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Chris McBride • Discussion: Four counterintuitive tips for winning...
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Discussion: Four counterintuitive tips for winning Kickstarter. 1 Go way overboard with text length! 2 Don’t be stingy with font styles…. 3… but use few adjectives. 4 Address the audience. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • Time Inc. to Move Test Kitchens to Alabama
http://csmcbride.com/post/124066079138/time-inc-to-move-test-kitchens-to-alabama
Time Inc. to Move Test Kitchens to Alabama. Although there is plenty of user-generated food content on the Internet, readers in focus groups consistently say well-tested recipes from professional cooks are important, Evelyn Webster, EVP Time Inc. said. Source: The New York Times. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • How to get startup insurance & avoid getting sued...
http://csmcbride.com/post/125616803183/how-to-get-startup-insurance-avoid-getting-sued
How to get startup insurance and avoid getting sued in to oblivion. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • Posts Tagged ‘magazines’
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Bonnier is working on its own eBook subscription service in Sweden – BookBeat - Talking New Media. Time Inc. to Move Test Kitchens to Alabama. Although there is plenty of user-generated food content on the Internet, readers in focus groups consistently say well-tested recipes from professional cooks are important, Evelyn Webster, EVP Time Inc. said. Time Inc. to Move Test Kitchens to Alabama. Magazine iPad app sales. Rebecca McPheters, president, McPheters and Co. Publishers’ iPad Apps: Hot or Not? Pp1 {...
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Chris McBride • Paul Buchheit: If your product is Great, it...
http://csmcbride.com/post/125862041373/paul-buchheit-if-your-product-is-great-it
Paul Buchheit: If your product is Great, it doesn't need to be Good. Ldquo;What’s the right approach to new products? Pick three key attributes or features, get those things very, very right, and then forget about everything else. Source: paulbuchheit.blogspot.com. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • Time Inc. to Move Test Kitchens to Alabama
http://csmcbride.com/post/124065916073/time-inc-to-move-test-kitchens-to-alabama
Time Inc. to Move Test Kitchens to Alabama. Ldquo;Excuse the pun, but the appetite for trusted, quality food content I don’t think has ever been richer than it is right now,” said Evelyn Webster, an executive vice president. “It’s not just people for whom food has always been a reflection of their lifestyle. It’s this whole new breed of enthusiasts who are coming into our market.”. Source: The New York Times. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • Ask me anything
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I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • The surprises start when you launch the...
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Publishers take note: the iPad is altering the very concept of a ‘book’ Technology The Observer. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride • Mobile:2015 — Interactive Mind
http://csmcbride.com/post/125938530273/mobile2015-interactive-mind
Mobile:2015 — Interactive Mind. Great summary of recent mobile design trends. I'm the founder and CEO of Alta Editions. The home of online books for curious cooks.
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Chris McBride
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The New Entertainment Bundlers – AVC. Ldquo;But we are now witnessing the re-emergence of the entertainment bundle in the over the top world.”. Food and News Dominate Facebook Video Views: December 2015. Ldquo;5 of the top 10 most watched video creators on Facebook last month produce content around food, and between them they generated 2.7 billion views on the world’s biggest social networking site.“. The viral publishing game is over and we all lost. How to Make Ebook Design Count Digital Book World.
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