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Silos and snow - Jess Kidding
http://jessweiss.typepad.com/blog/2010/12/silos-and-snow.html
Balancing the message, the medium and the rest. Laquo; Why bother blogging? Fear of Facebook ». Its no secret. Im not a huge fan of winter. I hate slugging through the snow. I hate being cold. I hate winds that burn my face walking up the street and slipping on the ice. I dont ski, I dont ice skate, I dont snow shoe. Instead, I wait, somewhat begrudgingly, for the warm winds of spring. That said, winter can be absolutely, quietly, starkly beautiful. What do you think? Would love to hear your thoughts!
jessweiss.typepad.com
Blogging Is Dead! Not. - Jess Kidding
http://jessweiss.typepad.com/blog/2012/05/blogging-is-dead-not.html
Balancing the message, the medium and the rest. Laquo; Fear of Facebook. Should Social Ring the Register ». Originally published on The Whiteboard, Triad Advertising. Recently, The Center for Marketing Research at the University of Massachusetts at Dartmouth released statistics showing a big decline in blogging by Inc. 500 companies. You wanted to junk your blog anyway. It’s hard to come up with original content, you don’t see clear returns and now you don’t have to do it anymore. Not so fast. Which Goog...
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Jess Kidding: BU PI
http://jessweiss.typepad.com/blog/bu-pi
Balancing the message, the medium and the rest. Its no secret. Im not a huge fan of winter. I hate slugging through the snow. I hate being cold. I hate winds that burn my face walking up the street and slipping on the ice. I dont ski, I dont ice skate, I dont snow shoe. Instead, I wait, somewhat begrudgingly, for the warm winds of spring. That said, winter can be absolutely, quietly, starkly beautiful. What do you think? Are there benefits to peering around our walls, or are tried and true the way to go?
jessweiss.typepad.com
Fear of Facebook - Jess Kidding
http://jessweiss.typepad.com/blog/2012/03/fear-of-facebook.html
Balancing the message, the medium and the rest. Laquo; Silos and snow. Originally published on The Whiteboard, Triad Advertising. You sit down at your desk, fire up your computer and check your Facebook page. You notice that someone posted a critical review of your product or company. You are shocked, angry and maybe a little bit scared. What do you do about negative comments on Facebook? Facebook is arguably the largest social network. You might think that blocking people from posting on your Wall alto...
jessweiss.typepad.com
Social the Bruce Springsteen Way - Jess Kidding
http://jessweiss.typepad.com/blog/2012/08/bruce-springsteen-and-social.html
Balancing the message, the medium and the rest. Laquo; Should Social Ring the Register. Social the Bruce Springsteen Way. Originally published on The Whiteboard, Triad Advertising. Thanks to the generosity of a fabulous friend, I danced Saturday night away at the Bruce Springsteen. Bruce Springsteen is famous for taking song requests from the audience. How does it apply to your social strategy? Are you able to deal with online complaints? Do you know who you are targeting? 3 Know your fans. With a 40 yea...
jessweiss.typepad.com
Stretch! Share your imperfections - Jess Kidding
http://jessweiss.typepad.com/blog/2010/11/stretch-share-your-imperfections.html
Balancing the message, the medium and the rest. Laquo; Naughty or nice? Which wins in social media? It’s easy being in a bubble. It’s fun chatting about the subject you love with other admirers. Social media and communications folks are famous for this. We read each other’s blogs, we buy each other’s e-books, we retweet each other’s content. What do you think? Do we diminish our brand by branching out imperfectly? Or do we make ourselves and our world a little better by showing our flaws? But, we aren’t ...
jessweiss.typepad.com
Jess Kidding: August 2012
http://jessweiss.typepad.com/blog/2012/08/index.html
Balancing the message, the medium and the rest. Laquo; May 2012. Social the Bruce Springsteen Way. Originally published on The Whiteboard, Triad Advertising. Thanks to the generosity of a fabulous friend, I danced Saturday night away at the Bruce Springsteen. Concert at Gilette Stadium in Foxboro, Mass. A rocking, rambunctious girls night out might not be the most logical place to come up with your top four truths for social media and content marketing. But, truth comes from the strangest places. With a ...
jessweiss.typepad.com
Jess Kidding: December 2010
http://jessweiss.typepad.com/blog/2010/12/index.html
Balancing the message, the medium and the rest. Laquo; November 2010. March 2012 ». Its no secret. Im not a huge fan of winter. I hate slugging through the snow. I hate being cold. I hate winds that burn my face walking up the street and slipping on the ice. I dont ski, I dont ice skate, I dont snow shoe. Instead, I wait, somewhat begrudgingly, for the warm winds of spring. That said, winter can be absolutely, quietly, starkly beautiful. What do you think? Would love to hear your thoughts! Rock Your Web ...
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Jess Kidding: Archives
http://jessweiss.typepad.com/blog/archives.html
Balancing the message, the medium and the rest. Social the Bruce Springsteen Way (August, 2012). Should Social Ring the Register? Fear of Facebook: Managing Negative Comments (March 2012). Does Your Website Have A Fatal Flaw? 5 Common Web Mistakes (January 2012). Taming Twitter Tip: Lists (December 2011). Rock Your Web Content with Analytics. The why of social media. Why Massachusetts Tweets, Blogs, Friends and Follows. Think Before You Link. A Look at Social Media and InfoSec. Enter your email address:.
jessweiss.typepad.com
Jess Kidding: May 2012
http://jessweiss.typepad.com/blog/2012/05/index.html
Balancing the message, the medium and the rest. Laquo; March 2012. August 2012 ». Originally published on The Whiteboard, Triad Advertising. Recently, The Center for Marketing Research at the University of Massachusetts at Dartmouth released statistics showing a big decline in blogging by Inc. 500 companies. You wanted to junk your blog anyway. It’s hard to come up with original content, you don’t see clear returns and now you don’t have to do it anymore. Not so fast. Which Google loves. Second, your...
