
catpellodi.blogspot.com
catpellodiFriday, April 08, 2005. Yield Management, a discount program? Yield Management , a discount program? Does opening discounts create additional demand? Yield management is definately not a discount program! Indeed, Revenue management does not just consist in raising or lowering room prices in a hotel at a specific date. In hotel business, rates categories are established to reach various targets, to feet specific periods. 2 Discounts create demand? I think that discount is a good tool to attract new custom...
http://catpellodi.blogspot.com/