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SANCTA MEDIA | MULTIMEDIA PROJECTS – creation, development & production – for brands & ideas | Page 2
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MULTIMEDIA PROJECTS – creation, development and production – for brands and ideas. June 11, 2010. DOE DE DODO: SANCTA’S RESPONSE TO ‘BRANDING BIODIVERSITY’. Doe de dodo is conceived, as Sancta’s response to the Futerra report Branding Biodiversity. This full-fledged transmedia campaign will not just raise awareness of biodiversity, but also mainstream the eco-community or ‘ecomobilize’. The sympathetic ‘pater familias’ of all extinct animals, the dodo, will serve as the campaign’s mascot. May 16, 2010.
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