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How to Make the Choice between Email Marketing & Social Marketing - MarketingTango
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July 30, 2015. How to Make the Choice between Email Marketing & Social Marketing. With all the talk about reaching Inbox Zero to reign in a digital life, you might think email campaigns no longer have a place in integrated marketing. After all, if recipients are focused madly on keeping their inboxes empty, will your marketing message get through? Estimates, there must be better value and conversation rates in social marketing, right? Projects spending on social marketing will climb to US$17.34 billi...
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Content Marketing Archives - MarketingTango
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August 23, 2016. Why Tying Content Marketing to Business Goals Benefits You & Your Customers. If you’re an integrated marketer who oversees content creation and marketing, there’s probably a nugget or two in here to put your process on more strategic footing. First, let’s dispense .more. August 18, 2016. Putting a Toe in the Live Video Stream With Periscope. July 19, 2016. How Proper Planning Helps Up Your Content Marketing Game. July 12, 2016. Using Data to Make Video Marketing More Powerful and Relevant.
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Social Media Archives - MarketingTango
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July 21, 2016. Success with Social: 4 Tips for Choosing Channels Wisely. Potential for growth, engagement, elevating brand awareness and appearing more tech-savvy have inspired countless small businesses to seriously consider social media marketing. Currently in the US, nearly 60 percent of .more. July 5, 2016. Is The Bloom Off The Vine? June 23, 2016. Five Easy Tips For Finding Your Instagram Audience. June 14, 2016. 3 Powerful Reasons to Embrace Social Media as a Customer Service Platform. May 10, 2016.
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Data Management Archives - MarketingTango
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August 16, 2016. Data-Driven Marketing: Getting Beyond the ‘Shoulds’. As an integrated marketer, you know that there is no shortage of demands for more data but to what end? A recent article on Target Marketing posits that one of the .more. August 2, 2016. The Data Dilemma: Four Ways to Email Smarter. Deciding what’s for dinner is a good use of gut instinct. Deciding how to market to customers is not. Yet only 11 percent of FORTUNE 1000 integrated marketers who responded .more. July 12, 2016. May 26, 2016.
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OMCP® Registered Online Marketing Education Providers
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Author Bryan Eisenberg teaches landing page conversion optimization. OMCP Registered Education Providers. Are among the top training and educational institutions in the world. Marketing professionals who have completed approved programs are best prepared for OMCP certification or OMCA certification requirements. Only the most demanding training programs. Qualify for OMCP Registered Education Provider status. Or Application for providers using Licensed material. The University of Georgia OMCP Program.
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Websites Archives - MarketingTango
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January 26, 2016. Hamburger Menus, Cinemagraphs and Other 2016 Web Design Trends. The New Year is here, along with fresh prognostications about trends and techniques that will shape the look, performance and response of websites in the months ahead. Over the years, .more. December 30, 2015. 7 Top Content Marketing Trends for 2016. October 21, 2015. What Customers Expect From Small Business Websites. September 29, 2015. The Small-Business Website Cost Conundrum. September 3, 2015. July 21, 2015. A strong ...
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Promotional Products Archives - MarketingTango
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March 15, 2016. Good News: Promotional Products are ‘On Fleek’ with Millennials. You may not understand what most Millennials are saying the struggle is real but you can at least choose ‘perf’ promotional products they’ll like. These swaggy picks are .more. January 21, 2016. What’s Popular in Promo Products. The two leading trade shows for promotional products, the ASI Show and PPAI Expo, concluded earlier this month. But rather than try to predict what the tradeshow marketing trends for .more. Score a H...
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How Data Helps Attract Sticky Customers - MarketingTango
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July 29, 2015. How Data Helps Attract Sticky Customers. No online business wants abandoned shopping carts. As marketers, we want customers that are sticky meaning, they’ll stick with their purchase, come back again and again, and then tell all their friends! So how does one attract these sticky consumers? If you think the answer is all about data, you’re only half right. What consumers want from marketers issimplicity, according to a study by Harvard Business Review. Are also usually closer to making a d...
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Go Beyond the Open House: Fresh New Event Marketing Ideas for Real Estate Agents - MarketingTango
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July 28, 2015. Go Beyond the Open House: Fresh New Event Marketing Ideas for Real Estate Agents. The world of residential real estate has been turned upside, and no, we’re not talking about the collapse of the housing bubble. The culprit causing such dishevel is technology. Today’s homebuyer or seller can find all the information they need about properties on the market, home values, mortgages and more just by going online to a few websites. As columnist Tyler Smith. Events with a charity angle such as c...
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Direct Marketing Archives - MarketingTango
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August 9, 2016. Direct Mail Digital: A Match Made in Marketing Heaven. Despite grumblings and frenzied articles to the contrary, direct mail remains a key integrated marketing tactic. In fact, its integration with digital marketing has nearly guaranteed that direct mail will .more. August 2, 2016. The Data Dilemma: Four Ways to Email Smarter. July 28, 2016. Influencer Outreach: A Formula for Success. July 7, 2016. Avoid These 4 Gotchas to Keep Email Deliverability High. June 7, 2016. May 5, 2016. We’ve w...
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