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BRAND IMAGE: WHAT İS THE BRAND İMAGE?
http://elifavci22.blogspot.com/2010/01/what-is-brand-image.html
Wednesday, January 20, 2010. WHAT İS THE BRAND İMAGE? A brand is a collection of experiences and associations connected with a service, a person or any other entity. The set of emotional and sensory inputs a consumer associates with a particular product or service in their episodic memory system. The image that audiences form as a result of their various points of contact or experiences with the brand. . Noun How a company's product is perceived (seen) by the consumer. Subscribe to: Post Comments (Atom).
elifavci22.blogspot.com
BRAND IMAGE: January 2010
http://elifavci22.blogspot.com/2010_01_01_archive.html
Wednesday, January 20, 2010. WHAT İS THE BRAND İMAGE? A brand is a collection of experiences and associations connected with a service, a person or any other entity. The set of emotional and sensory inputs a consumer associates with a particular product or service in their episodic memory system. The image that audiences form as a result of their various points of contact or experiences with the brand. . Noun How a company's product is perceived (seen) by the consumer. Subscribe to: Posts (Atom). Anadolu...