blog.cloudpeeps.com
7 steps for conducting a content strategy audit – CloudPeeps Blog
http://blog.cloudpeeps.com/content-strategy-audit
7 steps for conducting a content strategy audit. August 11, 2015. July 14, 2016. When working with a startup, everything you do needs to bring value to the business. Every initiative, campaign or task – whether it falls under product, sales or marketing – should be approached with a data-driven mindset. And when the numbers aren’t where you need them, it’s time to change up your approach. How to run an audit on your content strategy audit. More specifically, we wanted to know:. Choose the tools to use.
optimizepri.me
How To Do A Content Audit Pt 1: The Quantitative Inventory
http://optimizepri.me/how-to-really-do-a-content-audit-part-1-the-quantitative-inventory
August 27, 2012. How To Do A Content Audit Part 1: The Quantitative Inventory. With all the buzz about content strategy, it can be dizzying trying to decide where to start. Inspired by Kristina Halvorson and Melissa Rach’s book, Content Strategy For The Web (second edition). So, what’s the point of a quantitative assessment? 8220;If you don’t understand where you are now, you can’t create a plan to get you where you need to be.” – Kristina Halvorson. Step 1: Collect and Organize URLs. Under the Mode drop...
SOCIAL ENGAGEMENT