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Random Thoughts in Marketing: Disruption over 5G
http://www.afpr.com/2014/07/disruption-over-5g.html
Random Thoughts in Marketing. Saturday, July 26, 2014. The advent of the Internet never ceases to amaze me. Both in how many ways incumbent businesses are being disrupted, and more importantly how many dinosaurs go down blindly, or kicking and screaming trying to protect their legacys (think Blockbuster, Radio Shack, Newspapers, Magazines, etc). To the victors go the spoils, let the games begin. Subscribe to: Post Comments (Atom). Learn about me Here. Follow me on Twitter. Blogs and Websites I like.
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Random Thoughts in Marketing: Why you shouldn't hire me
http://www.afpr.com/2014/07/why-you-shouldnt-hire-me.html
Random Thoughts in Marketing. Friday, July 18, 2014. Why you shouldn't hire me. More often then not, I either try to structure these engagements as more of a strategic consult, or I turn them down outright. Why would I turn away a potential client? If your product is inferior to the competition, or something is wrong with your funnel (there are many points of failure for a product) you need to ask, what would be the end result that new business relationships would add to the bottom line?
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Random Thoughts in Marketing: The Death of Brick & Mortar Retail
http://www.afpr.com/2014/07/the-death-of-brick-mortar-retail.html
Random Thoughts in Marketing. Friday, July 18, 2014. The Death of Brick and Mortar Retail. Traditional Brick and Mortar retailers have seen sales chiseled away over the past 10 years by a scrappy little sales channel called the Internet. This is a disruptive trend, and one that we all see. The smarter retailers saw this coming, and rather than conceding the war, the fought back. This is why even with the mega-success of Amazon, Walmart.com is right there fighting the good fight. Learn about me Here.
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Random Thoughts in Marketing: Don't Litigate - INNOVATE!
http://www.afpr.com/2014/04/dont-litigate-innovate.html
Random Thoughts in Marketing. Tuesday, April 22, 2014. Don't Litigate - INNOVATE! Today will mark an important decision by the US Supreme court. They will rule on whether or not Aereo can exist. Aereo's business model (in the event you are not familiar with them) is to install a tiny HD TV capable antenna using Line of Site on your behalf. Then, you are able to access your own personal antenna via the Internet (on the end device of your choice) to watch conventional broadcast TV channels. Dont Litigate -...
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Random Thoughts in Marketing: Microsoft's Skype Phone
http://www.afpr.com/2014/07/microsofts-skype-phone.html
Random Thoughts in Marketing. Friday, July 25, 2014. Ultimately though in my opinion the only decision that will be a must will be IOS or Android. But this does not mean that companies like Microsoft can't give it their best shot at being there as well. The purpose of the above blog post is not so much about Microsoft, you should think about it in terms of how YOU and YOUR startup can enter a market where players already dominate.there's ALWAYS a way, so don't give up! Subscribe to: Post Comments (Atom).
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Random Thoughts in Marketing: Why Facebook bought Oculas Rift
http://www.afpr.com/2014/03/why-facebook-bougt-oculas-rift.html
Random Thoughts in Marketing. Wednesday, March 26, 2014. Why Facebook bought Oculas Rift. Mark Zuckerburg's Facebook just bought Oculas Rift (OR), a "next-gen" VR/gaming device. Everyone is a buzz about how is it a fit for Facebook? Don't look at what OR is today (an immersive gaming system), and instead fast forward 5 years out. Though I fully expect OR to launch as a gaming system, and to be written about as a gaming system, try to picture if you will, what it might be able to become.
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Random Thoughts in Marketing: "Always On" is a game changer
http://www.afpr.com/2014/03/always-on-is-game-changer.html
Random Thoughts in Marketing. Monday, March 31, 2014. Always On" is a game changer. There have been two new products in the past 12 months that have me very excited for what's next. First, the Motorola X, and most recently Ubi, the Ubiquitous computer. Disclosure, I have not tried nor purchased either product. Subscribe to: Post Comments (Atom). Learn about me Here. Follow me on Twitter. Blogs and Websites I like. Engadget - Cool new Toys. GigaOm - Om Malik's great blog. Gizmodo - More Cool new Toys.
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Random Thoughts in Marketing: Yelp blew it with video
http://www.afpr.com/2014/07/yelp-blew-it-with-video.html
Random Thoughts in Marketing. Wednesday, July 30, 2014. Yelp blew it with video. Yelp recently announced that it would add the ability for it's users to upload videos. Yelp blew it for multiple reasons in my opinion. Maybe Foursquare will take the ball and run with it. What do you think? Subscribe to: Post Comments (Atom). Learn about me Here. Follow me on Twitter. Blogs and Websites I like. Engadget - Cool new Toys. GigaOm - Om Malik's great blog. Gizmodo - More Cool new Toys. Mashable - Web 2.0.
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Random Thoughts in Marketing: The BEST PR oppertunities are easy
http://www.afpr.com/2014/09/the-best-pr-oppertunities-are-easy.html
Random Thoughts in Marketing. Thursday, September 04, 2014. The BEST PR oppertunities are easy. You'll have to read through a few posts back to see it, but earlier I blogged about how AirBNB's new logo could have been used as an exceptional PR opportunity (that they blew). This post is about yet another PR hack that you could/should be using for your app. Good, now put those two together and what do you have. Subscribe to: Post Comments (Atom). Learn about me Here. Follow me on Twitter.
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Random Thoughts in Marketing: What's the Matter with U(I)?
http://www.afpr.com/2014/06/whats-matter-with-ui.html
Random Thoughts in Marketing. Thursday, June 19, 2014. What's the Matter with U(I)? So as part of exploring new products, sometimes this is with little obscure start-ups like Ubi. With whom I have been working with back and forth via emails with suggestions. I do not however reach out to large and mature companies directly, as they should know better. And it bothers me just how prevalent BAD UI's are in the mature company world. Subscribe to: Post Comments (Atom). Learn about me Here. Follow me on Twitter.
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