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BrandMechanics® | Brand Strategy, Account Planning, Qualitative Research and Elevator Pitches

Single-source, hands-on resource for Brand Strategy, Account Planning, Qualitative Research, Elevator Pitch and Synectics services.

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BrandMechanics® | Brand Strategy, Account Planning, Qualitative Research and Elevator Pitches | brandpractice.com Reviews
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Single-source, hands-on resource for Brand Strategy, Account Planning, Qualitative Research, Elevator Pitch and Synectics services.
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1 Brand Strategy
2 Brand Consulting
3 Account Planning
4 Qualitative Research
5 Elevator Pitch
6 Consumer Research
7 Synectics
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10 reviews
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BrandMechanics® | Brand Strategy, Account Planning, Qualitative Research and Elevator Pitches | brandpractice.com Reviews

https://brandpractice.com

Single-source, hands-on resource for Brand Strategy, Account Planning, Qualitative Research, Elevator Pitch and Synectics services.

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brandpractice.com brandpractice.com
1

Clients | BrandMechanics®

http://www.brandpractice.com/clients

City of San Jose. Eidos Interactive (Lara Croft/Tomb Raider). Jesuit School of Theology at Berkeley. Klaus E. Küster Werbeagentur (Germany). Las Vegas Springs Preserve. Lea and Perrins Worcestershire Sauce. Loseley Yoghourts (U.K.). Mandalay Bay Resort and Casino. Occam Insight (U.K.). View Testimonials from our Clients. Parmalat (U.K.). Partnership for a Drug-Free America.

2

Account Planning | BrandMechanics®

http://www.brandpractice.com/services/account-planning

Focused Communications Strategies Development and Insightful Consumer Research to build your Brand. Messages must ENGAGE and PERSUADE to build your brand. That’s why we place great emphasis on clearly defining and understanding the brand’s core target audiences and ensuring their needs, motivations and values are reflected in your communications strategies. We will ensure your message is engaging to get attention, and persuasive to achieve consideration. We also offer QuickStart.

3

FBE™ Program | BrandMechanics®

http://www.brandpractice.com/programs/future-brand-essence

FBE Program Future Brand Essence. Defining your Brand DNA. Brand Strategy Development concentrated into weeks not months. A four-stage program to kick off the Brand Building process by defining the rich, compressed, core Brand Language necessary to leverage your Brand in a powerful and inspiring way, including:. What the Brand wants to stand for (. Future Brand Essence the Brand’s desired DNA. The kind of world you want to create (. The purpose of the Brand (. The 30 Speech (. Is the Brand Audit.

4

About Us | BrandMechanics®

http://www.brandpractice.com/about-us

Winner of the IPA Advertising Effectiveness Marketing Award for Innovation in London, he has twice been a Judge for The Effies in New York. His extensive experience includes training with David Bernstein (Brand Consulting), Stanley Pollitt (Account Planning) and George Prince (Synectics).

5

Elevator Pitch | BrandMechanics®

http://www.brandpractice.com/services/elevator-pitch

Engaging your prospects' attention. Engage your target prospects attention and imagination with a compelling Elevator Pitch in 30 seconds. If just one of these statements is true, you need our Elevator Pitch Program. 8220;With external presentations, our pitch changes every time.”. 8220;We regularly reinvent our own wheel for new business prospects.”. 8220;We’re not all on the same page as to what we want to stand for in the marketplace.”. Click for more details of our Elevator Pitch Program.

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Building a powerful Brand with monetary value begins with carefully choosing the right words to describe what you want your Brand to stand for. Communications strategy development driven by core target audience insights and values to create the most appealing and motivating messages. Consumer research (and customer research for B2B projects) to explore the needs, motivations, attitudes and values of your target audience, and to evaluate and develop ideas and hypotheses. Future Brand Essence Program.

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