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Amplify Business Consultants is led by Paul Simpson, a commercial expert with exceptional credentials:. 18 years sales and marketing experience across the whole of the UK and Ireland from blue chip food and drink companies (Heinz, Novartis, Twinings and Premier Foods). Unrivalled track record of delivering commercial success across every discipline (general management, sales, marketing, customer marketing and category management). The skills, knowledge, experience and contacts to Amplify. Sorry, we coul...

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Amplify Business Consultants is led by Paul Simpson, a commercial expert with exceptional credentials:. 18 years sales and marketing experience across the whole of the UK and Ireland from blue chip food and drink companies (Heinz, Novartis, Twinings and Premier Foods). Unrivalled track record of delivering commercial success across every discipline (general management, sales, marketing, customer marketing and category management). The skills, knowledge, experience and contacts to Amplify. Sorry, we coul...

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Home | amplifybc.com Reviews

https://amplifybc.com

Amplify Business Consultants is led by Paul Simpson, a commercial expert with exceptional credentials:. 18 years sales and marketing experience across the whole of the UK and Ireland from blue chip food and drink companies (Heinz, Novartis, Twinings and Premier Foods). Unrivalled track record of delivering commercial success across every discipline (general management, sales, marketing, customer marketing and category management). The skills, knowledge, experience and contacts to Amplify. Sorry, we coul...

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amplifybc.com

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Clients

http://www.amplifybc.com/clients

Amplify Business Consultants have worked with a number of clients across the island of ireland, here are just a selection. A leading international biscuit manufacture with brands including McVities, Carrs and Go-Ahead . Paul got up to speed with the task remarkably quickly and brought passion, experience and thought leadership to the table. This enabled us to deliver the project within short timescales and has set us up for continued success in 2015. -. David Walmsley, Country Manager. Hughes Mushrooms u...

2

Strategy Development

http://www.amplifybc.com/strategy-development

3

Blog

http://www.amplifybc.com/blog

Welcome to my Blog. From time to time, I will post information, links and thoughts here. I hope you find them useful. Lidl's reposte to Morrisons. You may have seen the puiblicity generated by Morrisons who have stated that they will now price match Lidl whilst other members of the big 4 are price matching each other. An interesting strategy for Morrisons but one that Lidl have exploited to great effect in the attached ad. A great example of both good strategy and good marketing. ID={ItemId}&List={Li...

4

About us

http://www.amplifybc.com/about-us

Before moving into consultancy, Paul had a strong track record of developing and executing strategic commercial plans in leading international FMCG companies, including Premier Foods, Associated British Foods, Novartis and HJ Heinz. . He is a big believer in Brands and has worked with Hovis, Ormo, Nambarrie, Twinings, Options, Ovaltine and Weight Watchers among others. His teams won the Ulster Grocer's Best Marketing Campaign two years running - for Hovis in 2011 and Ormo in 2012. Led the Executive Team...

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Amplify Business Consultants is led by Paul Simpson, a commercial expert with exceptional credentials:. 18 years sales and marketing experience across the whole of the UK and Ireland from blue chip food and drink companies (Heinz, Novartis, Twinings and Premier Foods). Unrivalled track record of delivering commercial success across every discipline (general management, sales, marketing, customer marketing and category management). The skills, knowledge, experience and contacts to Amplify. Sorry, we coul...

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