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Getting my arms around social media

Getting my arms around social media. Monday, March 15, 2010. It's the end of the road for me and Web metrics. Well folks, this will be my final post for our search engine and Web optimization class at West Virginia University. It certainly has been the long and winding road that I thought it would be. Labels: search engine optimization. You Need to Know Your Shoes and Who is Buying Them. In looking at the “Page Source” tab on www.dsw.com. Https:/ ssl." : "http:/ www."); document.write(unescap...Using one...

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Getting my arms around social media | armsaroundsocialmedia.blogspot.com Reviews
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Getting my arms around social media. Monday, March 15, 2010. It's the end of the road for me and Web metrics. Well folks, this will be my final post for our search engine and Web optimization class at West Virginia University. It certainly has been the long and winding road that I thought it would be. Labels: search engine optimization. You Need to Know Your Shoes and Who is Buying Them. In looking at the “Page Source” tab on www.dsw.com. Https:/ ssl. : http:/ www.); document.write(unescap...Using one...
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Getting my arms around social media | armsaroundsocialmedia.blogspot.com Reviews

https://armsaroundsocialmedia.blogspot.com

Getting my arms around social media. Monday, March 15, 2010. It's the end of the road for me and Web metrics. Well folks, this will be my final post for our search engine and Web optimization class at West Virginia University. It certainly has been the long and winding road that I thought it would be. Labels: search engine optimization. You Need to Know Your Shoes and Who is Buying Them. In looking at the “Page Source” tab on www.dsw.com. Https:/ ssl." : "http:/ www."); document.write(unescap...Using one...

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Getting my arms around social media: December 2009

http://armsaroundsocialmedia.blogspot.com/2009_12_01_archive.html

Getting my arms around social media. Monday, December 28, 2009. Getting Hasbro into the Game. In 2008, annual sales were more than $4 billion. This is about two billion shy of Hasbro’s main competitor, Mattel. Mattel’s annual revenue was approximately $6 billion last year (Hoover’s, 2009). In a day and age when many Fortune 500 companies are transitioning their marketing plans to include social media and other new mediums, Hasbro’s main advertising vehicle continues to be television which helps the...

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Getting my arms around social media: February 2010

http://armsaroundsocialmedia.blogspot.com/2010_02_01_archive.html

Getting my arms around social media. Monday, February 22, 2010. Google Analytics is giving me gray hair. During the past few weeks, we have been peeling back the many layers of analytical data available via Google Analytics. The layers are complex, but if you thrive on establishing these layers and defining how/what the various components will achieve, Web analytics is for you. I’ve decided it certainly isn’t for me. I liken Google Web Analytics. These videos are a little more helpful than just reading t...

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Getting my arms around social media: September 2009

http://armsaroundsocialmedia.blogspot.com/2009_09_01_archive.html

Getting my arms around social media. Wednesday, September 30, 2009. Did You Run That Through Legal? This week, our digital marketing communications class has taken a closer look at how corporations and organizations are creating social media units to assist with the new age of communication. So, why are some companies not catching a ride? Well, there are probably many reasons, but Barb Dybwad recently hit on two in an article on Mashable. Monday, September 21, 2009. Please Don't Stop the Music. Well, we ...

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Getting my arms around social media: March 2010

http://armsaroundsocialmedia.blogspot.com/2010_03_01_archive.html

Getting my arms around social media. Monday, March 15, 2010. It's the end of the road for me and Web metrics. Well folks, this will be my final post for our search engine and Web optimization class at West Virginia University. It certainly has been the long and winding road that I thought it would be. Labels: search engine optimization. You Need to Know Your Shoes and Who is Buying Them. In looking at the “Page Source” tab on www.dsw.com. Https:/ ssl." : "http:/ www."); document.write(unescap...Using one...

5

Getting my arms around social media: January 2010

http://armsaroundsocialmedia.blogspot.com/2010_01_01_archive.html

Getting my arms around social media. Friday, January 22, 2010. Finding a new pair of shoes via SEO. Today, our assignment is to compare keyword searches for two different companies and determine why one company appears at the top of the first page, and the other appears on the top of the fourth page (or #40 if you're counting) of a Google search. Then, we'll do a comparative search on other search engine sites such. Http:/ www.seomoz.org/article/bg1. Thursday, January 21, 2010. Understanding how the vari...

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digitialmediasocialbutterfly.blogspot.com digitialmediasocialbutterfly.blogspot.com

The Digital Media Social Butterfly: The Final Rose

http://digitialmediasocialbutterfly.blogspot.com/2010/03/final-rose.html

Monday, March 15, 2010. Maybe it is an ode to “The Bachelor,” but this is really a testament to one of my final postings in my Web Analytics and SEO class at West Virginia University. In fact, to keep with the floral theme, I elected to look at the Web site for 1-800-FLOWERS. For this assignment, which asked us to look at how an online retailer is using analytics and how it is using them. First, it is interesting to note that the company is only using Google Analytics on its sub pages, and not the home p...

