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Experience driven Creative...

My Creative thoughts & Experiences - shared.

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Experience driven Creative... | craigwilde.blogspot.com Reviews
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My Creative thoughts &amp;amp; Experiences - shared.
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1 experience driven creative
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8 phil sturgeon
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Experience driven Creative... | craigwilde.blogspot.com Reviews

https://craigwilde.blogspot.com

My Creative thoughts &amp;amp; Experiences - shared.

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1

Experience driven Creative...: Birth of a Brand?

http://craigwilde.blogspot.com/2010/07/birth-of-brand.html

My Creative thoughts and Experiences - shared. Friday, 2 July 2010. Birth of a Brand?

2

Experience driven Creative...: An Apple rarely falls far from the tree. Autumnal reflections on my Digital Life.

http://craigwilde.blogspot.com/2013/09/an-apple-rarely-falls-far-from-tree.html

My Creative thoughts and Experiences - shared. Sunday, 1 September 2013. An Apple rarely falls far from the tree. Autumnal reflections on my Digital Life. Fortunate incident with an Apple, proved a windfall (pun) for us all, as we learnt the gravity of all things and that the school of hard knocks, perhaps. World and frankly a lackluster. Had powered my professional life, having had a few dalliances with HTC ‘Not so Smart’ handsets in the years preceding. Apples. Mac Book Pro 17”. Sir Jonathan Ive’s.

3

Experience driven Creative...: The SCIENCE of sustained Experiential Marketing

http://craigwilde.blogspot.com/2010/07/science-of-sustained-experiential.html

My Creative thoughts and Experiences - shared. Monday, 5 July 2010. The SCIENCE of sustained Experiential Marketing. For experiential professionals, our main work is born from Brand campaigns, somewhat short lived, with a lifespan of no more than a year at best – but how do you create a sustained experience? How do you create an experience, which lasts twelfth months or more? Franchise, cartoon or all three; these experiences offer true-life experientials, which are a real extension of the original format.

4

Experience driven Creative...

http://craigwilde.blogspot.com/2013/10/behind-curtain.html

My Creative thoughts and Experiences - shared. Monday, 14 October 2013. How Digital Designers and Builders are our new Wizards. Last Tuesday I hosted the Dibi Conference. Produced by those lovely. People at EPIC TIMES. Part of my role was to open the morning and. Afternoon sessions, and close the event with a summing up. Here is the first. Blog Posts relating to the conference - here is my opening speech. 8220;I’d like to begin with those references you saw just then from the Wizard of. The ‘Magic&...

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jez paxman: Hot Content

http://jezpaxman.blogspot.com/2013/08/hot-content.html

Strategist at live experience agency Live Union. Monday, 19 August 2013. I've been taking another look at Into the Heart of Meetings. And came across a useful content framework. Content is an overused and nebulous word, often confused with format, so it's good to see a simple way of thinking about how to achieve 'hot' content. Means understanding what really drives people / what they are afraid of / excited by / annoyed by. Content with an impact on participants' lives. Content that arouses curiosity.

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jez paxman: Kinetic Rain

http://jezpaxman.blogspot.com/2013/02/kinetic-rain.html

Strategist at live experience agency Live Union. Thursday, 14 February 2013. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Spectacle - Bruce Mau and David Rockwell. Dancing in the Streets - Barbara Ehrenreich. Herd - Mark Earls. Experience the Message - Max Lenderman. Experiential Marketing - Shaz Smilansky. Experiential Marketing - Bernard Schmitt.

