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IN THE NEWS - Watching marketers make it into the media | Just another WordPress.com weblog | droddick.wordpress.com Reviews
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September | 2009 | IN THE NEWS - Watching marketers make it into the media
https://droddick.wordpress.com/2009/09
IN THE NEWS – Watching marketers make it into the media. Archive for September, 2009. A good deed goes a long way. Whenever I turn on the nightly news and see the CEO of a multinational organisation handing over a novelty-size cheque to a charity, the cynic in me can’t help but question the company’s motives. To me, even if an act of corporate social responsibility is genuine, it doesn’t appear so if it is splashed all […]. Media: the means to what end? Why do so […]. Blog at WordPress.com.
Media: the means to what end? | IN THE NEWS - Watching marketers make it into the media
https://droddick.wordpress.com/2009/09/12/media-the-means-to-what-end
IN THE NEWS – Watching marketers make it into the media. A good deed goes a long way. Media: the means to what end? Over the last couple of weeks, I have mused over some of the many ways that marketers can make it into the media from the use of viral campaigns on youtube and the beloved marketing survey, to the use of celebrity association and public publicity stunts. So, why all the effort? Why do so many prs and marketers have to the goal of making it into the media? Similarly, Jo states:. Jo, S (2004)...
Make a spectacle | IN THE NEWS - Watching marketers make it into the media
https://droddick.wordpress.com/2009/09/06/make-a-spectacle
IN THE NEWS – Watching marketers make it into the media. Here’s a story for Asthma Week…. Media: the means to what end? Sometimes, marketers need to make a big statement to make it into the media. Over the weekend, underwear brand Davenport. Recruited Olympians Stephanie Rice and Eamon Sullivan to film a TV ad on Bondi beach which doubled as a major publicity stunt for the brand’s new summer range when the general public was invited take on the stars in a giant game of Twister. Feed for this Entry. It se...
The Girl with the Jacket – Creative or Con? | IN THE NEWS - Watching marketers make it into the media
https://droddick.wordpress.com/2009/08/10/the-girl-with-the-jacket-creative-or-con
IN THE NEWS – Watching marketers make it into the media. Marketers – the meat in the media sandwich. The Girl with the Jacket – Creative or Con? One of the most hotly debated examples of marketers making it into the media is Witchery’s ‘Girl-with-the-jacket’ campaign. The campaign has incited much debate about marketing ethics and the responsible use of the Internet. To me, whether the ‘Girl-with-the-jacket’ is an example of media deception, consumer manipulation, or sloppy journalism is ...This is a goo...
August | 2009 | IN THE NEWS - Watching marketers make it into the media
https://droddick.wordpress.com/2009/08
IN THE NEWS – Watching marketers make it into the media. Archive for August, 2009. Here’s a story for Asthma Week…. National Asthma Week, from 1-7 September 2009, is an opportunity for health advocacy groups across Australia to raise awareness of asthma within the community. It is also an opportunity for drug companies to spruik their products. Published in today’s Daily Telegraph is the story a Luke Walker, a 23 year old Sydneysider who carries a […]. Celebrity Fashion = News. One of the most hotly deba...
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Higher Ed?: October 2009
http://hiered.blogspot.com/2009_10_01_archive.html
How do higher education providers use integrated marketing communications to improve reputation and increase student numbers and how do different providers - namely universities and vocational education and training providers - differ in their approach? Saturday, October 10, 2009. Wrong end of the blog stick - failure to communicate. If you're after a good example of miscommunication, you need look no further than my previous blog entry about 'Brand Australia' and the comments. Links to this post.
Another way of defining viral marketing.. | Viral Marketing
https://krismainsydney.wordpress.com/2009/08/17/another-way-of-defining-viral-marketing
Skip to search - Accesskey = s. Another way of defining viral marketing. Posted in Viral videos. By krismas3 on August 17, 2009. How do you sell a soap? The clip was made by Vm-people based in Berlin, Germany. I think this is one of the best video to define viral marketing. I call it the “art of talking”. Let me know your thoughts. Laquo; Hear yea, hear Ye! Subscribe to comments with RSS. Said, on September 30, 2009 at 9:05 am. Said, on October 4, 2009 at 4:22 pm. Leave a Reply Cancel reply. A Geek in PR.
What do a coconut and a vibrator have in common? | Creative PR
https://prcreativity.wordpress.com/2009/09/12/what-do-a-coconut-and-a-vibrator-have-in-common
What do a coconut and a vibrator have in common? September 12, 2009 at 12:01 pm ( Media Relations. Following on from the recent post on Dove’s creative take on the traditional media release. An article on Mumbrella. Reports a recent spike in attention grabbing PR gifts. In the article, Mumbrella note an overwhelming response from PR agencies that have sent a number of gifts to journalists in order to grab their attention and encourage media coverage. Here are some of Mumbrella’s most creative:. The vibra...
Hear yea, hear Ye! | Viral Marketing
https://krismainsydney.wordpress.com/2009/08/02/greetings
Skip to search - Accesskey = s. Hear yea, hear Ye! Posted in Viral Buzz. By krismas3 on August 2, 2009. The buzz on Viral Marketing. Ast week, the university bus driver asked me something interesting. It is about viral marketing. He is impressed that. A virus can make anything nowadays much popular. However I could not give him a straight answer since I have no absolute idea about it. hence my curiosity is greatly awaken by this spreading-the-brand type of marketing. Expression of the new age. Now that w...
