commercializing-consumer-engagement.com
Commercializing Consumer Engagement | A Blueprint for the Healthcare IndustryA Blueprint for the Healthcare Industry
http://www.commercializing-consumer-engagement.com/
A Blueprint for the Healthcare Industry
http://www.commercializing-consumer-engagement.com/
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Commercializing Consumer Engagement | A Blueprint for the Healthcare Industry | commercializing-consumer-engagement.com Reviews
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A Blueprint for the Healthcare Industry
commercializing-consumer-engagement.com
12 Points | Commercializing Consumer Engagement
http://www.commercializing-consumer-engagement.com/12-points
There are twelve points that should be considered and aligned in a company for the maximum value of consumer centricity to be realized. Realize that consumers are in control. Must be earned before engagement. Create a company consumer-focused culture. Understand what motivates consumers – behaviors. Change a consumer’s health through their lifestyle. Communications and interactions must be relevant. Experiences with channel unity. Interactions across business and it’s partners. 2015 Robert Yurkovic Log in.
Forms Library | Commercializing Consumer Engagement
http://www.commercializing-consumer-engagement.com/forms-library
Forms – Tools – Templates. The following forms, tools, and templates are available in a zip file. Gap Analysis Form based on current/desired state gaps. Gap Analysis Form based on user surveys. Persona Development Worksheet Health Engagement. 2015 Robert Yurkovic Log in.
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Speaking
http://bob.yurkovic.org/speaking
Healthcare B2C/B2B , Consumer Engagement, Productization, CX, Channel Unity, Self-Service, and Digital. Healthcare B2C, Customer Experience, Consumer Engagement/Behaviors, Personal Health, Digital, and Culture – Bob Yurkovic. Bob is a SME, inventor, and pioneer in healthcare and a sought after speaker and strategist around Go To Market, market alignment, and technology integration. Topics for Speaking or Workshops. Reshaping health care in a B2C. In healthcare – where do I start? And what influences us .
Blog
http://bob.yurkovic.org/660-2
Healthcare B2C/B2B , Consumer Engagement, Productization, CX, Channel Unity, Self-Service, and Digital. 3 Keys to Engaging Employees in Their Well-Being. September 25, 2015. The elements required to support the B2C shift in health care can also be leveraged by employers to support employee well-being. A communications hub with multi-channel capability is the hub for all communications sent to employees. An application platform facilitating people, process flows, and content connects to the communicat...
Book
http://bob.yurkovic.org/consumer-engagement-book
Healthcare B2C/B2B , Consumer Engagement, Productization, CX, Channel Unity, Self-Service, and Digital. An authoritative cookbook about understanding and connecting consumers with your business with regard to a B2C model, customer experience, culture, process, and consumer engagement. By providing consumers with meaningful, coordinated interactions and consistent communications, a foundation can be established for engagement programs to flourish. State of Healthcare and B2C Shifts. Do they connect back?
Experience
http://bob.yurkovic.org/work-history
Healthcare B2C/B2B , Consumer Engagement, Productization, CX, Channel Unity, Self-Service, and Digital. Senior Director, Life Sciences. 2016 present Reston, VA. Strategic Advisor, Author and Speaker. 2014 Present Basking Ridge, NJ. Published in April 2015, the “ Commercializing Consumer Engagement – A Blueprint for the Healthcare Industry. For health insurance payers, pharmaceuticals, medical providers, academia, consultants, and companies entering the health space. State of Healthcare and B2C Shifts.
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commercializing-consumer-engagement.com
Commercializing Consumer Engagement | A Blueprint for the Healthcare Industry
A Blueprint for the Healthcare Industry. The infrastructure for supporting a culture shaping process is all here. This book is a path to that (customer experience) knowledge. REALLY like the "Things-to-be-done verse experience" chart. A guide for actionable plans. Erik Johnson, Digital Marketing Director. An essential and timely book. Learn how consumer behaviors are tied to engagement and what influences them. What is your future? Learn how to map journeys and create useful experiences for your consumer...
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