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digi-think [he-saw-us] | Views on design, digital marketing, brand and engagementViews on design, digital marketing, brand and engagement (by Philippa R)
http://digithinkhesawus.wordpress.com/
Views on design, digital marketing, brand and engagement (by Philippa R)
http://digithinkhesawus.wordpress.com/
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digi-think [he-saw-us] | Views on design, digital marketing, brand and engagement | digithinkhesawus.wordpress.com Reviews
https://digithinkhesawus.wordpress.com
Views on design, digital marketing, brand and engagement (by Philippa R)
digithinkhesawus.wordpress.com
If a picture says 1000 words, then a 1 minute video says 1.8 million – digi-think [he-saw-us]
https://digithinkhesawus.wordpress.com/2014/02/12/if-a-picture-says-1000-words-then-a-1-minute-video-says-1-8-million
Views on design, digital marketing, brand and engagement. If a picture says 1000 words, then a 1 minute video says 1.8 million. February 12, 2014. July 30, 2014. YouTube and the power of video. YouTube is now the second biggest search engine behind Google and bigger than Bing, Yahoo, Ask and AOL combined. Almost 100 hours of video are uploaded on to YouTube every minute, with approximately 6 billion hours of video viewed every month*. According to studies, people retain. 10% of the message read in text.
Time to hit refresh: How digital is challenging traditional brand building – digi-think [he-saw-us]
https://digithinkhesawus.wordpress.com/2014/07/06/time-to-hit-refresh-how-is-digital-challenging-traditional-brand-building
Views on design, digital marketing, brand and engagement. Time to hit refresh: How digital is challenging traditional brand building. July 6, 2014. July 8, 2014. However, things are changing. The explosion of digital media has fundamentally challenged how brands operate. Branding and marketing specialists need to be aware of the impact that digital is having on brands and brand building. Here are a few thoughts on how digital has challenged and is changing traditional brand building. Consumers purchasing...
Storytelling for boring brands: Creating engaging content – digi-think [he-saw-us]
https://digithinkhesawus.wordpress.com/2014/05/22/storytelling-for-boring-brands-creating-engaging-content
Views on design, digital marketing, brand and engagement. Storytelling for boring brands: Creating engaging content. May 22, 2014. October 22, 2014. Predating writing, the art of storytelling is of course not new, and nor is it new in the marketing and advertising industry (think OXO, the BT family, Nescafe etc). However, storytelling in a digital marketing context has never been hotter than it is right now. Stories are fundamentally human and respond to our instinctive need to be entertained. They c...
Gamification and how it can be used effectively in internal comms – digi-think [he-saw-us]
https://digithinkhesawus.wordpress.com/2014/02/06/gamification-and-how-it-can-be-used-effectively-in-internal-comms
Views on design, digital marketing, brand and engagement. Gamification and how it can be used effectively in internal comms. February 6, 2014. May 20, 2014. So, on Monday I had my first official Squared Online lecture. A lot was covered in that inspiring first hour, including the Squared methodology, the topics that we would be covering and what our expected contribution to the course would be. One of the subjects that we very briefly touched upon was the role of. So, here is a brief summary of the 3 mai...
‘Working out loud’: The benefits of enterprise social networks to engage internal audiences – digi-think [he-saw-us]
https://digithinkhesawus.wordpress.com/2014/09/09/working-out-loud-the-benefits-of-internal-social-media-platforms-to-engage-internal-audiences
Views on design, digital marketing, brand and engagement. Working out loud’: The benefits of enterprise social networks to engage internal audiences. September 9, 2014. September 10, 2014. Smart organisations know and understand that effective, successful and productive workforces are often a happy and engaged workforce. Employees like to feel that they have a voice and more importantly a voice that is valued and listened to. Internal social collaboration platforms provide opportunities to drive enga...
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digi-think [he-saw-us] | Views on design, digital marketing, brand and engagement
Views on design, digital marketing, brand and engagement. March 21, 2015. March 23, 2015. The erosion of trust in banks and the threat from disruptive tech brands. February 22, 2015. February 25, 2015. Big data: The magic bullet or a creativity killer? September 23, 2014. September 23, 2014. Micro segmentation: Putting customers at the heart of your brand. September 9, 2014. September 10, 2014. Working out loud’: The benefits of enterprise social networks to engage internal audiences. July 6, 2014. Get e...
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