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Wednesday, May 9, 2007. On being inducted into the Ad Club of Bombay’s Hall of Fame. It’s nice to be acknowledged and valued. It’s a good feeling for someone like me who’s not salient in the media. Evaluating his own performance. Also, I identified and trained talent within, gave greater responsibility. Training became integral to our culture. In the late `90s this led to effective consolidation and left us stronger. Stepping into Alyque Padamsee’s shoes and ‘corporatizing’ advertising. A friend of Indra...

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Advertising, media, marketing buzz | buzzaar.blogspot.com Reviews

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Wednesday, May 9, 2007. On being inducted into the Ad Club of Bombay’s Hall of Fame. It’s nice to be acknowledged and valued. It’s a good feeling for someone like me who’s not salient in the media. Evaluating his own performance. Also, I identified and trained talent within, gave greater responsibility. Training became integral to our culture. In the late `90s this led to effective consolidation and left us stronger. Stepping into Alyque Padamsee’s shoes and ‘corporatizing’ advertising. A friend of Indra...

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Advertising, media, marketing buzz | buzzaar.blogspot.com Reviews

https://buzzaar.blogspot.com

Wednesday, May 9, 2007. On being inducted into the Ad Club of Bombay’s Hall of Fame. It’s nice to be acknowledged and valued. It’s a good feeling for someone like me who’s not salient in the media. Evaluating his own performance. Also, I identified and trained talent within, gave greater responsibility. Training became integral to our culture. In the late `90s this led to effective consolidation and left us stronger. Stepping into Alyque Padamsee’s shoes and ‘corporatizing’ advertising. A friend of Indra...

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buzzaar.blogspot.com

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Advertising, media, marketing buzz: MEDIA FUNCTION UNDERGOES CHANGES

http://buzzaar.blogspot.com/2007/05/check-mate.html

Wednesday, May 9, 2007. MEDIA FUNCTION UNDERGOES CHANGES. The media function in advertising agencies witnesses increasing consolidation and very safe careers suddenly face unexpected challenges. There is fear and apprehension of leaving a place where my equity is high and unquestioned; there is fear of the unknown on my next move…". Jasmin Sohrabji, president, MediaCom, South Asia, - frontrunner in media research, on leaving MediaCom, the media company of Grey Global after 16 years. Consolidation and its...

2

Advertising, media, marketing buzz: May 2007

http://buzzaar.blogspot.com/2007_05_01_archive.html

Wednesday, May 9, 2007. On being inducted into the Ad Club of Bombay’s Hall of Fame. It’s nice to be acknowledged and valued. It’s a good feeling for someone like me who’s not salient in the media. Evaluating his own performance. Also, I identified and trained talent within, gave greater responsibility. Training became integral to our culture. In the late `90s this led to effective consolidation and left us stronger. Stepping into Alyque Padamsee’s shoes and ‘corporatizing’ advertising. A friend of Indra...

3

Advertising, media, marketing buzz

http://buzzaar.blogspot.com/2007/05/young-turks-indian-ad-professionals-are.html

Wednesday, May 9, 2007. Indian ad professionals are in demand to lead businesses in other growing Asian markets. What is the implication of the one-child policy on the value system of Chinese mothers regarding baby care? Should we hammer out creative differences in the meeting room or take people aside and discuss it privately? Also, there is clear ‘regionalization’ among clients who are getting out of country -centric marketing models. The agencies are mirroring this change. As Prane...Also, India is th...

4

Advertising, media, marketing buzz

http://buzzaar.blogspot.com/2007/05/lands-of-rising-ad-dollar-charubala.html

Wednesday, May 9, 2007. LANDS OF THE RISING AD DOLLAR. CHARUBALA ANNUNCIO (with inputs from Anusha Subramanian). As India and China witness a steep growth in ad spends, the voice of the Indian ad agency rises in global pitches. For instance, it did a film for the Compaq Presario campaign to push the brand into the home PC market. As the American home market is near saturation, the agency had to evolve its own strategy around the brand guidelines. The film was good enough for the client to take it...This ...

