constructionmarketingassociation.org
Home - The Construction Marketing Association (CMA)
http://www.constructionmarketingassociation.org/index.cfm
Welcome to the association dedicated to helping you be a more effective marketer of construction products or services. The Construction Marketing Association. CMA) is all about advancing your career through specialized resources. And information, marketing training. Our Construction Marketing Institute. CMI) offers continuing education, training programs and the option of earning a Certified Construction Marketing Professional. Join today to gain the edge for long-term career success. CMA. By CMA Chairma...
constructionmarketingassociation.org
Resources - The Construction Marketing Association
http://www.constructionmarketingassociation.org/Resources.cfm
The many resources available to members and non-members of the Construction Marketing Association are provided with a focus on helping you be a more effective construction marketer, your company achieve greater market success, and ultimately, to enhance your career. Note: all links below are PUBLIC except for DATABANK and MEMBER DIRECTORY which can be accessed by members only after login and click to right). Share A Marketing Resource! Listings will be evaluated and added by CMA without charge. For membe...
constructionmarketingassociation.org
Practical Tips for Advertising Testing | Construction Marketing Blog
http://www.constructionmarketingassociation.org/blog/practical-tips-for-advertising-testing
Practical Tips for Advertising Testing. Advertising is one of the most expensive elements in the marketing mix, whether print, broadcast or online. And because of the fickle and subjective nature of advertising, seemingly great ideas can flop, while unexpected approaches surprise even the most experienced marketers. With all financial investment at stake, it makes sense to gain insight into customer reaction. Spot requires more elaborate testing than a $20,000 print ad. Concept testing and copy testing.
constructionmarketingassociation.org
About the Construction Marketing Association-CMA Background-CMA Board of Directors
http://www.constructionmarketingassociation.org/About.cfm
Founded in the height of the recession in 2009, the Construction Marketing Association addresses the need for more effective, results-oriented marketing to combat the most severe economic environment since the depression. More importantly, the rules of marketing have changed dramatically in just the last few years, so to must marketers learn and embrace new strategies and tactics, or risk obsolescence. Program. All free to members, or at substantial discounts. WHO SHOULD JOIN CMA? Publishers, media reps,...
constructionmarketingassociation.org
Marketing Certification Program Now Available - News PR Release - Construction Marketing Association
http://www.constructionmarketingassociation.org/News2.cfm
2016 Construction Marketing STAR Awards - Call For Entries. Social Media Summit - Webcast September 22. Marketing Certification Program Now Available for Construction. New Book Available - Tools of the Trade: Modern Marketing for Construction Brands. Advisors Recognized as a Top Agency for 2013. New Career Center Launching for CMA. Marketing Certification Program Now Available for Construction. The program awards a. Certificate in Construction Marketing. The Construction Marketing Association (CMA) provi...
constructionmarketingassociation.org
Construction Marketing Awards
http://www.constructionmarketingassociation.org/Awards.cfm
The annual Construction Marketing. Awards recognize and honor marketing excellence of construction industry professionals across a broad range of functional marketing disciplines. STAR. Recognition will be awarded for sixteen categories and 78 sub-categories, along with a BEST. The new Construction Marketer of the Year™. Awards recognize companies, brands or individuals for marketing excellence with regional and national winners. Judging criteria includes both execution and results. Construction Marketer...
constructionmarketingassociation.org
Join - Construction Marketing Association
http://www.constructionmarketingassociation.org/Join.cfm
No other association provides marketing professionals in the construction category with so many market-relevant resources, and career enhancement opportunities. In one of the toughest markets, CMA gives you an edge. A CMA membership pays for itself, enhancing your company's marketing efforts, advancing your professional skills, and offering savings on marketing-related products and services you use every day. Become a part of the international construction marketing community today! Call CMA to process).
constructionmarketingassociation.org
Events and Programs | Event Archive | Download Center | Construction Marketing Institute
http://www.constructionmarketingassociation.org/CMI_Events.cfm
The Construction Marketing Association offers a FREE Best Practices Webcast Series. Covering marketing's hottest topics! In addition, local chapters and special interest groups offer additional training and networking events. Following are scheduled events, followed by previous or archived events. CMA members can access content from all archived events free of charge. Non-members can download archive events and related content (links below) for a modest fee. Interested in being a panelist? May 19, 2016.
constructionmarketingassociation.org
Construction Marketing Blog by ///Construction Marketing Association
http://www.constructionmarketingassociation.org/blog
Submit Your Entry to the Construction Marketing STAR Awards. Posted in Construction Marketing STAR Awards. Improve Your Resume by Becoming a Certified Construction Marketing Professional. The Construction Marketing Association is excited to be offering its Certified Construction Marketing Professional (CCMP) program. The program targets marketing professionals that are working or looking to work in the construction or AEC industries. What the CCMP offers:. 2016 Social Media in Construction Survey. Social...