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attentionaldesign | Alfio Pozzoni and Giovanni Flore on live digital experiences

Alfio Pozzoni and Giovanni Flore on live digital experiences

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attentionaldesign | Alfio Pozzoni and Giovanni Flore on live digital experiences | attentionaldesign.wordpress.com Reviews

https://attentionaldesign.wordpress.com

Alfio Pozzoni and Giovanni Flore on live digital experiences

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Alfio Pozzoni: digital outdoor must be extra-ordinary | attentionaldesign

https://attentionaldesign.wordpress.com/2012/04/21/alfio-pozzoni-digital-outdoor-must-be-extra-ordinary

Alfio Pozzoni and Giovanni Flore on live digital experiences. Alfio Pozzoni: digital outdoor must be extra-ordinary. Digital outdoor must be extra-ordinary, exceptional and memorable: it must attract people, give them the urge of moving and see, the wish to capture and share with others. It must turn users into distributors, be part of their own physical and digital story-telling. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Larr; Older Post.

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Alfio Pozzoni: To drive attention from passers-by you need a moving language | attentionaldesign

https://attentionaldesign.wordpress.com/2012/04/21/alfio-pozzoni-to-drive-attention-from-passers-by-you-need-a-moving-language

Alfio Pozzoni and Giovanni Flore on live digital experiences. Alfio Pozzoni: To drive attention from passers-by you need a moving language. Our primary objective with the Benetton Live Windows project was to make the stores more visible. In city centres and shopping streets, brands engage in a tough battle to try to capture customers’ attention. By installing dynamic video walls instead of static product display, we have formed a digital link between the store and passers-by. Leave a Reply Cancel reply.

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Alfio Pozzoni | attentionaldesign

https://attentionaldesign.wordpress.com/alfio-pozzoni

Alfio Pozzoni and Giovanni Flore on live digital experiences. Has been working at Fabrica since 2006 and currently he is in charge of expanding and exploring the new territories of communication and research. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. You are commenting using your Twitter account. ( Log Out. Notify me of new comments via email.

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About | attentionaldesign

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Alfio Pozzoni and Giovanni Flore on live digital experiences. Attentionaldesign is by Alfio Pozzoni and Giovanni Flore. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. You are commenting using your Twitter account. ( Log Out. You are commenting using your Facebook account. ( Log Out. You are commenting using your Google account. ( Log Out.

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Giovanni Flore: can a media wall be turned into a street artist? | attentionaldesign

https://attentionaldesign.wordpress.com/2012/04/21/giovanni-flore-can-a-media-wall-be-turned-into-a-street-artist

Alfio Pozzoni and Giovanni Flore on live digital experiences. Giovanni Flore: can a media wall be turned into a street artist? How that distracted audience can be captured by a branded store? How can this capital of attention be gained by it? Brands need to offer visual experiences not only advertising. They must create frameworks for users’ experiences to be: positive, entertaining, rewarding, useful and personal too. Leave a Reply Cancel reply. Enter your comment here. Address never made public).

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attentionaldesign | Alfio Pozzoni and Giovanni Flore on live digital experiences

Alfio Pozzoni and Giovanni Flore on live digital experiences. Touring in the world in more than 80 days. This is where and why we have touring around a lot these days. Alfio Pozzoni: digital outdoor must be extra-ordinary. Digital outdoor must be extra-ordinary, exceptional and memorable: it must attract people, give them the urge of moving and see, the wish to capture and share with others. It must turn users into distributors, be part of their own physical and digital story-telling. Alfio Pozzoni: The ...

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