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Creating Winning Campaigns | Construction Marketing Experts

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Posted by Sarah Reay. On Monday, November 24, 2014 · Leave a Comment. One of the regular bees in our bonnet at CME is the need to be able to substantiate what you say. In other words, it’s no good simply claiming to be the best, the biggest or the most innovative unless you can prove it. It’s a principle we live by and our advice is always based on in depth market knowledge, experience of proven tactics and a methodical approach to researching the most appropriate campaign to meet clients’ objectives.

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Frameworks | Construction Marketing Experts

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Manage Your ReputationWin More Tenders. Posted by Sarah Reay. On September 26, 2014 · Leave a Comment. In the construction sector, compiling tenders is one of those necessary evils that everyone accepts as part of a process but most would avoid given the opportunity. For most companies, it’s not the valuable man hours and resources that are dedicated to compiling project-specific costings and calculations that form the major gripe, but the beauty parade element of singing your. Read More. Middot; RSS Feed.

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Word Of Mouth In Tenders – How Does Your Voice Sound? | Construction Marketing Experts

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Word Of Mouth In Tenders – How Does Your Voice Sound? Posted by Sarah Reay. On Wednesday, May 20, 2015 · Leave a Comment. Word of mouth and what your clients say about your last project is so vital in construction, yet so many do so little about it. That’s despite it being the biggest influence on buying decisions according to Nielsen. The transmitter is the problem. It’s like CB radio. When you press the button, you can speak, but you can’t hear what anyone else is saying. Well, you’re biased. In their ...

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Industry News | Construction Marketing Experts

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Feeling uncertain after the Budget 2016? Posted by Sarah Reay. On April 22, 2016 · Leave a Comment. Laptop Screen with Budget 2016 A commitment to major infrastructure projects offered a glimmer of hope for the construction industry in the Budget 2016. But the chancellor’s decision to exempt corporate investors from the 3 per cent stamp duty surcharge on additional homes has certainly raised a few eyebrows. Although development in the UK’s major cities remains strong,. Read More. Posted by Sarah Reay.

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Construction: The Communication Crime, Are You Guilty? | Construction Marketing Experts

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Construction: The Communication Crime, Are You Guilty? Posted by Sarah Reay. On Thursday, May 14, 2015 · Leave a Comment. Building and maintaining relationships is important in any sector. Construction is no different. In previous surveys, we have confirmed this is certainly the case in construction. Perhaps even moreso than in other sectors. If we maintain relationships, we:. 8211; Solidify the bond between ourselves and our clients. But How Guilty Are You Of The Communication Crime? If all you ever do ...

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Marketing Planning | Construction Marketing Experts

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Construction: What Farmers Can Teach Us About Strategy. Posted by Sarah Reay. On June 16, 2015 · Leave a Comment. Do you fling seeds from the car window in the general direction of the field as you drive by, in a rush to get somewhere else? Then hope in a few months time your crop will flourish? Or, should you leave the car behind, get in your tractor, plough the field, nourish the soil, carefully plant your seed and then tenderly nurture all the fields on your farm? Posted by Sarah Reay. Searching for i...

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Branding | Construction Marketing Experts

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Could PR Bring More Talent Into Your Business? Posted by Sarah Reay. On September 3, 2014 · Leave a Comment. I don’t know about you, but when I walk into a meeting with a client the conversation usually starts with an opener something like, ‘how’s business? For the past few years when talking to any kind of contractor in the construction sector, that question has usually been greeted with a heavy sigh and an optimistic comment about how business is out there; it’s just harder. Read More. Middot; Tags pr.

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How To Boost & Maintain Your Tender Win Rate | Construction Marketing Experts

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How To Boost & Maintain Your Tender Win Rate. Posted by Sarah Reay. On Monday, April 20, 2015 · Leave a Comment. Applications Sought From Various Construction Sub-Sectors For Exclusive Tender Representation Service. Due to conflicts of interest, we can only represent one company in each construction sub-sector for our Tender service focused on improving your win rates. Applications are now sought from company owners, estimators and any other individuals involved in tender preparation. Middot; Tagged with.