5

Advertising, media, marketing buzz

http://buzzaar.blogspot.com/2007/05/whos-afraid-of-asci-while-tv-ads-need.html

Wednesday, May 9, 2007. Who’s Afraid of ASCI? While TV ads need to meet the code set by ASCI, no such rule applies to radio. As this emerging medium is not under the scanner, risqué and bold advertising flourishes. Swapna sundari wearing maxi. Getting out of a yellow taxi. Walks into a club. Paagal ho gaye sab. Surprisingly she looked at me. Is that a pen in your pocket Mister,. Or are you just happy to see me…. Spend a few hours tuning in to radio and listen carefully to the ads. There’s a wor...8221; T...

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admediaworld.blogspot.com

Buzzzzzzzzzzzz: September 2007

http://admediaworld.blogspot.com/2007_09_01_archive.html

Apna Asman: Film Review. View my complete profile. Thursday, September 6, 2007. Apna Asman: Film Review. I watched ‘Apna Asman’, a film by adman turned film director Kaushik Roy who is currently president-brand strategy and marketing communication Reliance Industries. The film is about an autistic child and the trauma and he and his parents undergo. The film is about a teenager's journey to be loved and admired for what he is rather then what his parents want him to be. The boy turns to be a big celebrit...

admediaworld.blogspot.com

Buzzzzzzzzzzzz: Indian Advertising's Global March

http://admediaworld.blogspot.com/2007/08/indian-advertisings-global-march.html

Place your ad on my car and pay me as well. 8216;Pepsi My Can’…………. Indian Advertisings Global March. View my complete profile. Tuesday, August 21, 2007. Indian Advertising's Global March. Indian ad agencies are now pitching for, and winning, mandates from MNCs for creating ads for foreign markets. O&M India being asked to be the lead agency for a pitch. McCann India being called for an Intel worldwide pitch, and for a Unilever Kwality Wall’s pitch. Prasoon Joshi, Executive Chairman and Regional Creative...

admediaworld.blogspot.com

Buzzzzzzzzzzzz: Place your ad on my car and pay me as well

http://admediaworld.blogspot.com/2007/08/place-your-ad-on-my-car-and-pay-me-as.html

Place your ad on my car and pay me as well. 8216;Pepsi My Can’…………. Indian Advertisings Global March. View my complete profile. Tuesday, August 28, 2007. Place your ad on my car and pay me as well. Not sure if this will happen in India and if at all it does then how soon? To read this interesting article from New York Times click here: http:/ www.nytimes.com/2007/08/27/business/media/27wrap.html? Talk about being intrusive and what could be more intrusive than this. August 30, 2007 at 5:17 AM.

admediaworld.blogspot.com

Buzzzzzzzzzzzz: ‘Pepsi My Can’………….

http://admediaworld.blogspot.com/2007/08/pepsi-my-can.html

Place your ad on my car and pay me as well. 8216;Pepsi My Can’…………. Indian Advertisings Global March. View my complete profile. Monday, August 27, 2007. 8216;Pepsi My Can’…………. Well who is here to listen to these questions or even answer them. The bottom line is ‘To Sell’ as many cans as possible. Photo Source: indiafm.com. Subscribe to: Post Comments (Atom).

admediaworld.blogspot.com

Buzzzzzzzzzzzz: Ad Creep

http://admediaworld.blogspot.com/2007/07/ad-creep.html

View my complete profile. Friday, July 6, 2007. Here take a look at some brilliant ambient advertising. They are all international. This is shaping up well. i like the way you have used all the visuals along with the text. just a suggestion. with pieces like virtual, virtuous, you could mention at the end that it was published in ht in such and such month. gives context i think. So good to see you write far more than i do! Anyway have to do something for hebbar tomorrow. July 6, 2007 at 9:24 AM.