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jez paxman: What is this place?

http://jezpaxman.blogspot.com/2013/03/what-is-this-place.html

Strategist at live experience agency Live Union. Wednesday, 13 March 2013. What is this place? One for you narrative designers. Here's a simple but true piece of advice from Margaret J. King, Director of The Center for Cultural Studies and Analysis. Interviewed in The Immersive Worlds Handbook. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Herd - Mark Earls.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: Textile Field

http://jezpaxman.blogspot.com/2011/11/textile-field.html

Strategist at live experience agency Live Union. Friday, 11 November 2011. If, like me, you find yourself inexplicably overcome with tiredness as soon as you set foot inside an art gallery then this is for you. The V&A have, as part of the London Design Festival, installed Textile Field. Take your shoes off, lie back, and enjoy the art from a different angle. The art happens to be the Raphael Cartoons. View my complete profile. Things to go to. People with interesting things to say about brands and live.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: New Conferencing Presentation

http://jezpaxman.blogspot.com/2013/02/the-changing-value-of-attending-events.html

Strategist at live experience agency Live Union. Wednesday, 13 February 2013. New Conferencing - the changing role of events. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Spectacle - Bruce Mau and David Rockwell. Dancing in the Streets - Barbara Ehrenreich. Herd - Mark Earls. Experience the Message - Max Lenderman. Experiential Marketing - Shaz Smilansky.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: New Conferencing

http://jezpaxman.blogspot.com/2012/07/new-conferencing.html

Strategist at live experience agency Live Union. Thursday, 5 July 2012. I haven't been writing much here recently, but have been posting things on the Live Union site,. Including this piece on the changing drivers behind conference attendance. Successful event organisers need to understand the changing dynamic of conference attendance and respond with a new type of exciting, brave and fit-for purpose events – what we call. So, firstly what are the new drivers behind conference attendance? Pre-internet co...

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: Where to focus your event innovation

http://jezpaxman.blogspot.com/2013/09/where-to-focus-your-event-innovation.html

Strategist at live experience agency Live Union. Wednesday, 4 September 2013. Where to focus your event innovation. Julius at Event Manager Blog asked me to write something on deciding where to innovate your events. This. Seems to have been well received. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Spectacle - Bruce Mau and David Rockwell. Herd - Mark Earls.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: More of this

http://jezpaxman.blogspot.com/2011/12/more-of-this.html

Strategist at live experience agency Live Union. Wednesday, 21 December 2011. More Christmas tree based jollity over here. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Spectacle - Bruce Mau and David Rockwell. Dancing in the Streets - Barbara Ehrenreich. Herd - Mark Earls. Experience the Message - Max Lenderman. Experiential Marketing - Shaz Smilansky.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: The Rebirth of Real

http://jezpaxman.blogspot.com/2012/01/rebirth-of-real.html

Strategist at live experience agency Live Union. Tuesday, 10 January 2012. The Rebirth of Real. Paradoxically as we spend more time online, demand for stuff that can't be faked becomes greater. authenticity as compensation." David Byrne - Bicycle Diaries. View my complete profile. Things to go to. People with interesting things to say about brands and live. Books with interseting things to say about brands and live. Baked In - Alex Bogusky. Spectacle - Bruce Mau and David Rockwell. Herd - Mark Earls.

jezpaxman.blogspot.com jezpaxman.blogspot.com

jez paxman: Reprogramming the city

http://jezpaxman.blogspot.com/2012/02/reprogramming-city.html

Strategist at live experience agency Live Union. Friday, 17 February 2012. In 2009 Volkswagen started something called Fun Theory, most of you have probably come across it. The was that the best way to change behaviour is to make something fun and they invited people to put forward ideas, the best of which they made happen. So we got piano stairs. Each step playing a different key as you walked up them, encouraging people to take exercise rather than the escalator, and the world's deepest bin. This Cultu...

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Experience driven Creative...

My Creative thoughts and Experiences - shared. Monday, 21 October 2013. COLLABORATION - HOW DIGITAL DESIGNERS and BUILDERS need to work more closely together. Two weeks ago I hosted the Dibi Conference. Produced by those lovely. People at EPIC TIMES. Part of my role was to open the morning and. Afternoon sessions, and close the event with a summing up. Here is the second. Blog Posts relating to the conference - here is my opening of the afternoon session and my summing up. A pioneering movie back in 1982,.

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