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directmessagelab.wordpress.com

Direct Message Lab | Insight from an NYC Tech Company

Insight from an NYC Tech Company

http://directmessagelab.wordpress.com/

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Direct Message Lab | Insight from an NYC Tech Company | directmessagelab.wordpress.com Reviews

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Insight from an NYC Tech Company

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1

Brands Are Creating Unique Social Media Campaigns this Holiday Season | Direct Message Lab

https://directmessagelab.wordpress.com/2011/12/02/brands-are-creating-unique-social-media-campaigns-this-holiday-season

Insight from an NYC Tech Company. REACH v4 Web Demos. Brands Are Creating Unique Social Media Campaigns this Holiday Season. December 2, 2011 1 Comment. How are brands using social media to stay relevant this holiday season? Not surprisingly, businesses are doing this in a variety of ways. From holiday apps, Twitter personas and holiday sweepstakes, brands are finding unique ways to keep their customers engaged during the holidays. Users pick an ornament relating to one of three charities and place it on...

2

Mobile Commerce: Changing the Way Brands and Customers Interact | Direct Message Lab

https://directmessagelab.wordpress.com/2011/11/15/mobile-commerce-changing-the-way-brands-and-customers-interact

Insight from an NYC Tech Company. REACH v4 Web Demos. Mobile Commerce: Changing the Way Brands and Customers Interact. November 15, 2011 3 Comments. As security, speed and availability increases, customers are looking to their smart phones to get even more done. PBS recently launched. Their mobile kids product store after seeing that the demand for parents of young kids wanting to do their shopping on-the-go via their phone was high. Magazine, owned by Condé Nast released Lucky Shopper. Android applicati...

3

Google Introduces Google+ Pages and Google+ Direct Connect | Direct Message Lab

https://directmessagelab.wordpress.com/2011/11/07/google-introduces-google-pages-and-google-direct-connect

Insight from an NYC Tech Company. REACH v4 Web Demos. Google Introduces Google Pages and Google Direct Connect. November 7, 2011. 8220;Google Pages: Connect with all the things you care about”. That’s the title from Google’s official. Blog, and seems to be the motto surrounding the bigger picture for Google . Today, Google introduced Google Pages for brands, bands, sports teams, companies and businesses with hopes of making Google become a little less boring. And even The Muppets. Additionally, Google ha...

4

Social Customer Service: Creating Happy and Loyal Customers Through Social Media | Direct Message Lab

https://directmessagelab.wordpress.com/2011/10/31/social-customer-service-creating-happy-and-loyal-customers-through-social-media

Insight from an NYC Tech Company. REACH v4 Web Demos. Social Customer Service: Creating Happy and Loyal Customers Through Social Media. October 31, 2011 21 Comments. Last week addressed how brands can leverage their social media presence to improve customer-brand relations. Visit KLM’s Facebook page here. Tweet Reading through the Twitter feed almost reads like a chat room, since the response is so interactive and quick. Zappos response time is extraordinarily quick, and usually resulted in extensive...

5

Facebook Timeline for Brands | Direct Message Lab

https://directmessagelab.wordpress.com/2012/03/02/facebook-timeline-for-brands

Insight from an NYC Tech Company. REACH v4 Web Demos. Facebook Timeline for Brands. March 2, 2012. Layout of the Page. The Timeline format offers a large cover photo. To marketers this is a blessing. A large image provides a strong branding opportunity which can be changed out frequently to represent the latest marketing campaign or activities of the brand (not direct promotions). We encourage you to think about this in the same way as changing out the imagery on the home page of your site. The 520 width...

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110 W 40th Street, Suite 1704. New York, NY 10018. The Direct Message Lab REACH platform is a comprehensive social engagement tool for brands. Take a walk through our platform in this video. For a full demo, contact us at info@directmessagelab.com. DML identifies the key social media locations for your brand (e.g., by demographics, category) and we build a roadmap to effectively reach users in these locations. Viral sharing of content. Incentive based sharing programs including sweeps and promotions.

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Direct Message Lab | Insight from an NYC Tech Company

Insight from an NYC Tech Company. REACH v4 Web Demos. Facebook Launches Reach Generator. March 5, 2012 1 Comment. Currently, Facebook’s EdgeRank algorithm filters through posts to enhance users’ experience by putting only the most relevant content in the news feeds. With EdgeRank, only about 16% of a brand’s fans see the organic content posted by brands. To increase reach, Facebook unveiled their tool, the Reach Generator. You can read more about these new advertising tools on AllFacebook. March 2, 2012.

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