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Brian Ikeda | UX Strategy & Design

Experiences are like people. They should have personality and a reason for being.

http://www.brianikeda.com/

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Brian Ikeda | UX Strategy & Design | brianikeda.com Reviews
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Experiences are like people. They should have personality and a reason for being.
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Brian Ikeda | UX Strategy & Design | brianikeda.com Reviews

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Experiences are like people. They should have personality and a reason for being.

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1

Brian Ikeda | UX Strategy & Design

http://www.brianikeda.com/index.html

EXPERIENCES ARE LIKE PEOPLE. THEY SHOULD HAVE PERSONALITY AND A REASON FOR BEING. THAT’S WHERE I COME IN.). I CREATE DELIGHTFUL EXPERIENCES. I’ve worked on them all as a team leader, a team member, and a team of one. I MAKE PRODUCTS WITH A PURPOSE. Making things is easy. Things is the trick. I work with clients and design teams to strategically define products that delight users and bring success to the business. Ideas don’t sell themselves. Data Insights Web App. Data Insights Web App.

2

Brian Ikeda | Data Insights Web App Concept

http://www.brianikeda.com/data-insights.html

DATA INSIGHTS WEB APPLICATION CONCEPT. Art UX Direction / Research. A client needed better insight into their customers’ needs to help them leverage the vast amount of big data they were collecting through their products. Our team went into the field and interviewed customers in three markets to better understand what information was important to them and why. The reaction was so enthusiastic, funding was secured to develop a minimum viable product mobile app.

3

Brian Ikeda | Fabric of Africa Microsite

http://www.brianikeda.com/fabric-of-africa-microsite.html

FABRIC OF AFRICA MICROSITE. My team was brought in at the 11th hour to create a site that would be the destination hub for Philips Healthcare’s entire Fabric of Africa campaign. The goal of the campaign is to raise awareness of the work Philips Healthcare is doing in Africa in the areas of women’s health, specifically non-communicable diseases. We distilled a 5 minute vision video into a scrolling narrative on the site’s home page.

4

Brian Ikeda | Philips Custom PhotoFrame Service

http://www.brianikeda.com/philips-custom-photoframe-service.html

PHILIPS CUSTOM PHOTOFRAME SERVICE. Art Direction / UX Direction / Content Direction. What terminology best describes the features? How do we visualize the process and the features? How do we create a photo upload interface that is easy to use, but offers the right amount of features?

5

Brian Ikeda | Customized Site Experience Prototype

http://www.brianikeda.com/customized-site-experience-prototype.html

CUSTOMIZED SITE EXPERIENCE PROTOTYPE. UX Design / Axure Prototyping. The client also needed fresh ideas for collecting user information, so I also created some data collection experience flows that incorporated new valued added features and content. This would entice users to complete their profiles and add more information to inform better content targeting. Unanimously positive feedback and additional funding for pursuing the concept further.

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Brian Ikeda | UX Strategy & Design

EXPERIENCES ARE LIKE PEOPLE. THEY SHOULD HAVE PERSONALITY AND A REASON FOR BEING. THAT’S WHERE I COME IN.). I CREATE DELIGHTFUL EXPERIENCES. I’ve worked on them all as a team leader, a team member, and a team of one. I MAKE PRODUCTS WITH A PURPOSE. Making things is easy. Things is the trick. I work with clients and design teams to strategically define products that delight users and bring success to the business. Ideas don’t sell themselves. Data Insights Web App. Data Insights Web App.

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