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Bob Brisco's Blog: From Passion to Mission

http://www.bbrisco.com/2012/04/from-passion-to-mission.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Friday, April 20, 2012. From Passion to Mission. Passion ignites and creates. But passion alone often flames out. Passion fights process, hates to be patient, and often tramples teamwork. Mission aligns passion to purpose and to people. Mission is the source of the endurance, alignment, and resolve needed to win for the long-term. April 27, 2012 at 5:48 PM. June 20, 2012 at 6:54 AM. All starts...

bbrisco.com

Bob Brisco's Blog: Social.

http://www.bbrisco.com/2010/05/social.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Thursday, May 6, 2010. Social media is becoming pervasive at a startling rate, quickly attaching itself to- and reshaping- all other types of media on-line and off-line. A powerful transformational aspect is how it engages people by bringing game dynamics that bridge real life with online life. (See: Social Media is Like One Big Game. Of all internet visits are now to UGC/social media sites.

bbrisco.com

Bob Brisco's Blog: Passion Wins

http://www.bbrisco.com/2009/11/passion-wins.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Saturday, November 28, 2009. I've been a management consultant, run companies for nearly two decades, and worshiped at the altar of competitive advantage. But I might boil a lot advice down to:. Strategy and execution are absolutely essential. Passion wins because it's the foundation upon which all other pillars are built. Twenty years of learning and much of it distilled into two words. The k...

bbrisco.com

Bob Brisco's Blog: Stay gritty, my friends

http://www.bbrisco.com/2011/04/stay-gritty-my-friends.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Monday, April 25, 2011. Stay gritty, my friends. Think of it as a magical state we could call "perpetual start-up mentality". As your company scales, enjoys escalating profits, and attracts genius employees, you need to fight to hang on to your fiery, edgy, start-up impulses. Without a doubt, developing a scaled enterprise requires moving beyond. Urgency for innovation and reinvention.

bbrisco.com

Bob Brisco's Blog: My $0.02 of Career Advice

http://www.bbrisco.com/2010/11/my-002-of-career-advice.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Sunday, November 14, 2010. My $002 of Career Advice. When I'm asked to give career advice, I say four things:. You have to choose to be great at something very specific, probably more specific than you'd like. I'd love to be good at more things. But you can't focus on too much, as mastery requires a ridiculous level of hard work. 2 Hard work (grit). November 30, 2010 at 5:14 PM. Excellent advi...

bbrisco.com

Bob Brisco's Blog: Internet Brands Welcomes KKR

http://www.bbrisco.com/2014/06/internet-brands-welcomes-kkr.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Tuesday, June 3, 2014. Internet Brands Welcomes KKR. At Internet Brands we have tremendous growth opportunities in front of us. We believe the KKR technology team understands our strategic plans and shares our excitement to extend our leadership in vertical solutions in markets such as Automotive, Legal, Health, Home and Travel. Subscribe to: Post Comments (Atom). CEO of Internet Brands. Follo...

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Bob Brisco's Blog: Vertical.

http://www.bbrisco.com/2010/04/vertical.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Saturday, April 10, 2010. Consumers want precise, vertical information. They want true expertise. Reflecting this demand, search query lengths continue to rise- with room to grow. Reflecting this demand, vertical sites are growing rapidly. Advertisers want precise, vertical targeting. Reflecting this demand, Kelsey Group expects extremely strong growth of vertical. April 25, 2010 at 6:03 AM.

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Bob Brisco's Blog: I knew you would read this post...

http://www.bbrisco.com/2011/03/i-knew-you-would-read-this-post.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Friday, March 25, 2011. I knew you would read this post. Since my personal intelligent agent interacted with yours and calculated a 73%. Likelihood that you would visit this page. Your personal agent, using algorithms learned from your online behaviors, made the prediction based on:. Your social graph linkages to me. Your prior content consumption behaviors. A source of discovery? Your agent's...

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Bob Brisco's Blog: Accountable.

http://www.bbrisco.com/2010/05/accountable.html

I write to think.now thinking about product development, design, technology, leadership, economics and learning. Friday, May 7, 2010. Advertisers continue their inevitable march to accountability. Generating awareness is helpful, receiving a click through is better, but driving sales is the real goal. Ten years ago, 90% of online advertising was sold on a CPM basis. Today that's only about a third. Instead, 45% of advertising is now sold on a CPC basis (the vast majority from Google). Follow me on Twitter.