beingpeterkim.com
Strategy Archives - Being: Peter Kim
http://www.beingpeterkim.com/strategy-2
Social business and beyond. O2O is an opportunity to outperform. O2O has been receiving increased attention along with the rise of e-commerce. But many tactics are merely incremental variations on old offline concepts. Making O2O work with a modern approach requires understanding three key concepts. The rise of e-commerce…and the problem it creates. Enter O2O: online-to-offline commerce. As PDFs or highlighting a brand’s latest TV commercials on its website. It’s time for these tactics to evolve. In June...
customerhelix.com
Applied Intelligence — Customer Helix
http://customerhelix.com/category/applied-intelligence
Focusing on customer intelligence and value. Consumer relationship architecture research. Follow me on Twitter. Is Tesco a lesson in taking your eye off the customer? October 23, 2014. And, Tesco had been an admired company. Their focus on the customer, and their success with the Tesco Clubcard made Tesco a go-to case study on how to leverage customer intelligence to provide personalized benefits to individual customers. And, thanks to the Clubcard success, dunnhumby. But, thinking back to when Leahy ste...
experiencetheblog.com
Experience: The Blog: June 2014
http://www.experiencetheblog.com/2014_06_01_archive.html
Digital, Mobile and Social Experiences that Build Brands. Monday, June 30, 2014. It's About Trust, Stupid Facebook. In the 1992 presidential election, a catchphrase emerged out of the Clinton campaign: "It's the economy, stupid." It was a reminder of the issue voters most cared about and the topic that would win the election. This rallying cry helped Bill Clinton defeat George H. W. Bush. It is a reminder of the issue consumers most care about (eventually) and the topic that will keep Facebook on top.
gofreewheeling.com
Move Beyond The Campaign
http://www.gofreewheeling.com/news/12
Read the latest industry news. Tired of constantly scanning the web, hoping to stumble across something meaningful to help your organization grow? Our clipping service puts it all in one place. Move Beyond The Campaign. Contributed by Rob Brosnan (Forrester). My example is commonplace today. Perpetually connected customers 42% of US online adults and 37% in Europe. 2] can engage brands at any place, any time, and at any velocity. The technology trends that lead retailers to worry about showrooming. 5], m...
withoutbullshit.com
I give you the courage to say what you mean - without bullshit
http://withoutbullshit.com/services
Read a FREE Chapter. Ask Dr. Wobs. Ask Dr. Wobs. I give you the courage to say what you mean. I help companies, organizations, and people to express themselves boldly and clearly. There are two parts to this:. I help you to clarify what you actually mean. I help you find the right words to say it. Here are some of the ways that I can help. For more information, email me at josh at bernoff dotcom. I conduct courses to train your staff in clear and powerful writing. You’re onto something, but you’re not su...
empresa2punto0.wordpress.com
Herramientas | Salva Pastor
https://empresa2punto0.wordpress.com/herramientas
Hacker de la Simplicidad y Dinamizador Tecnológico. De qué va este Blog. Esta plantilla permite evaluar los proyectos de Social Business en función del Esfuerzo necesario para ponerlos en marcha y del Valor que aportan a la organización. Fue originalmente publicada en 2012 en el libro EMPOWERED. Y en este enlace. Se reproduce una versión en español con la autorización del Sr. Bernoff. Es una herramienta de creación propia, basada en la Diana de la Empresa 2.0, mencionada por primera vez en 2007 por.
fritzmoritz14.wordpress.com
Mai | 2014 | MaxundMoritz
https://fritzmoritz14.wordpress.com/2014/05
Archiv für den Monat Mai 2014. Tag 4 – RSS und Integration. Tools, um automatisch News unterschiedlicher Quellen einzuspielen individuelle Online Zeitung; Nutzen ähnlich Browser Favoriten, aber schneller übersichtlicher. Einrichten in WordPress: /feed. Best Practice: Bsp.Tuifly Kampagne:. Gute Kampagnen Wiedererkennung; Gestaltung Text&Optik aufmerksamkeitsstark; Werbecharakter. Quellenüberblick/Suchmaschine für RSS, Themen Schlagwortsuche. Zahlen/DatenFakten, Kampagnen etc. Tag 3- Blogs Fortsetzung.
fritzmoritz14.wordpress.com
fritzmoritz14 | MaxundMoritz
https://fritzmoritz14.wordpress.com/author/fritzmoritz14
Alle Beiträge von fritzmoritz14. TAG 18: Aus gegebenem Anlass …. 8230; steigt mein Aktivitätslevel ins Unermessliche😉. Hier ein schöner Beitrag zu unseren Social Media Themen – mal aus der Fashion Perspektive! Google Glass just got its biggest endorsement from the fashion world yet: http:/ t.co/3ponzvev2I. Mdash; Fashionista.com (@Fashionista com) June 4, 2014. Inspiration of the day! Light festival transforms Sydney Opera House http:/ t.co/KCr1YyHpfw. Tag 4 – RSS und Integration. Groundswell (Buch): Au...