Dot-Connection is a Paris-based agency devoted to helping companies get content right for all their audiences, around the world.
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Global content strategy and content management services / Dot-Connection | dot-connection.com Reviews
https://dot-connection.com
Dot-Connection is a Paris-based agency devoted to helping companies get content right for all their audiences, around the world.
dot-connection.com
Which content for your global web presence?
http://www.dot-connection.com/2013/06/which-content-for-your-global-web-presence
Which content for your global web presence? Fa icon="calendar"] Aug 3, 2015 4:54:00 PM / by Lise Bissonnette Janody. When developing a global web presence, most companies have ‘tiered’ their markets and their respective country sites according to current revenues and growth potential. Example: your marketing manager might say ‘Poland is stable, it’s not a huge market for us, it’s not growing, stats are low, so it’s tier 3 and we’ll only localize small amounts of content’. You may be selling goods or serv...
Why you need an editor
http://www.dot-connection.com/2014/12/why-you-need-an-editor
Why you need an editor. Fa icon="calendar"] Aug 3, 2015 4:51:00 PM / by Lise Bissonnette Janody. There are companies who rely exclusively on their subject matter experts (SMEs) to deliver content that their audiences will want to read and share. These SMEs often jealously guard this territory, telling you: ‘I know my market, I know my customers, it’s all in my head I just need to sit down and write it’. A good editor-in-chief can bring so much value to enterprises. Voice and tone, terminology, trademarks...
About Dot-Connection
http://www.dot-connection.com/about
Dot-Connection is a Paris-based agency devoted to helping companies get content right for all their audiences, around the world. And yes, we focus on digital content, because today, that’s pretty much all there is even if it’s a 25-page white paper. Dot-Connection works with people who are. Hybrids capable of connecting the dots from across disciplines. The agency brings in. Lise brought deep expertise to the development of the content guidelines for our complex intranet environment. We've also worke...
Our services / Content analysis, content strategy, content management
http://www.dot-connection.com/services
Dot-Connection helps customers get a handle on their global content thanks to smart assessments, better planning, and well-communicated strategies. We also support execution through project management and ongoing enablement. Here’s what we offer:. Content and localization benchmarks. Content planning and prioritizing. Budget planning and allocation. Policies, guidelines and strategies. Global content governance rules. Think you might need our help? Feel free to contact us. Keeping country sites in sync.
Global Content Insights
http://www.dot-connection.com/2012/12/the-dot-connection-2012-year-in-review
How much content do you need to translate? Fa icon="calendar'] Dec 4, 2015 2:52:52 PM / by Lise Bissonnette Janody. Posted in Global Websites. Fa icon="comment"] 0 Comments. All company country websites need a critical mass of translated and localized content to be successful. The question is: how much content do you need to translate for your international websites? Read More [fa icon="long-arrow-right"]. Connecting content and translation management. CMS and TMS connection. Fa icon="comment"] 0 Comments.
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Moka Consult - La société
http://www.mokaconsult.com/la-societe.html
Analyse de la valeur. La société. Notre démarche :. Faire les choses au bon moment. Garder une approche pragmatique. Rendre simple ce qui est complexe. Travailler en équipe. Spécialisé en conseil en stratégie marketing, marketing produit et en formation marketing, MOKA CONSULT intervient auprès des entreprises High-Tech ou technologiques. Marielle Crozat - Dirigeante Fondatrice. Experte en Stratégie Marketing, Product Management et Marketing Produit. Catherine Kokoreff - Consultante. Chris crayonne inlas...
#ContentStategyTlse - alex mccardell
http://www.alexmccardell.com/contentstategytlse
Reflections on used ebooks for the web. November 12, 2013. There’s a new speaker in town, and her name is Lise Bissonnette Janody ( @lisejanody. At the inaugural Content Strategy Meetup in Toulouse on Oct. 17, 2013 organized by La Cantine. Lise gave a wonderful overview of Content Strategy, and its relationship to Content Marketing, and Brand Content. Content Strategy Meetup Toulouse. It was a pure treat to have Lise join us in Toulouse. Some quick notes that I’d like to share from Lise’s talk:. These no...
10 European content strategists to watch - J. Boye
https://jboye.com/blogpost/10-european-content-strategists-to-watch
10 European content strategists to watch. The task of identifying 10 European individuals that make a difference when it comes to content strategy has not been easy. The emerging field is dominated by US-based consultants and at least in Europe, many don’t use the term to describe what they do. I was first introduced to the concept of content strategy, when Kristina Halvorson. Author of Content Strategy for the Web. Spoke at the J. Boye 2009 conference. United Nations Conference on Trade and Development)...
e3contentstrategy.blogspot.com
E3 Content Strategy: Beyond ROT: Creating useful and meaningful content audits
http://e3contentstrategy.blogspot.com/2012/03/beyond-rot-creating-useful-and.html
Tuesday, March 27, 2012. Beyond ROT: Creating useful and meaningful content audits. Here are some other content characteristics that you may want to capture, and why they're useful. Content and writing style reinforces brand and provides a surprisingly good customer experience. Content is reasonably on-brand and supports users in understanding and acting on content. Users can get the answers they're looking for, though it may take some effort and the content may not reflect the brand. This is an importan...
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Global content strategy and content management services / Dot-Connection
Get a handle on your global content. As a global company, you produce a lot of content probably more than you think. And all that content is on your websites and on social channels, all around the world. But is it telling your story? Is it effective to users and aligned with business goals? Are you able to sustain the efforts of producing, managing, and localizing it all? Dot-Connection can help you get a handle on your content. Wherever it is in the world. I’m in digital operations. It can be lonely out...
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