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5 SMARTer Marketing Goals: Why Measurable Goals Are A Marketer's Best Friend – TrackMaven
http://trackmaven.com/blog/2014/01/smarter-marketing-goals
January 9, 2014. 5 SMARTer Marketing Goals: Why Measurable Goals Are A Marketer’s Best Friend. Studies show that people who explicitly make resolutions. Are 10 times more likely to attain their goals. Than people who don’t explicitly make resolutions. Marketing goals are no different. Explicitly set, measurable goals are key for marketers to be successful. Why Measurable Goals Are A Marketer’s Best Friend. According to a study. By MIT’s Sloan School of Business, 3 factors hold businesses back:. If there ...
Why was that Retweeted?: The Retweet Report – TrackMaven
http://trackmaven.com/blog/2013/12/the-retweet-report
December 11, 2013. Why was that Retweeted? Retweets are an essential in measuring effectiveness in your tweets, but what causes them? Why do some tweets have hundreds of thousands of retweets and some have zero? What makes a tweet retweetable? We wanted to take a deeper look into what drives a retweet. What is the best time of day to get retweets? Should you use pictures? How about hashtags or mentions? Are there certain characters you should use? What is the best day to get Retweets? Welcoming 10Stories...
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Customer Success | TrackMaven
http://trackmaven.com/customer-success
We help our customers become better marketers. TrackMaven’s customer success team is here to help you achieve your content marketing goals. Becoming data-driven: it’s an evolution. Regardless of where you are starting, you won’t become a fully data-driven marketer overnight. Let us guide you on the journey. You're trying to do marketing without quantifying goals or using data to identify leading topics and tactics. You can identify patterns of successful tactics but your reporting is after-the-fact.
Request Pricing – TrackMaven
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Please complete this form and we will contact you shortly regarding pricing for TrackMaven. 1 Thomas Circle NW, 9th FL. Washington, DC 20005.
Downloads | Integrated Marketing Analytics Platform | TrackMaven
http://trackmaven.com/downloads
2016 Social Media Industry Index. How do you stack up against competitors in your industry? Find out with social media benchmarks across 130 industries. Webinar On Demand: How to Supercharge Your B2C Marketing Strategy with Competitive Intelligence. Learn how to elevate your brand with industry, influencer, and competitor analysis. Social Media Image Templates. Use our Social Media Image Templates to create amazing social graphics for your brand! Watch this webinar to find out. How do you stack up agains...
Brand Awareness Metrics | TrackMaven Content Solutions
http://trackmaven.com/features/brand-profiles
Know where to aim. For a detailed comparison of your digital marketing relative to the competition, TrackMaven’s brand profiles do the trick. Benchmark yourself based on detailed metrics specific to all digital marketing channels, against any or all of your competitors. Improve your marketing using our brand profiles by spotting channel and strategy opportunities. By benchmarking against your competitors, you can easily report on your performance even as the marketing landscape continues to change.
Impact Analysis | Content Marketing Metrics | TrackMaven
http://trackmaven.com/use-cases/benchmark-content-performance
Impact and ROI Analysis. Don’t settle for a glamour shots approach to understanding your content performance. Get real insight into the impact of your digital marketing. Go beyond the vanity metrics. Know how your digital marketing content is really performing with channel-specific insights. Learn more about brand profiles. Know where you stand. Use competitive benchmarking to track your share of voice relative to competitors and influencers, now and over time, using the metrics that matter.
Dictionary Terms – TrackMaven
http://trackmaven.com/marketing-dictionary
Facebook’s Algorithm is the formula used to determine which stories are displayed on the News Feed and the order in which they appear. Dig into a category:. A/B Testing is specific part of a marketing testing that tests two different aspects (one is the control and the other is the changed factor) to determine which has a better result in order the optimize a marketing effort. Banner Ad is a form of advertising that utilizes a graphic display to advertise a company. A banner ad usually appears along ...
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