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turphdesigns

A senior experience designer. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec rhoncus ante nec neque ultrices consequat. A collection of recent design work. Designing experiences and products. Every idea, product and feature should be able to withstand user validation. Finding the right time for, and balance of, qualitative and quantitative measurements validates development. Customer problems, data and solutions. Recommendations on handheld product detail pages. 10 Min. Read.

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turphdesigns | bitstopixels.com Reviews
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A senior experience designer. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec rhoncus ante nec neque ultrices consequat. A collection of recent design work. Designing experiences and products. Every idea, product and feature should be able to withstand user validation. Finding the right time for, and balance of, qualitative and quantitative measurements validates development. Customer problems, data and solutions. Recommendations on handheld product detail pages. 10 Min. Read.
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2 articles and work
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9 what i do
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turphdesigns | bitstopixels.com Reviews

https://bitstopixels.com

A senior experience designer. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec rhoncus ante nec neque ultrices consequat. A collection of recent design work. Designing experiences and products. Every idea, product and feature should be able to withstand user validation. Finding the right time for, and balance of, qualitative and quantitative measurements validates development. Customer problems, data and solutions. Recommendations on handheld product detail pages. 10 Min. Read.

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bitstopixels.com bitstopixels.com
1

Campaign Creation

http://www.bitstopixels.com/20120209.html

SellerCentral tool for creating a campaign. Tom Murphy Jan 09, 2012. The work below details some of the problem definition, consideration, wireframe and prototyping that went into shaping the application. The majority of my work was directional in nature - meant to inform internal discussions of the program and ultimately a Campaign Manager application incorporated into SellerCentral. What's the end product? Of different widget types helped direct the conversation. Vernacular of the ad unit. While there ...

2

Rethinking a PDP

http://www.bitstopixels.com/20140625.html

Rethinking a Product Detail Page. Variant Selection, Discount Messaging and Product Relationships. Tom Murphy June 23, 2014. For the segment of visitors who happen to see the product they would like to purchase then proceed through checkout. For the segment of visitors who instead view a suggested product. Designing affordances which enable visitors to immediately view other products is highly important. For this segment, rethinking what a product detail page means creating a tabbed experience which ...

3

Circular Navigation

http://www.bitstopixels.com/20140630.html

Recommendations on Handheld PDPs. Tom Murphy June 30, 2014. The initial launch of our handheld site omitted several elements from the Product Detail Page (PDP) due to time constraints. A recommended product widget was one element - something that at the time which seemed like a low risk choice, but in hindsight had a huge impact on user behavior and site metrics. Recommendation widget strategy and layout. MVP - People Also Viewed and stacked product results. Gave us an opportunity not only display the mo...

4

ProductAds in Search

http://www.bitstopixels.com/20110624.html

Showing a results widget on search. Tom Murphy June 24, 2011. Only unique products, marked for advertisement, are eligible to display inline within search results. Given that the vast majority of a merchant's catalog maps to existing products this poses a discovery challenge as their products will be suppressed. Therefore, merchants are willing to pay for greater placement of their relevant products somewhere on search results. Last row on Category and Product search pages. From a design perspective, the...

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