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Introducing, After 6 Months Of Testing Video Ads By Instagram| Etu Odi Blog
http://blog.etuodi.com/2014/11/04/instagram
Introducing, After Six Months Of Testing, Video Ads By Instagram. Posted by: Insight In: Social Media. Instagram, owned by Facebook, has for the past 6 months been testing their 15-second autoplay spots ads. 8220;We felt like we wanted to step up in a big way for Big Hero 6,” said Anthy Price, svp of media at Disney. “And we’re excited about video.”. Video has become an important part of mobile advertising, and Instagram rivals like Tumblr and Snapchat recently launched similar ad products. Snapchat,...
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November 2014 - | Etu Odi Blog| Etu Odi Blog
http://blog.etuodi.com/2014/11
Introducing, After Six Months Of Testing, Video Ads By Instagram. Instagram, owned by Facebook, has for the past 6 months been testing their 15-second autoplay spots ads. The ads started appearing on the 30th of October and roll out over the coming weeks. Instagram decided to kick off the Ads with selected brands Disney, Activision, Lancome, Banana Republic and CW. For instance, Disney is promoting its film, Big Hero 6, with a video showing animated characters posing as if they were taking selfies.
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Writing Effective Radio Commercials| Etu Odi Blog
http://blog.etuodi.com/2015/08/12/creating-effective-radio-commercials
Creating Effective Radio Commercials. Radio can be very effective when trying to reach your target market and writing an effective radio commercial begins with a writing strategy. Writing for radio takes a sharp ear, empathy for the listener and the ability to create pictures inside the consumer’s head. So, how can you do this? It all starts with an appealing and persuasive script. Here are some tips that will help you create great radio Ad:. O Ensure you communicate the big idea clearly:. Ensure you cre...
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Uzoma Okoye Talks To Marketing Edge About New Media Creative Effectiveness| Etu Odi Blog
http://blog.etuodi.com/2015/02/07/creative-agencies-need-collaborate-uzoma-okoye
Uzoma Okoye Talks To Marketing World About Creativite Effectiveness, New Media And Collaborations Among Creative Agencies. Posted by: Insight In: Advertising. Etu Odi’s Creative Managing Director, Uzoma Okoye sat down with Marketing World to discuss his ideologies of the Creative Industry in Nigeria as well as discuss his career. Below are details of the conversation. What is your philosophy at Etu Odi communications? Do you have operations outside Nigeria? Was your level of acceptability low in England,...
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October 2014 - | Etu Odi Blog| Etu Odi Blog
http://blog.etuodi.com/2014/10
From BrandCrunch: Etu-Odi Celebrates 5th Anniversary With Prestigious African Cristal Award. Strategy Director, Olumide Campbell, Financial Admin. Manager, Olusegun Joseph, M.D/CEO, Uzoma Okoye, Snr. Exec Strategy, Regina Olarewaju and Deputy Creative Director, Abiodun Osibajo all of Etu-Odi at the agency’s 5thanniversary and celebration of the ‘African Cristal Award’ won by the agency recently. The Game Changer: Social Media Marketing. Digital Marketing Series On The Etu Odi Blog.
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July 2015 - | Etu Odi Blog| Etu Odi Blog
http://blog.etuodi.com/2015/07
Volkswagen: The Logo Evolution. Do you know that the Volkswagen brand has three cars in the top 10 list of best-selling cars of all time- Volkswagen Beetle, Volkswagen Golf and Volkswagen Passat? Do you remember the days of the Volkswagen Jetta A2 and Santana which rocked our roads in the 80’s and early 90’s? These cars were pretty rugged and durable. The origin of the emblem is however disputed. While some researchers credit Franz Xaver Reimspeiss, a Porsche employee of the firm, as the sole creator...
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August 2014 - | Etu Odi Blog| Etu Odi Blog
http://blog.etuodi.com/2014/08
Social Media: The Future Of Advertising In Nigeria. Five Fun Facts About Etu Odi At Five. The Game Changer: Social Media Marketing. Digital Marketing Series On The Etu Odi Blog. Nigeria at 55: Moving Forward. Creating Effective Radio Commercials. Volkswagen: The Logo Evolution. On The Game Changer: Social Media Marketing. On Effective Graphic Design Techniques: Creative Retouching. On Effective Graphic Design Techniques: Creative Retouching. On Top 5 Tips To Enhance Your Business Relationships In 2015.
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April 2015 - | Etu Odi Blog| Etu Odi Blog
http://blog.etuodi.com/2015/04
Effective Graphic Design Techniques: Creative Retouching. Our mind they say is our limitation. You can achieve whatever you set out to. But some things such as putting a baby and a full grown tiger in the same room, or a man the size of King Kong taking a selfie with Big Ben might seem almost impossible to achieve. So how can this be done with the highest degree of realism achievable? The answer lies in. So what’s Creative Retouching? Process of Creative Retouching. Planning: This is the stage where brai...
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