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CoMetrix | Analytics and Market Metrics

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. How We Are Different:. A new market model that’s not just about media, but about replicating the complexity of our marketplace and its influence on consumer behavior. Open new business opportunities, improve productivity or make a compelling business case for strategic and creative recommendations. 10 Fawcett Street, 3rd floor, Cambridge, MA 02138 Tel: 617-519-7995.

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CoMetrix | Analytics and Market Metrics | cometrixanalytics.com Reviews

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Analytics and Market Metrics. Skip to primary content. Skip to secondary content. How We Are Different:. A new market model that’s not just about media, but about replicating the complexity of our marketplace and its influence on consumer behavior. Open new business opportunities, improve productivity or make a compelling business case for strategic and creative recommendations. 10 Fawcett Street, 3rd floor, Cambridge, MA 02138 Tel: 617-519-7995.

<META> KEYWORDS

1 strategic decision making

2 complexity science

3 ROI analysis

4 earned media

5 ROI tool

6 marketing analytics tools

7 Cometrix

8 Cometrix analytics

9 simulation model

10 simulation platform

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cometrix,main menu,our model,the benefits,experience,learn more,agency benefits,business cases,in the press,loading quotes

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CoMetrix | Analytics and Market Metrics | cometrixanalytics.com Reviews

https://cometrixanalytics.com

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. How We Are Different:. A new market model that’s not just about media, but about replicating the complexity of our marketplace and its influence on consumer behavior. Open new business opportunities, improve productivity or make a compelling business case for strategic and creative recommendations. 10 Fawcett Street, 3rd floor, Cambridge, MA 02138 Tel: 617-519-7995.

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cometrixanalytics.com

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What We Do | CoMetrix

http://cometrixanalytics.com/what-we-do

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. How Are We Different. CoMetrix uses a new approach to predictive market modeling, one that measures macro outcomes by analyzing individual-level decisions. It is a platform that examines the entire brand experience by replicating how each individual responds to marketing in the real world. The CoMetrix model is the result of eight years of research and development and the first successful application of Agent-Based modeling...

2

Business Case Studies | CoMetrix

http://cometrixanalytics.com/business-case-studies

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. Examples of how our model has helped improve business performance across a broad spectrum of marketing, strategy, product, media and sales issues. Decision to invest in wait staff training pays off. A casual dining restaurant chain experienced a decline in customer satisfaction, particularly among the core family customer segment. In place of investing in paid media, the restaurant decided to improve their brand perceptions...

3

Leadership & Partners | CoMetrix

http://cometrixanalytics.com/leadership-and-partners

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. Leadership & Partners. John manages the company in partnership with Concentric, Inc. He has a long tenure in international marketing and brand management at DDB Worldwide and other leading global communications agencies in the US, Asia and Latin America. Prior to serving as our technology partner, Gabe spent five years at Interbrand as a Senior Consultant leading brand valuation, analytic and strategic engagements.

4

Marketer Benefits | CoMetrix

http://cometrixanalytics.com/model-benefits

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. The CoMetrix model complements econometric analysis with Agent-Based modeling to provide marketers with an unmatched tool for brand development. Our model is a unified analytic and simulation platform to evaluate and direct marketing strategy. With the development of Agent-Based modeling, we can now attribute the entirety of the brand experience to cause and effect. Once we have established a baseline scenario that refl...

5

In The Press | CoMetrix

http://cometrixanalytics.com/in-the-press

Analytics and Market Metrics. Skip to primary content. Skip to secondary content. Gartner Taps Predictive Analytics as Next Big Business Intelligence Trend, Enterprise Apps Today, Drew Robb. Analytics is the combustion engine of business…the next big phase for business intelligence will be a move toward more simulation and extrapolation to provide more informed decisions.”. Predicting the Unpredictable, Harvard Business Review, Eric Bonabeau. Don’t Trust Your Gut, Harvard Business Review, Eric Bonabeau.

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Analytics and Market Metrics. Skip to primary content. Skip to secondary content. How We Are Different:. A new market model that’s not just about media, but about replicating the complexity of our marketplace and its influence on consumer behavior. Open new business opportunities, improve productivity or make a compelling business case for strategic and creative recommendations. 10 Fawcett Street, 3rd floor, Cambridge, MA 02138 Tel: 617-519-7995.

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