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BRANDANCE.DE

brandance | STRATEGIC CREATIVITY / INNOVATION

In a world of products and services:. What is it that. Influences a positive choice for one above another? 8230;or is it perhaps the right feeling? All are important, but if an offer lacks attraction, the choice falls to another. Also for brands, there is no greater leverage than love of brand…. Driven by the passion for. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.

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brandance | STRATEGIC CREATIVITY / INNOVATION | brandance.de Reviews
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In a world of products and services:. What is it that. Influences a positive choice for one above another? 8230;or is it perhaps the right feeling? All are important, but if an offer lacks attraction, the choice falls to another. Also for brands, there is no greater leverage than love of brand…. Driven by the passion for. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.
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2 utility
3 bells and whistles
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5 making strong brands
6 making brands strong
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8 brand essence
9 brand approach
10 client insights
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brandance | STRATEGIC CREATIVITY / INNOVATION | brandance.de Reviews

https://brandance.de

In a world of products and services:. What is it that. Influences a positive choice for one above another? 8230;or is it perhaps the right feeling? All are important, but if an offer lacks attraction, the choice falls to another. Also for brands, there is no greater leverage than love of brand…. Driven by the passion for. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.

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brandance.de brandance.de
1

BRAND APPROACH | brandance

http://www.brandance.de/brand-approach

There are two approaches in temperament to early stage brand development,. The one pursues speed at the expense of brand fascination,. The other pursues fascination at the expense of speed to market. Neither one alone is satisfactory;. The former requires development efficiency,. The latter, development effectiveness and inspiration. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.

2

BRAND ESSENCE | brandance

http://www.brandance.de/brand-essence

Core Idea Empathy Courage. These ultimately define the success potential of any brand, whether B2C or B2B. These aspects enable bold organic growth, the most profitable kind. Strong brands have a core idea around which design. And communication are developed. Dressing up a brand. Without a true heart is like having a shiny suit of armor. Without a person inside. The battle is lost. Developing a brand offer without really understanding. The deeper drivers of its users is like shooting at the sky.

3

CLIENTS | brandance

http://www.brandance.de/clients

A selection of clients served:. Strategy workshop; Brand concept development. Strategic brand development (diverse projects); Concept development. Brand extension development; Design. McCann Erickson / Opel. Strategic planning car lines and overall brand. Innovation workshop; Country cluster roadmap planning. Strategy workshop; Vision/Mission; Brand concept development. Strategic consulting; Brand repositioning; New brand development; Design. Pernod Ricard / RAMAZZOTTI. Egg carton image by anat tikker.

4

CLIENT INSIGHTS | brandance

http://www.brandance.de/client-insights

We have great products, but are continuously challenged to. Grow share through innovation. We work internationally and seek broadly relevant. We are great at producing and selling, but need to. Fill our innovation pipeline. We have great developments and ideas, we just need to. Get the right insights and concepts. To connect them to the. We have rich human resources, but still have a need to. Build brand development competence. In our urgent schedule, it’s hard to find the time to develop.

5

TEAM | brandance

http://www.brandance.de/team

We draw from a core team of strategists and creatives, selectively applied. And coordinated to address the challenges at hand:. Experience, flexibility, quality output and speed. Ndash; MANAGING DIRECTOR. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.

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In a world of products and services:. What is it that. Influences a positive choice for one above another? 8230;or is it perhaps the right feeling? All are important, but if an offer lacks attraction, the choice falls to another. Also for brands, there is no greater leverage than love of brand…. Driven by the passion for. Egg carton image by anat tikker. Mdash; Seat image by Danilo Rizzuti.

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