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Digital Monday

Rob's digital marketing blog @ ARC/Leo Burnett BKK

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Digital Monday | digitalmonday.blogspot.com Reviews

https://digitalmonday.blogspot.com

Rob&#39;s digital marketing blog @ ARC/Leo Burnett BKK

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1

Digital Monday: April 2010

http://digitalmonday.blogspot.com/2010_04_01_archive.html

Rob's digital marketing blog @ ARC/Leo Burnett BKK. Tuesday, April 27, 2010. How Digital is Changing Automotive Marketing. Jim Farley, Global Group VP of Ford Motor Co, gave a great talk last week on automotive marketing. Watch a brief highlight  here. It will only take 3 minutes. What Jim says, and also in t his article. Is important not only for automotive but for most other industries. To sum up Jim's key points, and the impact that digital is having on marketing overall, are these three key points:.

2

Digital Monday: Digital Lessons from The Cyber Lions

http://digitalmonday.blogspot.com/2010/06/digital-lessons-from-cyber-lions.html

Rob's digital marketing blog @ ARC/Leo Burnett BKK. Monday, June 28, 2010. Digital Lessons from The Cyber Lions. Well Cannes is wrapped up for another year, and Leo Burnett doing did particularly well in Digital/Integrated campaigns, especially in Asia! Beyond self promotion though it's worth checking out the winners and what we can learn about what's going on globally in digital. I've looked at 3 key developments that have made digital @ Cannes different this year:. 1 Digital Comes to Life:. Another big...

3

Digital Monday: The Paradox of Social Media Marketing

http://digitalmonday.blogspot.com/2010/07/paradox-of-social-media-marketing.html

Rob's digital marketing blog @ ARC/Leo Burnett BKK. Monday, July 12, 2010. The Paradox of Social Media Marketing. We've all been involved in so many social media campaigns with clients lately, that it's good for all of us to step back for a moment and consider what we've learned. Social media is not something brands or companies own. Yes it is media. But it was created by people, for people. That is the paradox many brands face. An important point re-enforced here. 1 It's All About You:. It isn't. It...

4

Digital Monday: June 2010

http://digitalmonday.blogspot.com/2010_06_01_archive.html

Rob's digital marketing blog @ ARC/Leo Burnett BKK. Monday, June 28, 2010. Digital Lessons from The Cyber Lions. Well Cannes is wrapped up for another year, and Leo Burnett doing did particularly well in Digital/Integrated campaigns, especially in Asia! Beyond self promotion though it's worth checking out the winners and what we can learn about what's going on globally in digital. I've looked at 3 key developments that have made digital @ Cannes different this year:. 1 Digital Comes to Life:. Another big...

5

Digital Monday: September 2009

http://digitalmonday.blogspot.com/2009_09_01_archive.html

Rob's digital marketing blog @ ARC/Leo Burnett BKK. Wednesday, September 23, 2009. How Location Changes Digital Marketing Pt. 2. Apologies for the late post this week – so I’ll make it brief. Following up from last week, I wanted to talk about the ways in which marketers are using digital in retail environments. While we can’t yet do what GAP did in the film Minority Report. There are some big changes going on in the way we can enhance the retail experience and drive sales. And you see that digital retai...

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Rob's digital marketing blog @ ARC/Leo Burnett BKK. Monday, August 2, 2010. 5 Different Industries Using Social Media. I wanted to highlight different ways that different industries are using social media, like Facebook. Twitter and Foursquare, to change the way business is done. Read on it's quite fascinating.and clear that every industry should be getting involved. (the following examples are courtesy of Mashable. 1 How Banks are using Social Media:. First National Bank of Omaha ( FNBO. 8217;s online b...

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