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Cox Concepts

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. OJAI VALLEY INN and SPA. THE ISLANDS OF TAHITI. SPECIALISTS IN BRAND STRATEGIES, MARKETING PROGRAMS, AND ADVERTISING CAMPAIGNS. FOR LUXURY RESORTS, SPAS AND TOURISM DESTINATIONS. Please enter valid password!

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Cox Concepts | coxconceptsinc.com Reviews
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Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. OJAI VALLEY INN and SPA. THE ISLANDS OF TAHITI. SPECIALISTS IN BRAND STRATEGIES, MARKETING PROGRAMS, AND ADVERTISING CAMPAIGNS. FOR LUXURY RESORTS, SPAS AND TOURISM DESTINATIONS. Please enter valid password!
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1 philosophy
2 experience
3 success
4 ksl resorts
5 four seasons
6 amelia island plantation
7 services
8 colonial williamsburg
9 client login
10 user name
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Cox Concepts | coxconceptsinc.com Reviews

https://coxconceptsinc.com

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. OJAI VALLEY INN and SPA. THE ISLANDS OF TAHITI. SPECIALISTS IN BRAND STRATEGIES, MARKETING PROGRAMS, AND ADVERTISING CAMPAIGNS. FOR LUXURY RESORTS, SPAS AND TOURISM DESTINATIONS. Please enter valid password!

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1

Cox Concepts

http://www.coxconceptsinc.com/ksl_resorts.html

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. KSL RESORTS SUCCESS STORY. KSL had built an impressive portfolio of major American resorts, many of which were icons of luxury—and destinations unto themselves. However, the KSL brand itself was unknown to consumers and little known outside of select circles in the hospitality industry. A brand management strategy was conceived that considered the impact of communi...

2

Cox Concepts

http://www.coxconceptsinc.com/squaw_creek.html

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. RESORT AT SQUAW CREEK SUCCESS STORY. As a year-round resort, the property's many activities over each season led management into a common trap. Their brand positioning resembled one that said, "We have everything. Anytime. For everyone." It had become a diluted brand promise and especially over time, lacked a real value proposition.

3

Cox Concepts

http://www.coxconceptsinc.com/four_seasons.html

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. FOUR SEASONS SUCCESS STORY. The challenge was multi-faceted: 1) Articulate this new concept, CHLI, when an obvious frame of reference did not exist, 2) Achieve a clearer understanding of the Institute's brand relationship within the hotel; and 3) Connect these diverse brand elements; each with different revenue streams and business models.

4

Cox Concepts

http://www.coxconceptsinc.com/tahiti.html

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. THE ISLANDS OF TAHITI SUCCESS STORY. After steady increases for two decades, travel to Tahiti was on the decline. At the same time, the Tahiti Tourist Board's advertising budget unavoidably had to be curtailed. Because Tahiti's economy was almost entirely dependent upon tourism, there was an urgent need to motivate vacationers to travel to the islands.

5

Cox Concepts

http://www.coxconceptsinc.com/philosophy.html

Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. Through facilitation and brainstorming Jim was able to get people to think outside the box. He's ideal for a company trying to bring stakeholders together and change its image. - Lisa Bailey, Director of Sales and Marketing, Four Seasons Westlake Village. Jim assisted in all aspects of our business: media, social, group, promotions, public relations, revenue manage...

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Ojai Valley Inn and Spa. Colonial Williamsburg Resort Collection. Monterey Plaza Hotel and Spa. The Islands of Tahiti. Resort at Squaw Creek. OJAI VALLEY INN and SPA. THE ISLANDS OF TAHITI. SPECIALISTS IN BRAND STRATEGIES, MARKETING PROGRAMS, AND ADVERTISING CAMPAIGNS. FOR LUXURY RESORTS, SPAS AND TOURISM DESTINATIONS. Please enter valid password!

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