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Sponsored by CreativeCafeHQ.com. Find Leslie at the #FlipMyFunnel Festival on June 7th. June 1, 2016. Will you be at the #FlipMyFunnel Festival in Austin, Texas, on June 7, 2016? I'd love to meet you. I'm looking forward to this conference because it's for both marketing AND sales together, and I'm all about bridging that gap to create more effective content for sales enablement. Content for Sales Enablement. November 29, 2015. What Is Sales Enablement? Why Is Sales Enablement So Challenging? Many compan...

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Sponsored by CreativeCafeHQ.com. Find Leslie at the #FlipMyFunnel Festival on June 7th. June 1, 2016. Will you be at the #FlipMyFunnel Festival in Austin, Texas, on June 7, 2016? I'd love to meet you. I'm looking forward to this conference because it's for both marketing AND sales together, and I'm all about bridging that gap to create more effective content for sales enablement. Content for Sales Enablement. November 29, 2015. What Is Sales Enablement? Why Is Sales Enablement So Challenging? Many compan...

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B2B Ghostwriting | b2bghost.com Reviews

https://b2bghost.com

Sponsored by CreativeCafeHQ.com. Find Leslie at the #FlipMyFunnel Festival on June 7th. June 1, 2016. Will you be at the #FlipMyFunnel Festival in Austin, Texas, on June 7, 2016? I'd love to meet you. I'm looking forward to this conference because it's for both marketing AND sales together, and I'm all about bridging that gap to create more effective content for sales enablement. Content for Sales Enablement. November 29, 2015. What Is Sales Enablement? Why Is Sales Enablement So Challenging? Many compan...

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Should I Write Without a Byline? — B2B Ghostwriting

http://b2bghost.com/blog/2015/7/5/should-i-write-without-a-byline

Sponsored by B2BSalesContent.com. Photo courtesy of Flickr user Jennifer Barnard. Should I Write Without a Byline? July 5, 2015. Do you want to make a living as a writer? Is someone offering to pay you to write? The Rise of Content Marketing. Content marketing is what it's all about these days. In 1996, Bill Gates wrote an article famously titled " Content Is King. Organic search leads from online content have a 13% higher close rate than outbound marketing leads. In 2013, Nielsen research. Found that th...

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Content for Sales Enablement — B2B Ghostwriting

http://b2bghost.com/blog/2015/11/28/content-for-sales-enablement

Sponsored by B2BSalesContent.com. Content for Sales Enablement. November 29, 2015. You've probably been hearing the term "sales enablement" a lot lately. It's the new hotness. Well, not so new - it's been the up-and-coming hotness for a couple years now, and for good reason. A full 75 percent. What Is Sales Enablement? Why Is Sales Enablement So Challenging? There’s a historic disconnect between marketing and sales that’s baked into the process marketing generates leads and hands them off to sales, retur...

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Types of B2B Content — B2B Ghostwriting

http://b2bghost.com/blog/2015/9/26/types-of-b2b-content

Sponsored by B2BSalesContent.com. Types of B2B Content. September 27, 2015. When you're building out a content marketing plan and/or writing content for a brand, you need to know where and how the content will appear in its final form(s). Is it a thought leadership piece that will be coming out in an industry journal? Is it sponsored content that will appear inline with someone else's publication, as if it's one of their articles? Is it an article for the brand's own blog? Is it social media content?

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How to Start Freelance Writing — B2B Ghostwriting

http://b2bghost.com/blog/2015/7/28/how-to-start-freelance-writing

Sponsored by B2BSalesContent.com. Image courtesy of JD Hancock. How to Start Freelance Writing. July 29, 2015. In my 20 years of freelancing, I've had many, many friends and professional acquaintances ask me, "How do I become a freelance writer? Your work history (do you have relevant writing samples you can show to prospective clients? Your network (do you know other freelancers who can help you navigate this new world? What if you don't have anything to put in a portfolio, either because everything you...

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FAQ — B2B Ghostwriting

http://b2bghost.com/faq

Sponsored by B2BSalesContent.com. Frequently Asked Questions (FAQ). What is a copywriter?

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Sponsored by CreativeCafeHQ.com. Find Leslie at the #FlipMyFunnel Festival on June 7th. June 1, 2016. Will you be at the #FlipMyFunnel Festival in Austin, Texas, on June 7, 2016? I'd love to meet you. I'm looking forward to this conference because it's for both marketing AND sales together, and I'm all about bridging that gap to create more effective content for sales enablement. Content for Sales Enablement. November 29, 2015. What Is Sales Enablement? Why Is Sales Enablement So Challenging? Many compan...

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