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Mad Men | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Mad Men’. Marketing Lessons Professional Services Firms Can Learn From Mad Men Signal 30. This episode, directed smartly by John Slattery (Roger Sterling) is a classic. Pete Campbell is yet again one of the biggest creepers on the small screen this time flirting with a high school girl while attending a driving safety class. Mothers hide your daughters indeed. There is a great line. Told by a huckster on. In this blog posting. If for some reason he’...
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Media Industry | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Media Industry’. The Super Bowl, Its Audience, Its Ads and Its Lessons for Professional Services Companies. Another Super Bowl is in the books, which means another set of incredibly expensive commercials have aired. This year, CBS charged $5 million for 30 seconds. The Big Game is fast-becoming one of, if not the only, must-see TV event. The Super Bowl defies audience fragmentation. The most-watched TV finale ever is. Embedded marketing is a new trend.
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Business Development | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Business Development’. Be Like Warren The Effectiveness of Simple, Straightforward Writing. Buffett’s money-making prowess is awe-inspiring to most. However, even though the company employs complex financial vehicles and Buffett himself is almost universally the smartest person in the room, his letter to investor’s is rooted in simplicity, which makes it far more accessible and, ultimately, valuable than those produced by 99 percent of his industry pe...
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Public Relations | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Public Relations’. Getting to Know You: Joey Telucci. Next up in our series “Getting to Know You,” we profile Account Executive Joey Telucci. Aspiring home chef, celebrity watcher and Bay Area sports fanatic. 1 Have you found it beneficial professionally/enjoyable to have a personal interest in entertainment news, Keeping Up with The Kardashians, as it were, given that you work with some of the firm’s entertainment clients? What is your best dish? Stay or...
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Business to Business | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Business to Business’. Lessons from Netflix’s Business Model for Professional Services Companies. I may have been a bit bleary-eyed last week as Netflix fulfilled a dream of mine by resurrecting Arrested Development. Netflix is device agnostic, meaning they will customize their streaming service to just about any computer, phone, tablet and maybe even watch (if we get there). The goal is strategic. 2 Content is King. Content Diversity Casts a Wide Net.
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The Evolution of Media at-a-Glance | Bringing Business to Business
https://bringingb2b.com/2014/11/14/the-evolution-of-media-at-a-glance
Bringing Business to Business. The Evolution of Media at-a-Glance. November 14, 2014 at 9:14 pm. In recent months, a few news items have stood out as noteworthy, as they are emblematic of the shifting media landscape:. HBO to offer a stand-alone streaming service. CBS to offer a stand-alone streaming service. Resurgence in the popularity of podcasts. Punctuated by the popular program. Facebook continues to reshape. How consumers get their news. So what does it all mean? The cable bundle is under attack.
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Uncategorized | Bringing Business to Business
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Bringing Business to Business. Posts filed under ‘Uncategorized’. Good News: Microsoft Wants to Connect with LinkedIn. Microsoft is in the process of acquiring the business social network LinkedIn, and it’s a. Thing Let me tell you why. Microsoft Outlook defines essential business software and, even for power users, dozens of helpful features remain underutilized or unused. It is not so much that the functions are overly complicated; it’s that they require active user input. Assistant’s name and email.
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Social Media | Bringing Business to Business
https://bringingb2b.com/category/social-media
Bringing Business to Business. Posts filed under ‘Social Media’. Online Content Cheat SheetYou’re Welcome. Clients frequently ask us about content length and frequency for different mediums:. What is the desired length for a video? How long should press releases be? Are our blog posts too long? Put together this informative infographic. Using data to suggest the ideal length of virtually everything online. Email subject lines are an entirely different animal keep it short or your open and click rates wil...
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The Relationship Between Good Ads and Good Writing | Bringing Business to Business
https://bringingb2b.com/2014/07/22/the-relationship-between-good-ads-and-good-writing
Bringing Business to Business. The Relationship Between Good Ads and Good Writing. July 22, 2014 at 7:09 pm. I love ads. Good advertisements not only make us want to buy products, but they also are entertaining and an art form of sorts. It seems trendy to poke fun at those who want to only watch the ads during the Super Bowl, but those viewers make a good point. It is the one night the U.S. actually openly celebrates and critiques one of its most popular (and expensive) art forms. Good writing always sta...
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Five Years with Blattel Communications: Michael Bond | Bringing Business to Business
https://bringingb2b.com/2015/04/27/five-years-with-blattel-communications-michael-bond
Bringing Business to Business. Five Years with Blattel Communications: Michael Bond. April 27, 2015 at 2:48 pm. Over the past 25 years, Blattel Communications has been fortunate to maintain and build not only long-term relationships with our clients, but also with our senior professionals. In the next few months, we invite you to hear their stories covering tenures from five years to 25 years. Five Years with Blattel Communications: Michael Bond. How Did You Come to Blattel Communications? Saying we are ...
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