davedonohue.com

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: September 2009

http://buddingpublicrelations.blogspot.com/2009_09_01_archive.html

For Budding Public Relations Professionals. Saturday, September 12, 2009. Strategic and Research Knowledge in PR. I've decided to recommit myself to blogging if for no other reason than to keep up my knowledge of the public relations profession. My goal is to read from one of my past PR textbooks once a week and blog about what I learned. This week I've been reading from Manager's Guide to Excellence in Public Relations and Communication Management. Manage the organization's response to issues. Latent pu...

bruceclay.com

SEO - The Lisa's Problem With Wikipedia Explained - Bruce Clay

http://www.bruceclay.com/blog/archives/2007/02/the_lisas_probl.html

Drive traffic and revenue with search engine optimization. Maximize ROI on advertising spend through pay-per-click management. Enrich your site with SEO content that helps visitors and feeds search engines. Target communities & build brand with current and future customers via social media. Improve a sites relationship with search engines and users through Web design. Make the most of traffic with analytics tracking and conversion optimization. Raquo; Bruce Clay, Inc. Blog. Laquo; Does Yahoo Really.

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: Let's brainstorm!

http://buddingpublicrelations.blogspot.com/2008/12/lets-brainstorm.html

For Budding Public Relations Professionals. Wednesday, December 17, 2008. Yesterday I had the opportunity to lead a brainstorming session for an upcoming vehicle launch that I'm working on. In preparation for this meeting, I consulted one of my old college textbooks, S. Trategic Communications Planning for Effective Public Relations and Marketing. 1 Brainstorming should last no less than five minutes and no longer than 20. . 3 Record the session for review later. . These are only a few of the brainstormi...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: December 2008

http://buddingpublicrelations.blogspot.com/2008_12_01_archive.html

For Budding Public Relations Professionals. Wednesday, December 17, 2008. Yesterday I had the opportunity to lead a brainstorming session for an upcoming vehicle launch that I'm working on. In preparation for this meeting, I consulted one of my old college textbooks, S. Trategic Communications Planning for Effective Public Relations and Marketing. 1 Brainstorming should last no less than five minutes and no longer than 20. . 3 Record the session for review later. . These are only a few of the brainstormi...

davedonohue.wordpress.com

Social media is not a shotgun | Dave Donohue: nerd-in-residence

https://davedonohue.wordpress.com/2008/08/26/social-media-is-not-a-shotgun

Thoughts on tech PR and social media. 1st OutCast Book Club: Mike Arrington interviews Sarah Lacy tonight. Links for January 9, 2009 →. Social media is not a shotgun. August 26, 2008. I first remember PR people being publicly flogged when Josh McHugh, Dan Roth, and Scott Woolley (later joined by Caroline Waxler) started The Buzz Saw. In 1999. Similar observations about the quality and frequency of PR pitches have been made in newsrooms and on bar stools since long before my time. In the PR industry&#8217...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: Pretend the microphone is always on

http://buddingpublicrelations.blogspot.com/2009/01/pretend-microphone-is-always-on.html

For Budding Public Relations Professionals. Saturday, January 17, 2009. Pretend the microphone is always on. Yesterday I read about a VP at Ketchum. My point in writing this post is not to lambaste this individual for his lapse of judgment because, let's face it, we all do dumb things once in a while. However, this incident reminded me of something one of my college professors, Susan Walton, once told our PRSSA. Chapter: "Always pretend the microphone is on.". Posted by Adam Denison. Because of this, you...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: August 2008

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For Budding Public Relations Professionals. Monday, August 11, 2008. Please talk about us: Making our external publics our ambassadors. I've always believed in the importance of making sure employees are provided with the information and tools necessary to be the best kind of ambassadors for a company. I still believe this is important, but in this post I'd like to take it a step further and discuss the importance of inviting those outside of our company or organization to be effective ambassadors. One t...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: My last day with PRSA

http://buddingpublicrelations.blogspot.com/2009/02/my-last-day-with-prsa.html

For Budding Public Relations Professionals. Friday, February 27, 2009. My last day with PRSA. Tomorrow I'll do something I never thought I would do: I will let my membership in the Public Relations Society of America lapse. With this in mind, however, I’m not sure how valuable my national membership was to me. With the exception of Tactics. Posted by Adam Denison. February 28, 2009 at 6:46 PM. Ha, not many! March 3, 2009 at 8:30 AM. I didn't realize government agencies don't pick up professional membersh...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: June 2008

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For Budding Public Relations Professionals. Monday, June 30, 2008. Are newspapers going away? I wanted to stand up and applaud when I read a post by Steven Hodson at Mashable. Who refuted Robert Scoble's opinion on the death of newspapers. Scoble, probably one of the most well read bloggers out there, recently remarked that his son would be probably be witness to the end of the newspaper industry. The fact is that newspapers aren’t going anywhere and chances are they will. Like I said, traditional media ...

buddingpublicrelations.blogspot.com

For Budding Public Relations Professionals: May 2008

http://buddingpublicrelations.blogspot.com/2008_05_01_archive.html

For Budding Public Relations Professionals. Thursday, May 1, 2008. PRSA vs. IABC. The other day someone at work remarked that they believe the Public Relations Society of America. Is all about media relations, whereas the International Association of Business Communicators. Is more focused on helping people become better communicators in general. This comment about PRSA being solely focused on media relations really got me thinking about my membership in the Society. Showed me that they are not too diffe...