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The Brand Mechanic

Monday, June 4, 2012. To inspire your Monday! 18 Creative Approaches to Facebook Cover Photos (broken down by strategy) http:/ ow.ly/bhGTW. Thursday, May 31, 2012. EMail Marketers reporting an average 77% ROI Very nice people. http:/ ow.ly/bflOD. Wednesday, May 30, 2012. Pandora deriving 55% of its fast-growing ad revenue from mobile http:/ ow.ly/bdfF4. Tuesday, May 29, 2012. Deli boosts business by sending an eMail every day http:/ ow.ly/bbjkc. Friday, May 25, 2012. What's a brand worth?

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The Brand Mechanic | brandmechanic.blogspot.com Reviews
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Monday, June 4, 2012. To inspire your Monday! 18 Creative Approaches to Facebook Cover Photos (broken down by strategy) http:/ ow.ly/bhGTW. Thursday, May 31, 2012. EMail Marketers reporting an average 77% ROI Very nice people. http:/ ow.ly/bflOD. Wednesday, May 30, 2012. Pandora deriving 55% of its fast-growing ad revenue from mobile http:/ ow.ly/bdfF4. Tuesday, May 29, 2012. Deli boosts business by sending an eMail every day http:/ ow.ly/bbjkc. Friday, May 25, 2012. What's a brand worth?
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The Brand Mechanic | brandmechanic.blogspot.com Reviews

https://brandmechanic.blogspot.com

Monday, June 4, 2012. To inspire your Monday! 18 Creative Approaches to Facebook Cover Photos (broken down by strategy) http:/ ow.ly/bhGTW. Thursday, May 31, 2012. EMail Marketers reporting an average 77% ROI Very nice people. http:/ ow.ly/bflOD. Wednesday, May 30, 2012. Pandora deriving 55% of its fast-growing ad revenue from mobile http:/ ow.ly/bdfF4. Tuesday, May 29, 2012. Deli boosts business by sending an eMail every day http:/ ow.ly/bbjkc. Friday, May 25, 2012. What's a brand worth?

INTERNAL PAGES

brandmechanic.blogspot.com brandmechanic.blogspot.com
1

The Brand Mechanic: February 2012

http://brandmechanic.blogspot.com/2012_02_01_archive.html

Wednesday, February 29, 2012. How do you write an online classified ad that gets 1,300 responses? Humour descriptive keywords. http:/ ow.ly/9mk0i. Great example of Shirtmaker using the power of storytelling in their marketing. By @rickshort http:/ ow.ly/9kSRd. Tuesday, February 28, 2012. Study finds that totally disgusting, gross ads.work. http:/ ow.ly/9kQtB. How you can boost Video views by 20% by picking a more compelling first frame http:/ ow.ly/9jx7G. Friday, February 17, 2012. What does a 5 year old...

2

The Brand Mechanic: December 2011

http://brandmechanic.blogspot.com/2011_12_01_archive.html

Friday, December 30, 2011. Kids from divorced families whose father MOVES AWAY end up with 12% higher earnings. Ain't that a kick in the ass? 2/3rds of those 65 say nutrition is as important as taste when it comes to meals. The other 3rd is in the drive-thru. http:/ ow.ly/8beV0. Wednesday, December 28, 2011. If you haven't seen the great new Google Muppets ad for Hangouts, check it out here. http:/ ow.ly/8aoMl. Tuesday, December 27, 2011. Friday, December 23, 2011. Thursday, December 22, 2011. Monday, De...

3

The Brand Mechanic: September 2011

http://brandmechanic.blogspot.com/2011_09_01_archive.html

Friday, September 30, 2011. 8220;When writing for Facebook, keep it simple. Write for Snooki.” and 6 Other Lessons from #SocialMedia All-Stars http:/ ow.ly/6H9PB. Thursday, September 29, 2011. Scared of rebranding given all the disasters lately? Here's some examples of when it goes right. and why http:/ ow.ly/6IlQ4. Simple visual explanation of how blogging works for business from @lindadessau http:/ ow.ly/6CsIC. Congress uses Twitter more than millenials. Hmm. http:/ ow.ly/6Ilty. Google changing its hom...

4

The Brand Mechanic: April 2012

http://brandmechanic.blogspot.com/2012_04_01_archive.html

Monday, April 30, 2012. Goog says 'forget keyword density, just write compelling stuff! Friday, April 27, 2012. What a great video. Exciting freedom of a beautiful longboard ride. http:/ ow.ly/azcdL. Thursday, April 26, 2012. Ben and Jerrys uses 'Sweet Tweets' program to do sampling (what a great example of finding a role for social) http:/ ow.ly/avoGa. Juice boxes that act as game controllers? How cool is this? Smartmarketing from Tetra Pak. Wednesday, April 25, 2012. 17X http:/ ow.ly/aueX2. Tool of Day...

5

The Brand Mechanic: March 2012

http://brandmechanic.blogspot.com/2012_03_01_archive.html

Friday, March 30, 2012. In the Garage Today: @Tayj Jones guessed right in 'Guess Who's Americas Most Trusted Celebrity? Answer here http:/ ow.ly/9W57p. Thursday, March 29, 2012. Reading Boston Consulting report: Small/Med Biz that use Web extensively growing 3X faster over 3 year period: 10 vs -5 #marketing. Cool Tool o the Day: http:/ ping.fm/JYOy6. Loving this gMail social helper. Wednesday, March 28, 2012. 44% of ALL sharing is via Facebook (but not this one) http:/ ow.ly/9VZKH. Tuesday, March 27, 2012.

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