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blog.mypreferences.com

MyPreferences Blog

MyPreferences Blog - enterprise preference management that helps you interact with customers based on their preferences.

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MyPreferences Blog | blog.mypreferences.com Reviews

https://blog.mypreferences.com

MyPreferences Blog - enterprise preference management that helps you interact with customers based on their preferences.

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blog.mypreferences.com blog.mypreferences.com
1

MyPreferences Blog: March 2014

http://blog.mypreferences.com/2014_03_01_archive.html

Wednesday, March 26, 2014. Preference Management is the Bridge Between Acquisition and Retention. Have you ever entered a room in your house only to realize you don’t remember why you went there? For many of us, it’s because we became distracted along the way. We thought of something else, our immediate priorities changed and suddenly the journey to the kitchen or den lacked a purpose. Eric V. Holtzclaw is. Of PossibleNOW. He's a researcher, writer, serial entrepreneur and challenger-of-conventional ...

2

MyPreferences Blog: May 2014

http://blog.mypreferences.com/2014_05_01_archive.html

Thursday, May 29, 2014. A Brief History of Consumer Engagement: Part 2. A four-part series chronicling the origins of today’s permission marketing landscape. Click here to see part 1. By the close of the 20. Century, unrelenting (and ever-faster) technological innovation democratized media and shattered the one-way communication model. The rise of the Internet in the 1990s. As consumers gained a voice in the engagement paradigm, marketers and advertisers were quickly forced to recognize the new reality&#...

3

MyPreferences Blog: April 2014

http://blog.mypreferences.com/2014_04_01_archive.html

Wednesday, April 23, 2014. What do Chick-Fil-A, Comcast and MassMutual Have in Common? Chick-Fil-A's Michael McCathren spoke about how investing in relationships leads to loyalty and profitability. Comcast's Jane Bulman led a discussion on new regulations governing marketing to mobile devices. MassMutual's Kris Gates presented on Voice-of-the-Customer research and how it led them to adopt new engagement strategies. Is the Director of Product Marketing for PossibleNOW. With 25 years of experience, Eric fi...

4

MyPreferences Blog: August 2014

http://blog.mypreferences.com/2014_08_01_archive.html

Friday, August 29, 2014. Six Most Common Customer Interaction Points. The goal for preference management is to allow preference collection to take place across the full spectrum of prospect and customer interactions. Here are the six most common customer interaction points where enterprises must collect preferences. As the preference management program develops, these points represent excellent targets for inclusion:. Product and/or services support. With the sale secured, customer interaction often pass...

5

MyPreferences Blog: November 2014

http://blog.mypreferences.com/2014_11_01_archive.html

Wednesday, November 26, 2014. Do You Know Your Customer’s Birthdays? Now consider this: according to a recent survey. From retailer research agency Conlumino, a whopping 52 percent of Millennials believe brands. Should remember their birthdays. It’s a surprising data point from research on more than 3,000 adult online shoppers in the US and UK. We talk a lot in this space about the importance of personalization, but birthdays? It only seems fair. Have you forgotten your customer’s birthdays? On Thursday,...

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Press Releases | Resource Center | PossibleNow

http://www.possiblenow.com/zPress_06222015.asp

Ask us about our comprehensive mobile/TCPA compliance solutions! 8226; (800) 585-4888 • Manage Preferences. PossibleNOW Provides Technology Solutions and Services That Enable Marketers to Comply With Pending FCC Declaratory Ruling. Atlanta, Ga. June 22, 2015. Last week's FCC announcement. The FCC announcement and 3 to 2 majority vote to approve the declaratory rulings to modify the Telephone Consumer Protection Act (TCPA), appear to include stricter definitions of autodialing to prevent companies from av...

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