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courtney lambert |marcomms stuff you should know | cjlambertlive.blogspot.com Reviews

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social media, marketing, brand communications, PR and general things that make me chuckle | come and knock on my door| main blog at http://cjlambert.posterous.com. Autosends to here

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courtney lambert |marcomms stuff you should know: March 2013

http://cjlambertlive.blogspot.com/2013_03_01_archive.html

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Friday, March 15, 2013. A personal conversation about personal branding. Australians and New Zealanders don't like personal branding- they find it distasteful". I was having lunch the other day with someone from one of the big US social media companies. What do you mean? What abo...

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courtney lambert |marcomms stuff you should know: Eating your own beats getting eaten.

http://cjlambertlive.blogspot.com/2013/01/eating-your-own-beats-getting-eaten.html

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Thursday, January 24, 2013. Eating your own beats getting eaten. I had a bit of a brain jolt this morning when I saw Apple CEO Tim Cook's comments. On cannibalisation as part of the Q113 earnings call today. Our instruction was to create new shelf space and not take any facings o...

3

courtney lambert |marcomms stuff you should know: February 2012

http://cjlambertlive.blogspot.com/2012_02_01_archive.html

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Monday, February 27, 2012. YouTube Creator Fandom Farm. The focused strategy to actively drive content continues at Youtube with the acquisition of facilities to develop big gear Youtubers. Because videos produced by YouTube "partners" are generally higher quality and less likely...

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courtney lambert |marcomms stuff you should know: The Six Marketing Metrics Your CEO Wants to See via Hubspot

http://cjlambertlive.blogspot.com/2013/01/the-six-marketing-metrics-your-ceo.html

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Tuesday, January 22, 2013. The Six Marketing Metrics Your CEO Wants to See via Hubspot. I've just seen this handy little post from Hubspot and thought I'd post it up for reference. 1) Customer Acquisition Cost (CAC). 2) Marketing % of Customer Acquisition Cost (M%-CAC). For compa...

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courtney lambert |marcomms stuff you should know: February 2013

http://cjlambertlive.blogspot.com/2013_02_01_archive.html

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Tuesday, February 26, 2013. Content marketing usage in Australia by tactic. The tactics graph provides a good snapshot on the range of tool. S available to marketers and where opportunities exist to extend your online marketing mix. View the full report below:. Links to this post.

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Defying Gender Stereotypes: One Ad At A Time | Branding Strategy Insider

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Branding Strategy Insider - Homepage. How To Evaluate Celebrity Brand Endorsements. Shifting Your Brand Promise. How Brands Should Take A Stand. The QCARD Emotional Connection Workshop. 15 Insights For Corporate Storytelling Strategy. April 02nd, 2009. Defying Gender Stereotypes: One Ad At A Time. What about the now infamous Dove example. 0160; One of those was recently reviewed. By Barbara Lippert for AdWeek: the new Hoover vacuum spots.  As she puts it:. 0160; Why, oh why, is that? Get our RSS Feed.

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courtney lambert |marcomms stuff you should know

Courtney lambert marcomms stuff you should know. Social media, marketing, brand communications, PR and general things that make me chuckle come and knock on my door main blog at http:/ cjlambert.posterous.com. Autosends to here. Friday, March 15, 2013. A personal conversation about personal branding. Australians and New Zealanders don't like personal branding- they find it distasteful". I was having lunch the other day with someone from one of the big US social media companies. What do you mean? What abo...

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