pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/oohg_production.html
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pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/news_engage.html
Engage is PML’s monthly update on the Out of Home advertising market in Ireland. Click on the links below to view current and previous issues of Engage. To add your name to our Engage mailing list please e-mail Lorraine@pmlgroup-ni.com.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/in_TGI.html
Included within the mix of research-based planning tools, PML employs TGI to gain deeper understanding of the target groups and how they engage with the various types of Outdoor Media. With a sample size of almost 2,000 in Northern Ireland, TGI provides important insights into consumer attitudes, media consumption, lifestyles, brand consumption and much more. Learn more about TGI at www.tgisurveys.com. Click for larger image.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/in_JNOR.html
As well as exclusively developing a number of our own research initiatives, PML also has access to the latest industry wide research. PML was a founding member of Joint National Outdoor Research (JNOR) in 2005 and we continue to sit on the technical and management committees of JNOR. JNOR is a key currency in the campaigns booked by PML, guaranteeing clients appropriate levels of coverage and frequency for their out of home investment.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/inv_main.html
Click on the shaded countries to view Innovative Campaigns from that region. 2016 PML Group Innovation Click Here.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/sr_posterpreview.html
Poster Preview allows clients to see exactly how their creative execution will look like in a real Out of Home environment. How does it benefit PML clients? It means clients can be assured that when their creative hits the streets the text will be legible, the branding will be clear and logos will be visible. Where can I learn more about this service? Contact Mark Fleming - Mark@pmlgroup-ni.com. Click for larger image.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/in_poster_impact.html
PML is proud to be at the forefront of research into the effectiveness of out of home media in Northern Ireland. First developed in 1997, and with fieldwork carried out by Millward Brown and IPSOS MORI, the Poster Impact project has researched over 1,300 campaigns. Poster Impact provides answers to questions such as: Did my target audience notice my out of home campaign? And What did the public think of our poster design? Below are the top recalled and rated campaigns from our latest wave of research.
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/oohg_calendar.html
pml-ni.com
PML - The out of home media specialist - Outdoor Advertising Northern Ireland
http://www.pml-ni.com/in_posterwatch.html
Posterwatch provides the most comprehensive information on the Out of Home market in Northern Ireland. It measures the formats, weights, value and timing of every out of home campaign every cycle. For more information on Posterwatch please contact Mark Fleming on 028 90 333714. Download our quarterly market Posterwatch report by clicking the below image:. To view archive reports click here.