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Google Adwords (9) – Digital Marketing-group 3
https://dmgroup3.wordpress.com/2015/03/03/google-adwords
March 3, 2015. May 5, 2015. Ability to measure marketing:. With Google Adwords businesses have the ability to measure and know exactly when they are generating their investment and Return on Investment. This can help businesses gain more results over time. Unlike other types of ads such as banners businesses only have to pay each time a customer clicks onto their ad. Usually customers are interested in the product/service when they click on the ad which is a benefit to the business. Capelo, J. (2013).
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Interactive Advertising | dmgroup17
https://dmgroup17.wordpress.com/2015/04/05/interactive-advertising
April 5, 2015. In today’s business environment, brands are increasing their use of interactive advertising in an effort to gain customer attention. Interactive advertising uses online or offline i. Nteractive media to communicate with consumers and to promote products, brands, services. Interactive advertising has become increasingly effective as it crucially involves the consumer. The consumer isn’t receiving the brand’s message in the conventional way, he or she is participating in it! This form of adv...
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Paid, Owned & Earned Media (6) – Digital Marketing-group 3
https://dmgroup3.wordpress.com/2015/02/22/paid-owned-earned-media
February 22, 2015. May 5, 2015. Paid, Owned and Earned Media (6). Forbes magazine says that simply, you. 8220;pay for this type of media tools like Google AdWords”. There was a time when digital marketing was exclusively paid media. However, this is not the case any more. Times have changed, people are currently more interested in doing business with brands they trust and they are using those brands regularly. This method of media is described as. 3) Earned –. Paid media is a great way to. With your cust...
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Interactive Advertising | dmgroup17
https://dmgroup17.wordpress.com/2015/04/05/interactive-advertising/comment-page-1
April 5, 2015. In today’s business environment, brands are increasing their use of interactive advertising in an effort to gain customer attention. Interactive advertising uses online or offline i. Nteractive media to communicate with consumers and to promote products, brands, services. Interactive advertising has become increasingly effective as it crucially involves the consumer. The consumer isn’t receiving the brand’s message in the conventional way, he or she is participating in it! This form of adv...
dmgroup17.wordpress.com
dmgroup17 | dmgroup17
https://dmgroup17.wordpress.com/author/dmgroup17
April 5, 2015. In today’s business environment, brands are increasing their use of interactive advertising in an effort to gain customer attention. Interactive advertising uses online or offline i. Nteractive media to communicate with consumers and to promote products, brands, services. Interactive advertising has become increasingly effective as it crucially involves the consumer. The consumer isn’t receiving the brand’s message in the conventional way, he or she is participating in it! This form of adv...
dmgroup17.wordpress.com
April | 2015 | dmgroup17
https://dmgroup17.wordpress.com/2015/04
April 5, 2015. In today’s business environment, brands are increasing their use of interactive advertising in an effort to gain customer attention. Interactive advertising uses online or offline i. Nteractive media to communicate with consumers and to promote products, brands, services. Interactive advertising has become increasingly effective as it crucially involves the consumer. The consumer isn’t receiving the brand’s message in the conventional way, he or she is participating in it! This form of adv...
dmgroup17.wordpress.com
March | 2015 | dmgroup17
https://dmgroup17.wordpress.com/2015/03
March 24, 2015. March 24, 2015. So, I’m sure many of us have seen different companies online. In fact, there is actually fewer companies without some sort of online activity than there are without. Companies need to monitor what is being put out there about their companies, and react to it in whatever way which has a positive impact on the company. Last year, we attended Techspectations mini conference, and one of the online PR that had to be resolved quickly was the Disgusting Dominoes YouTube videos li...
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Online PR | dmgroup17
https://dmgroup17.wordpress.com/2015/03/24/online-pr/comment-page-1
March 24, 2015. March 24, 2015. So, I’m sure many of us have seen different companies online. In fact, there is actually fewer companies without some sort of online activity than there are without. Companies need to monitor what is being put out there about their companies, and react to it in whatever way which has a positive impact on the company. Last year, we attended Techspectations mini conference, and one of the online PR that had to be resolved quickly was the Disgusting Dominoes YouTube videos li...
dmgroup17.wordpress.com
Social Media Marketing, when companies cross the line. | dmgroup17
https://dmgroup17.wordpress.com/2015/03/10/social-media-marketing
Social Media Marketing, when companies cross the line. March 10, 2015. March 24, 2015. Social media marketing involves using social media to achieve your objectives. Social media is the term commonly given to Internet and mobile-based channels and tools that allow users to interact with each other and share opinions and content. As the name implies,social media involves the building of communities or networks and encouraging participation and engagement. (CIPR, 2011). There were many people outraged, cla...
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dmgroup17 | DIGITAL MARKETING BLOG | Page 2
https://dmgroup17.wordpress.com/page/2
YouTubers and Digital Marketing. March 1, 2015. March 1, 2015. The use of digital marketing is useful for not only businesses, but ordinary people on YouTube. Many people who upload vlogs and other videos on YouTube actually rely on YouTube as their everyday source of employment. The Importance of Internet/social media Marketing. March 1, 2015. Benefits of Internet Marketing. Internet marketing enables you to personalize offers to customers by building a profile of their purchasing history and preference...
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