free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: July 2006
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Free Tips for Successful Copywriting. Monday, July 31, 2006. What Makes A Winning Online Ad? Most people who have been involved with sales and marketing for any length of time have heard the axiom, Sell them what they want. Then sell them what they need . But what does it mean? It sounds a little odd doesn’t it? Does it mean that people are frivolous and go around making irrational purchases that don’t meet their needs, before more serious ones that sustain them? No, that’s not it. On a beautiful late sp...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: October 2006
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Free Tips for Successful Copywriting. Friday, October 20, 2006. Ad Copy Inspection - Cover These 12 Points! You’re ready to launch that new product or promotion, and you’re really counting on a piece of advertising copy to come through for you. You’re looking for stellar results! And, you’re determined to do everything in your power to get them. Which means surveys, thorough testing, and ongoing refinement of your ad copy. 1- Do You Have A Compelling Headline? Does it generate curiosity or envy? Long top...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: God Bless America Home to the world's perfect online prospect!
http://free-copywriting-tips.blogspot.com/2007/07/god-bless-america-home-to-worlds.html
Free Tips for Successful Copywriting. Monday, July 30, 2007. God Bless America Home to the world's perfect online prospect! I love Americans, don’t you? Not only are they great people, they’re great spenders. It pays to know them. But sometimes, they’re hard to fathom. Old, young, doesn’t matter. They love fast food, blue jeans, and loud violent movies. One day they’re up. One day they’re down. Crazy, rebellious, invincible! Why do they do the things they do? Why to do they buy the things they buy? Gene ...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: August 2006
http://free-copywriting-tips.blogspot.com/2006_08_01_archive.html
Free Tips for Successful Copywriting. Thursday, August 17, 2006. Product Positioning - 4 Differentiation Tips. Here are 4 product positioning tips to differentiate your business. Why would I say that it’s not that hard? Well, you really don’t have to look very far to see that effective product positioning is about as common as caviar at a McDonald’s outlet. Just look in the yellow pages, look on the net, and you’ll soon see what I mean. What happens when everybody in your industry says the same thing?
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: March 2006
http://free-copywriting-tips.blogspot.com/2006_03_01_archive.html
Free Tips for Successful Copywriting. Monday, March 27, 2006. Future Pacing in Copy. Many people when they put together their marketing assume that qualified prospects already know certain things about their product. For example, if it's a software product, they assume that people know that they will have to install it. And that's generally true. Most people do. Let me ask you a question. What's the first thing that pops into your mind when I say, "Don't think of a blue Volkswagen with pink polka dot...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: June 2006
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Free Tips for Successful Copywriting. Thursday, June 15, 2006. Does Your Online Copy Talk? When it comes to online copywriting, it's not the words you use that count. It's the reaction to those words in the mind of the reader, as he reads them on the screen. And it's your ability to anticipate and plan out those reactions that spells the difference between being able to get your web site visitors to opt-in or buy your product in sufficient numbers to make your business a success. Where you have inflamed ...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: How to Structure A Winning Sales Argument!
http://free-copywriting-tips.blogspot.com/2008/02/how-to-structure-winning-sales-argument.html
Free Tips for Successful Copywriting. Monday, February 25, 2008. How to Structure A Winning Sales Argument! Last time we talked about the importance of the lead or opening few paragraphs of your copy and its primary job: To open the mind of your prospect to giving your sales argument a fair hearing. An argument is by definition, evidence and reasoning. As a persuader, you offer facts (evidence), and you show what they mean (reasoning). What a sales argument is, and what it isn’t. He sees the merit of you...
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Raving Fans - Copydoodles, Inc.
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Here are comments from raving CopyDoodles fans all over the world! I liked CopyDoodles the minute I saw it. This is a great tool. It's simple. It facilitates speed. It has captured and made easy-to-use many graphic and cosmetic techniques that all savvy copywriters use to help guide readers through long copy, create interest and involvement, and boost readership and response. As they say in the Guinness beer commercials - brilliant! Author, Copywriter and Marketing Strategist. Mike, your CopyDoodles are ...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: How to Peel the Emotional Paint Off Your Prospect’s Mind and Make Your Sales Argument Stick!
http://free-copywriting-tips.blogspot.com/2007/10/how-to-peel-emotional-paint-off-your.html
Free Tips for Successful Copywriting. Thursday, October 11, 2007. How to Peel the Emotional Paint Off Your Prospect’s Mind and Make Your Sales Argument Stick! Today’s issue is about opening your prospect’s minds to receiving your sales argument. The Secret Structure That Forms The Bedrock of Every Successful Persuasion Attempt. Your selling efforts online in many ways resemble those of a trial lawyer in a court of law. The jurors are your prospects, and the verdict is the decision to buy, or not. The min...
free-copywriting-tips.blogspot.com
Free Tips for Successful Copywriting: Price Competition, Commoditization... Phooey!
http://free-copywriting-tips.blogspot.com/2007/05/price-competition-commoditization.html
Free Tips for Successful Copywriting. Thursday, May 10, 2007. Price Competition, Commoditization. Phooey! This weekend I had a strange dream . I was many years older than I am now. What was left of my salt and pepper hair was snow white. I walked with a beautifully decorated hickory and silver cane. And my little grandson was a grown man with a business of his own. Why Did You Do This To Us? My grandson of the future was especially bright, inquisitive and demanding. How could you have been so dumb? Price...
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