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The Digital Media Social Butterfly: November 2009

http://digitialmediasocialbutterfly.blogspot.com/2009_11_01_archive.html

Monday, November 23, 2009. New Innovations; New Possibilities. With the expansion of social networks also comes the expansion of ideas. New mediums mean there are new ways in which we can reach an audience. Some of these include online gaming, consumer-generated content and branded entertainment, just to name a few. As Rust- Oleum. Specialty continues to grow and expand into social media, these three areas will play a strong role in consumer engagement and awareness. Riley, 2007). In fact, Zynga. Special...

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The Digital Media Social Butterfly: March 2010

http://digitialmediasocialbutterfly.blogspot.com/2010_03_01_archive.html

Monday, March 15, 2010. The End of The Road…For My Web Analytics and SEO Class. Well, nine weeks have come and gone, and I can say that I have learned a lot about Web Analytics and SEO. First, I gained a better perspective on what Web Analytics and SEO are. I had a concrete definition of what each was and would be able to carry that knowledge throughout the remainder of the course and definitely in my professional life. When looking at the code on the site, it was evident the company was using Coremetric...

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The Digital Media Social Butterfly: July 2010

http://digitialmediasocialbutterfly.blogspot.com/2010_07_01_archive.html

Monday, July 19, 2010. Going Digital; Final Reflection. It is amazing that nine weeks have past since first starting the WVU DMC program course on Digital Production. I will admit, I was very nervous taking this class since editing has never been my thing. I much rather write a social media plan or a term paper than shoot and edit video. So, how are people going to learn about my video? Subscribe to: Posts (Atom). The Digital Media Social Butterfly. Getting my arms around social media.

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The Digital Media Social Butterfly: Blended Success...

http://digitialmediasocialbutterfly.blogspot.com/2010/06/blended-success.html

Monday, June 7, 2010. I admit; I never would have thought that a video about a blender would grab my attention and prompt me to ask “Will it Blend? 8221; But, the marketing campaign that went viral for BlendTec’s Total Blend blender surely did. I could be found coming up with a wide range of ojects including my car keys and my bed. In all, he has blended more than 85 different items (Urlesque.com, 2009). That’s amazing to me! So why was this video a success? And some say mockery is the best form of flatt...

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The Digital Media Social Butterfly: And the Winner Is....

http://digitialmediasocialbutterfly.blogspot.com/2010/03/and-winner-is.html

Monday, March 8, 2010. And the Winner Is. As I write this post on Oscar Awards Sunday, I thought the title of this post was appropriate. While I will not be making any winner predictions, this post does center on my efforts to publicize this blog, and the results that were achieved. I believed this would be an engaged audience who would find the information on this blog informative and useful. And more than 500 of my own friends on Facebook, I believed this was a strong venue to disseminate this message.

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The Digital Media Social Butterfly: Going Digital; Final Reflection

http://digitialmediasocialbutterfly.blogspot.com/2010/07/going-digital-final-reflection.html

Monday, July 19, 2010. Going Digital; Final Reflection. It is amazing that nine weeks have past since first starting the WVU DMC program course on Digital Production. I will admit, I was very nervous taking this class since editing has never been my thing. I much rather write a social media plan or a term paper than shoot and edit video. So, how are people going to learn about my video? Subscribe to: Post Comments (Atom). The Digital Media Social Butterfly. Getting my arms around social media.

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The Digital Media Social Butterfly: January 2010

http://digitialmediasocialbutterfly.blogspot.com/2010_01_01_archive.html

Friday, January 22, 2010. Let Me Re-Introduce Myself. In case you have just started following this blog, I wanted to re-introduce myself. Swinging for a Top Search Engine Ranking. As I sit looking out the window at a dreary Cleveland day, I daydream about spring, and how I cannot wait to be out on the links enjoying one of my favorite things, golf. Why did Golfsmith rank so high, and Golf USA Stores rank lower? Is a complete listing of what Google looks for. Based on other searches, here. Internal linkin...

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The Digital Media Social Butterfly: February 2010

http://digitialmediasocialbutterfly.blogspot.com/2010_02_01_archive.html

Monday, February 22, 2010. This journey into the extensive capabilities of Google Analytics continued this week with the addition of custom filters and keyword performance tracking to my blog. Has been the cornerstone for me reaching new audiences with my blog. With that in mind, I placed the filters to show if the visitors reached the site via Twitter, Blogger or Facebook. I wanted to see if my efforts were proving to be successful. Since it is relatively new and does not have the longevity of other sit...

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Getting my arms around social media

Getting my arms around social media. Monday, March 15, 2010. It's the end of the road for me and Web metrics. Well folks, this will be my final post for our search engine and Web optimization class at West Virginia University. It certainly has been the long and winding road that I thought it would be. Labels: search engine optimization. You Need to Know Your Shoes and Who is Buying Them. In looking at the “Page Source” tab on www.dsw.com. Https:/ ssl." : "http:/ www."); document.write(unescap...Using one...

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