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Oops! This Content Is for Members Only - The Content Lab, by Jessica Mehring
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Mentoring, Consulting and Coaching. This Content Is for Members Only. The content you’re trying to view is for members only. Please register in order to access this content. If you’ve registered for a Content Lab course and you believe you reached this page by mistake, log in. And try to access the course page again. If you are still having trouble, email jessica at jessicamehring dot com. 7 TED Talks for Tech Lovers. How to Get New Writing Samples When You’re Switching Niches. About The Content Lab.
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Difference Between an E-book and a White Paper | The Content Lab
https://thecontentlab.co/ebook-vs-whitepaper
Mentoring, Consulting and Coaching. What’s the Difference Between an E-book and a White Paper? If you google the phrase difference between an e-book and a white paper, you won’t get a formal explanation. What you’ll get is a bunch of opinions. Here’s the one fact you need to know: There is no hard line between an e-book and a white paper. The line is blurry. There are plenty of articles out there about the differences between these two content types. ( Here. Are three of them.). Content types have blurred.
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Training Programs | The Content Lab
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Mentoring, Consulting and Coaching. Content Chemistry: Tech Track. Write content that converts tech readers into tech buyers, and build a lucrative career as a tech content writer. Learn more and register for the self-paced program. 7 TED Talks for Tech Lovers. How to Get New Writing Samples When You’re Switching Niches. Unusual Skills Every Freelance Content Writer Should Learn. About The Content Lab. Terms and Conditions and Privacy Policy. View your member dashboard. 2017 Horizon Peak Consulting.
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5 Unusual Editing Techniques | The Content Lab
https://thecontentlab.co/5-editing-techniques
Mentoring, Consulting and Coaching. 5 Editing Techniques You Were Not Taught in School. If your first drafts are perfect, you can stop reading right now. The rest of us mere humans, however, need to edit our work. Even the most experienced writer doesn’t write perfect content on the first try. That’s why we call it a. Whether you’re writing content for your own business or for a client, editing is an inescapable part of the content creation process. You can do better. 1 Read Your Work Backward. It’s a su...
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3 Questions for a More Profitable Content Strategy | The Content Lab
https://thecontentlab.co/3-questions-content-strategy
Mentoring, Consulting and Coaching. 3 Questions for a More Profitable Year of Content. The new year is still fresh, and you’ve probably got goals and resolutions galore personal and otherwise. This is the time of year for. We set our intentions for our businesses, our personal lives, our health, our finances …. We shift into big-picture mode. What do I want this year to look like? It’s all so existential. Maybe this is why I also see a lot of marketing strategies go awry this time of year. So I’m going t...
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Content writing Archives - The Content Lab, by Jessica Mehring
https://thecontentlab.co/category/content-writing
Mentoring, Consulting and Coaching. Create Content That Hits the Mark Using the Customer Awareness Spectrum. To make your content a lot more effective at reaching and engaging your target audience, start by understanding their level of awareness. 8 Steps to Epic Content. In-depth content performs better than shorter pieces yet most people are still publishing shorter, less comprehensive content. What does this mean for you? 3 Questions for a More Profitable Year of Content. Read on to find out. Unusual S...
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Home | The Content Lab, by Jessica Mehring
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Mentoring, Consulting and Coaching. Get your free infographic guide to the 4 Content Objectives. Learn how to write content that keeps readers engaged and coming back for more. At The Content Lab, tech content writers learn to systematically implement the writing skills they already have. Get to the top of their game faster. Create marketing content that gets the best results. Strategically grow their business. The Difference Between a Good Content Writer and a GREAT Content Writer. Laquo; Older Entries.
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About The Content Lab
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Mentoring, Consulting and Coaching. Great content helps companies build relationships with buyers. And most companies are writing it wrong. They write about their newest product. Or share their latest press release. And it doesn’t move them any closer to their business goals, because the content doesn’t provide any value to. The most important people. I’m Jessica Mehring, CEO of Horizon Peak Consulting. And creator of The Content Lab. What kind of content should I be writing? How do I write content?
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Blog - The Content Lab, by Jessica Mehring
https://thecontentlab.co/blog
Mentoring, Consulting and Coaching. 7 TED Talks for Tech Lovers. Seven Ted talks that will inspire you, intrigue you, and make you ponder the remarkable possibilities that technology is bringing into reality. How to Get New Writing Samples When You’re Switching Niches. There’s a secret to getting new writing samples when you switch niches … You don’t need to get client work to get writing samples. You just need published work. Unusual Skills Every Freelance Content Writer Should Learn. In-depth content p...
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Resources - The Content Lab, by Jessica Mehring
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Mentoring, Consulting and Coaching. Free resources from The Content Lab. About The Content Lab. Terms and Conditions and Privacy Policy. View your member dashboard. MightyBell Community for copywriters (members only). 2017 Horizon Peak Consulting.