Promotion– Visual,Verbal or Electronic | Viral Marketing
https://krismainsydney.wordpress.com/2009/10/04/promotion-visualverbal-or-electronic
Skip to search - Accesskey = s. Promotion– Visual,Verbal or Electronic. Posted in Viral videos. By krismas3 on October 4, 2009. Fill (2006)states that all organizations ,large and small,commercial,government,charities,educational and other not for profit organizations,need to communicate with a range of stakeholders. There are consumers,you and me,people who are free to choose among many hundreds and thousands of product and service offerings. What will you use? Visual – signs. Verbal or Testimonial Ads.
sexsellsstrategies.wordpress.com
Men vs. Women: The DIET COKE Man (Round 1) | Sex Sells Strategies – mind-blowing or simple-minded?
https://sexsellsstrategies.wordpress.com/2009/09/27/diet-coke-man-vs-bild-girl-–-round-1
Sex Sells Strategies mind-blowing or simple-minded? Men vs. Women – different perceptions and opinions about Sex Sells. Men vs. Women: BILD BOY vs. BILD GIRL (Round 2) →. September 27, 2009 · 7:25 am. Men vs. Women: The DIET COKE Man (Round 1). It s 11.30, it s diet coke break , this sentence was setting women’s hearts racing when Coca Cola started to advertise its new light product. CEE decided to return to its female roots and celebrate modern woman when ‘Coca-Cola Zero’ (dubbed ‘Bloke Coke’) was launc...
Higher Ed?: Upsetting the Apple cart - part two
http://hiered.blogspot.com/2009/08/upsetting-apple-cart-part-two.html
How do higher education providers use integrated marketing communications to improve reputation and increase student numbers and how do different providers - namely universities and vocational education and training providers - differ in their approach? Thursday, August 27, 2009. Upsetting the Apple cart - part two. Or has their performance failed to meet their promise? Apple now risks managing a full blown crisis! September 1, 2009 at 10:36 AM. September 1, 2009 at 5:22 PM. I think Apples brand loyalty ...
Corporate Social Responsibility: Palm oil, please save us
http://citraviana-csr.blogspot.com/2009/10/palm-oil.html
Saturday, 3 October 2009. Palm oil, please save us. I really love Orangutans. Orangutan literally means "person of the forest"), one of my favourite animals. They are really cute. However, the population of this species of apes plummets 90% in the past five years due to deforestation done by local authorities. This is sad because one day i will lose my cute orangutans because people keep doing massive illegal logging and clearing for palm oil plantations. A Rotterdam-bound tanker in Dumai, Indonesia's ma...
Higher Ed?: Wrong end of the blog stick - failure to communicate
http://hiered.blogspot.com/2009/10/wrong-end-of-blog-stick-failure-to.html
How do higher education providers use integrated marketing communications to improve reputation and increase student numbers and how do different providers - namely universities and vocational education and training providers - differ in their approach? Saturday, October 10, 2009. Wrong end of the blog stick - failure to communicate. If you're after a good example of miscommunication, you need look no further than my previous blog entry about 'Brand Australia' and the comments. October 11, 2009 at 9:30 PM.
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Dr. Odd - You have to try the beans
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Drodder-The Work Of David Rodriguez
IN THE NEWS - Watching marketers make it into the media | Just another WordPress.com weblog
IN THE NEWS – Watching marketers make it into the media. A good deed goes a long way. Whenever I turn on the nightly news and see the CEO of a multinational organisation handing over a novelty-size cheque to a charity, the cynic in me can’t help but question the company’s motives. The act of generosity that is drawing all the attention of the media this week involves an international superstar, a world tour, and a simple act of kindness. For example, when doing the rounds of the media, young Chelsea Jame...
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Dr Odd Lunch
Dr Odd’s What’s for Lunch? November 27, 2008 at 3:57 pm · Filed under Uncategorized. Falafel sandwich, hummus. 8/13/10 Qdoba Mexican Grill. Falafel sandwich, hummus. Kung Pao chicken and rice. 7/28/10 Tokyo Lunch Box and Catering. Shrimp roll, salmon roll. Falafel sandwich, hummus. Vodka noodles, salad. 7/15/10 Qdoba Mexican Grill. Kung Pao chicken and noodles. 7/13/10 Gold Coast Dogs Inc. 2 char dogs, fries. Falafel sandwich, hummus. 7/6/10 Jimmy John’s. Turkey sandwich, cookie. Falafel sandwich, hummus.
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The Droddy Family
Monday, November 7, 2011. The many faces of the Droddys. October brought many spooky, crazy looks for the Droddys! Jonah had to dress up like a book character for school. We added one awesome striped shirt from the BCM garage sale, a pair of glasses, and a felt hat made by mom.Waldo is found! No explaination for this. Jamey was trying to help Jonah feel better about dressing up for school by sporting this wacky wig! What a great Dad and Husband! Gideon was the cutest Gnome ever! Tuesday, October 18, 2011.
