featuresmagazines.blogspot.com

features-radio.blogspot.com

RADIO and SOUND RECORDING: Trends and Convergence in Radio and Sound Recording

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RADIO and SOUND RECORDING. Trends and Convergence in Radio and Sound Recording. Thursday, January 1, 2009. The Impact of Television. Television, specifically cable channel MTV, changed the recording industry too. MTV’s introduction in 1981 helped pull the industry out of it disastrous 1979 slump. However, it altered the radio – record company relationship, and many sits are introduced on MYV rather than on radio.

featuresadvertising.blogspot.com

ADVERTISING: Trends and Convergence in Advertising

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Trends and Convergence in Advertising. Thursday, January 1, 2009. New and Converging Technology. 8211; images that appear on the screen and then disappear as users click one page. 8211; ads that appear in smaller window at the border of the web page being read. 8211; columns of ads content that slide down over the pages content. Intermercials – attractive, lively commercials that run while people wait for the Web pages to download.

features-radio.blogspot.com

RADIO and SOUND RECORDING: The Business of Radio

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RADIO and SOUND RECORDING. The Business of Radio. Saturday, January 3, 2009. Radio is an Advertising Medium. Advertisers enjoy the specialization of radio because it gives them access to homogeneous groups of listeners to whom products can be pitched. Since the entrenchment of specialized formats, there has not been a year in which annual billings - dollars earned from the sale of airtime – have declined. Wordpress Themes 18 queries. 0.250 seconds. History Chanel Theme by Web Host Choices.

featuresnewspaper.blogspot.com

NEWSPAPER: Trends and Convergence in Newspaper Publishing

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Trends and Convergence in Newspaper Publishing. The concern is editorial diversity. Cities with only one newspaper have only one newspaper editorial voice. This runs counter to two long-held American beliefs about the relationship between a free press and its readers:. 8226; Truth flows from a multitude of tongues. 8226; The people are best served by a number of antagonistic voices. Changes in Newspaper Readership.

featurestelevision.blogspot.com

TELEVISION: Scope and Nature of Television Industry

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Scope and Nature of Television Industry. Friday, January 2, 2009. The Networks and Program Content. Why do network and network-type content dominate television? Wordpress Themes 18 queries. 0.250 seconds. History Chanel Theme by Web Host Choices.

featuresadvertising.blogspot.com

ADVERTISING: A Short History of Advertising

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A Short History of Advertising. Monday, January 5, 2009. Babylonians merchants were hiring barkers to shout out goods and prices at passesrby in 300 B.C.The Romans wrote announcem,ent on city walls. This ad was discovered in the ruins of Pompeii:. The Troop of Gladiators of the Aedil. Will fight on the 31st of May. There will be fights with wild animals. And an Awning to keep off the sun. (Berkman and Gilson, 1987.p32). By the turn of the century magazines were financially supported primarily by their ad...

featuresadvertising.blogspot.com

ADVERTISING: Advertising and Its Audience

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Advertising and Its Audience. Saturday, January 3, 2009. The typical individual living in the United States will spen more time than one year of his or her life just watching television commercials. This is one of the many reasons advertisers have begun to place their messages in many venues beyond the traditional commercial media (called ambient advertising), hoping to draw our attention. Criticism and Defenses of Advertising. Critics contend that the children are simply not intellectually capable of in...

featuresbooks.blogspot.com

BOOKS: BOOKS

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Tuesday, January 27, 2009. Books were the first mass medium and are, in many ways, the most personal. They inform and entertain. They are repositories of our pasts and agents of personal development and social change. Like all media, they mirror the culture. Wordpress Themes 18 queries. 0.250 seconds. History Chanel Theme by Web Host Choices.

features-www.blogspot.com

The Internet and The WorldWideWeb: Changes in the Mass Communication Process

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The Internet and The WorldWideWeb. Changes in the Mass Communication Process. Friday, January 2, 2009. This Internet-induced redefinition of the elements of the mass communication process is focusing attention issues such as freedom of expression, privacy, responsibility, and democracy. The Double of Technology. Technology alone, even the powerful electronic media that fascinated both, cannot create new worlds and new ways of seeing them.

featuresnewspaper.blogspot.com

NEWSPAPER: History

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In Caesar’s time Rome had a newspaper. The Acta Diurna (actions of the day), written on a tablet, was posted on a wall after each meeting of the Senate. Its circulation was one, and there is no reliable measure of its total readership. However, it does show that people have always wanted to know what was happening and that others have helped them to do so. The Modern Newspaper Emerges. Soon there were penny papers in all the majorities. Among the most important was James Gordon Bennett’s New Yo...Horace ...