut the perceived wait time. Posted by Carioca at 4:32 PM.

4

AKA ADVERTISING

http://akaadvertising.blogspot.com/2007/04/left-vs-right-february-04-2007.html

Saturday, April 07, 2007. February 04, 2007 - AdverBlog. Another advertising ideas which "exploits" hands. It's a a promotional website developed by Indusblue for Nokia Canada. " Push to start. Features three advergames which challenge your right hand to play against your left hand. The games are extremely basic, but also quite nice and difficult to play, as they are all about coordination. Posted by Carioca at 11:43 AM. Lindt Puts Bunny Hunt Online and in Cities06, Apri.

5

AKA ADVERTISING

http://akaadvertising.blogspot.com/2007/03/imagine-1-comercial-que-passa-dentro-do.html

Friday, March 23, 2007. Imagine 1 comercial que passa dentro do programa que você está vendo. 23, Março 2007 - BlueBus. Posted by Carioca at 12:50 PM. Advertising on Loading ScreensMarch 8, 2007 - Adve. Hyundais Locate Three Strangers ContestMarch 9,. Nike, hybrid but lovely (and smart) October 12, 20. Get a new job, before its too lateFebruary 06, 20. Jeep launches interactive comic bookFebruary 11, 2. Mission Zero for PirelliFebruary 21, 2007 - Adverb. Nokia, The PassengerFebruary 21, 2007 - Adverblog.

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Friday, June 29, 2007. Fallon Wins at Cannes but Loses Client. June 27, 2007 - Product Placement News. Branded Entertainment - Does ROI to the client matter? Brawny Academy is now winning awards and is considered one of the best examples of Branded Entertainment - but Georgia Pacific (the client) has defected from Fallon to DDB. How good can it really be if the client leaves and there is no return on investment. Posted by Carioca at 4:44 PM. Wednesday, June 27, 2007. Jun 26 2007 - MTV.com. Nielsen Media ...

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