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Analytics 415

Turning data into revenue since 2003. Monday, May 17, 2010. Why I really like that Facebook "Like" button. It’s been awhile since my last blog, I started a new in-house marketing analytics job at DriverSide.com where I get to not only pontificate on the future of the social web but actively be a part of it. It’s interesting to go from thought exercises to “how can we use these tools to meet our numbers”. Thursday, February 4, 2010. The image has to do with the 49ers winning it all next year). Pepsi on th...

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Turning data into revenue since 2003. Monday, May 17, 2010. Why I really like that Facebook Like button. It’s been awhile since my last blog, I started a new in-house marketing analytics job at DriverSide.com where I get to not only pontificate on the future of the social web but actively be a part of it. It’s interesting to go from thought exercises to “how can we use these tools to meet our numbers”. Thursday, February 4, 2010. The image has to do with the 49ers winning it all next year). Pepsi on th...

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Analytics 415 | analyticsfouronefive.blogspot.com Reviews

https://analyticsfouronefive.blogspot.com

Turning data into revenue since 2003. Monday, May 17, 2010. Why I really like that Facebook "Like" button. It’s been awhile since my last blog, I started a new in-house marketing analytics job at DriverSide.com where I get to not only pontificate on the future of the social web but actively be a part of it. It’s interesting to go from thought exercises to “how can we use these tools to meet our numbers”. Thursday, February 4, 2010. The image has to do with the 49ers winning it all next year). Pepsi on th...

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analyticsfouronefive.blogspot.com

1

Analytics 415: August 2009

http://analyticsfouronefive.blogspot.com/2009_08_01_archive.html

Turning data into revenue since 2003. Monday, August 24, 2009. They say the best things in life are free. As we all know that is usually true but with a significant catch. Babies, puppy dogs, great waves and springtime while technically free all have a cost associated with them (diapers, pee on the floor, surfboards and long crappy winters respectively). But there are some things out there that are not only free in a truer sense of the word but also still pretty awesome. For that Google I thank you.

2

Analytics 415: December 2009

http://analyticsfouronefive.blogspot.com/2009_12_01_archive.html

Turning data into revenue since 2003. Tuesday, December 22, 2009. Why the new Facebook Privacy Seetings are a good thing. How many of us have seen this recently in our facebook news feed? I’ve seen it 5 to 6 times a day for a week now but what does Facebook’s new privacy settings mean both for the user and the marketer? First of all there seems to be a bit of confusion about what exactly Facebook is going to allow search engines to publicly index. So how does opening up Facebook to the world affect the a...

3

Analytics 415: Lookin’ Like a Fool with Your Pants on the Ground (and 1.6 Million Facebook Fans)

http://analyticsfouronefive.blogspot.com/2010/01/lookin-like-fool-with-your-pants-on.html

Turning data into revenue since 2003. Thursday, January 21, 2010. Lookin’ Like a Fool with Your Pants on the Ground (and 1.6 Million Facebook Fans). This morning while watching Tori Campbell on Mornings on 2 here in San Francisco (which has gone downhill since Ross McGowan retired but we’ll save that) I was struck by a story about. General" Larry Platt, the American Idol hopeful who’s song “Pants on the Ground” has become the latest meme. Welcome to 1998 General. Well maybe, at the risk of dating myself ...

4

Analytics 415: July 2009

http://analyticsfouronefive.blogspot.com/2009_07_01_archive.html

Turning data into revenue since 2003. Monday, July 13, 2009. How late will some companies be to the party? President Obama’s recent town hall on health care was remarkable for its open embrace of social media as a way to get a message to his constituency. This was especially interesting because in a rare move the federal government has beaten many forward looking companies to the future rather than get dragged behind kicking and screaming. Ignoring these conversations doesn’t make them disappear. A socia...

5

Analytics 415: November 2009

http://analyticsfouronefive.blogspot.com/2009_11_01_archive.html

Turning data into revenue since 2003. Wednesday, November 4, 2009. Movie Studios to Twitter: Drop Dead. While catching up on my celebrity gossip recently I came across a piece describing how DreamWorks has banned Cameron Diaz and Mike Myers among other movie stars from using Twitter. Ostensibly this move was to prevent secret information from leaking out but it probably had more to do with stupid celebrity tweets. The downside of Twitter for DreamWorks is that there is the potential for one of their lead...

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Turning data into revenue since 2003. Monday, May 17, 2010. Why I really like that Facebook "Like" button. It’s been awhile since my last blog, I started a new in-house marketing analytics job at DriverSide.com where I get to not only pontificate on the future of the social web but actively be a part of it. It’s interesting to go from thought exercises to “how can we use these tools to meet our numbers”. Thursday, February 4, 2010. The image has to do with the 49ers winning it all next year). Pepsi on th...

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