admediaworld.blogspot.com

Buzzzzzzzzzzzz: ‘Non Quitters are Winners’

http://admediaworld.blogspot.com/2007/06/non-quitters-are-winners.html

8216;Non Quitters are Winners’. 8216;Aces at Cannes’. Osian’s Cinefan Film Festival. Do You Suffer from PMS? Ocean’s is back againI began my week by watching S. View my complete profile. Tuesday, June 19, 2007. 8216;Non Quitters are Winners’. There are in all 19 images. Here take a look at few of these examples and who these leaders are. This made a pleasant read! I remember during my study stint at XIC we batchmates had a similar discussion: Nelson Mandela, Bill Gates, Sachin Tendulkar were discussed.

admediaworld.blogspot.com

Buzzzzzzzzzzzz: August 2007

http://admediaworld.blogspot.com/2007_08_01_archive.html

Place your ad on my car and pay me as well. 8216;Pepsi My Can’…………. Indian Advertisings Global March. View my complete profile. Tuesday, August 28, 2007. Place your ad on my car and pay me as well. Not sure if this will happen in India and if at all it does then how soon? To read this interesting article from New York Times click here: http:/ www.nytimes.com/2007/08/27/business/media/27wrap.html? Talk about being intrusive and what could be more intrusive than this. Monday, August 27, 2007. Further, more...

admediaworld.blogspot.com

Buzzzzzzzzzzzz: April 2007

http://admediaworld.blogspot.com/2007_04_01_archive.html

This hoarding has been making the rounds lately. . View my complete profile. Monday, April 30, 2007. This hoarding has been making the rounds lately. It talks of the war in the skies. Only recently Jet Airways after it acquired Sahara Airlines, annonced its plans for low cost full service arilines called 'Jet Lite'. Jet also unviled its new uniform in yellow for the same. Interesting to note that the war is not in the skies alone but in the outdoor advertising arena as well. Saturday, April 28, 2007.

admediaworld.blogspot.com

Buzzzzzzzzzzzz: ‘Aces at Cannes’

http://admediaworld.blogspot.com/2007/06/aces-at-cannes.html

8216;Non Quitters are Winners’. 8216;Aces at Cannes’. Osian’s Cinefan Film Festival. Do You Suffer from PMS? Ocean’s is back againI began my week by watching S. View my complete profile. Wednesday, June 13, 2007. 8216;Aces at Cannes’. The Happy Dent Commercial is a lavish commercial set in the days of the Royal Raj and has been shot by Ram Madhvani of Equinox. The 54th Cannes Lions International Advertising Festival is just a week away and India has entered 931 pieces of work across nine categories.

admediaworld.blogspot.com

Buzzzzzzzzzzzz: May 2007

http://admediaworld.blogspot.com/2007_05_01_archive.html

Imagine a billboard watching you ………. You could now get paid for ads on your mobile. Internet TV: Seems to be the next big thing. The Mogul’s next Move. Murdoch Jr (Lachlan) enters the Indian Media Scene. TV’s Distorted Picture. Channels Scream aloud from Billboards. Rakhi Sawant her usual self on ‘Koffee With Karan’. Devil’s Advocate: Kartan Thapar corners Dasmunsi. IPG Seeks to consolidate holdings in Lintas India. Commercial: Crafted for Fantasies. Formula One Street Race.the plan is on. How often hav...

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Advertising, media, marketing buzz

Wednesday, May 9, 2007. On being inducted into the Ad Club of Bombay’s Hall of Fame. It’s nice to be acknowledged and valued. It’s a good feeling for someone like me who’s not salient in the media. Evaluating his own performance. Also, I identified and trained talent within, gave greater responsibility. Training became integral to our culture. In the late `90s this led to effective consolidation and left us stronger. Stepping into Alyque Padamsee’s shoes and ‘corporatizing’ advertising. A friend of Indra...

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