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Ben Bradley’s B2B Marketing Journal

Ben Bradley’s B2B Marketing Journal. Wednesday, December 18, 2013. What do a boutique, a 5 and 10 store, and a enterprise technology company have in common? Every experience we have with every. If I buy something online and have a chat box pop up with a real human. Who has a great personality and delivers great customer service, I then expect that everywhere. If I shop and see highly relevant, personalized recommendations, I then expect that everywhere. I then expect that level of service everywhere.

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Ben Bradley’s B2B Marketing Journal. Wednesday, December 18, 2013. What do a boutique, a 5 and 10 store, and a enterprise technology company have in common? Every experience we have with every. If I buy something online and have a chat box pop up with a real human. Who has a great personality and delivers great customer service, I then expect that everywhere. If I shop and see highly relevant, personalized recommendations, I then expect that everywhere. I then expect that level of service everywhere.

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Ben Bradley’s B2B Marketing Journal | b2bbradley.blogspot.com Reviews

https://b2bbradley.blogspot.com

Ben Bradley’s B2B Marketing Journal. Wednesday, December 18, 2013. What do a boutique, a 5 and 10 store, and a enterprise technology company have in common? Every experience we have with every. If I buy something online and have a chat box pop up with a real human. Who has a great personality and delivers great customer service, I then expect that everywhere. If I shop and see highly relevant, personalized recommendations, I then expect that everywhere. I then expect that level of service everywhere.

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Ben Bradley’s B2B Marketing Journal: November 2013

http://b2bbradley.blogspot.com/2013_11_01_archive.html

Ben Bradley’s B2B Marketing Journal. Friday, November 22, 2013. A digital strategy isn't a commodity. Image source: http:/ www.etftrends.com/2013/02/jim-rogers-benchmarks-guide-commodity-etfs/. A digital strategy isn't a commodity, yet in my 10 years’ experience working with many different agencies (B2B and B2C) so many agencies treat a digital strategy like a commodity looking at it from the most simplistic outcome and goal. As indicated by Digiday here. And with ClickZ in an interview with OMI here.

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Ben Bradley’s B2B Marketing Journal: October 2013

http://b2bbradley.blogspot.com/2013_10_01_archive.html

Ben Bradley’s B2B Marketing Journal. Wednesday, October 23, 2013. Company size isn't relevant to technology needs. It’s well known that cloud computing is a disruptive technology. Cloud has lowered the barrier to entry for many businesses, which has in turn made many small businesses or start-ups become formidable competitors to traditional big business. The worldwide business environment has forever changed. Have you adjusted your B2B technology marketing efforts to align with this shift? 8220;Only 7% o...

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Ben Bradley’s B2B Marketing Journal: In Content Marketing Karma is a Bitch…

http://b2bbradley.blogspot.com/2013/10/in-content-marketing-karma-is-bitch.html

Ben Bradley’s B2B Marketing Journal. Friday, October 11, 2013. In Content Marketing Karma is a Bitch…. I was at the park the other day and overheard one dad talking to another saying: “Karma is a bitch. What you put out into the world, is what you get back.”. As I have recently finished reading Youtility. In your content marketing, practice good karma. Make your content something valuable and you will get something valuable in return. Subscribe to: Post Comments (Atom). I am a . View my complete profile.

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Ben Bradley’s B2B Marketing Journal: Tell Your Marketing Team To Go Pound

http://b2bbradley.blogspot.com/2013/12/tell-your-marketing-team-to-go-pound.html

Ben Bradley’s B2B Marketing Journal. Wednesday, December 4, 2013. Tell Your Marketing Team To Go Pound. Tell Your Marketing Team To Go Pound…. I was recently on a call where a marketer didn’t know which social community (Facebook, Twitter, Google , etc.) their audience was most engaged on. This called to my attention how important it is for us as marketers to take a step back from the tactical day to day, and get closer with our audiences,. Tell your marketing team to go pound, the phones. Do you offer w...

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Ben Bradley’s B2B Marketing Journal: 3 Lessons learned in building brand loyalty

http://b2bbradley.blogspot.com/2013/11/3-lessons-learned-in-building-brand.html

Ben Bradley’s B2B Marketing Journal. Friday, November 1, 2013. 3 Lessons learned in building brand loyalty. As marketers we can’t always control our products, but we can influence the perception of them. So how do you build brand loyalty? Let’s learn from a couple of today’s strongest brands:. Apple: Speak your users language. Like them or not, Apples brand power is un-deniable (see this article. Http:/ www.marieclairvoyant.com/entertainment-news/steve-urkel-is-back. Harley Davidson: Listen and Bond.

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See, Think, Do: A Content, Marketing, Measurement Business Framework

http://www.kaushik.net/avinash/see-think-do-content-marketing-measurement-business-framework

Press, Videos, Podcasts. Occam's Razor – What? Disclaimers & Disclosures. Occam's Razor by Avinash Kaushik. Digital Marketing and Analytics Blog. See-Think-Do: A Content, Marketing, Measurement Business Framework. The world does not need a new business framework. I get "About 269,000,000 results (0.25 seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. For example AIDA. To move all we do as a company to deliver higher profits. We (oh ho...

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Ben Bradley’s B2B Marketing Journal

Ben Bradley’s B2B Marketing Journal. Wednesday, December 18, 2013. What do a boutique, a 5 and 10 store, and a enterprise technology company have in common? Every experience we have with every. If I buy something online and have a chat box pop up with a real human. Who has a great personality and delivers great customer service, I then expect that everywhere. If I shop and see highly relevant, personalized recommendations, I then expect that everywhere. I then expect that level of service everywhere.

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